Priyanshu Thakur
Gurgaon, Haryana
Summary
Dynamic professional with extensive experience in digital marketing and client servicing at Vcommission Media Pvt. Ltd. Proven track record in budget management and advertiser relationship management, driving revenue growth through strategic planning and market trend analysis. Adept at cross-department coordination, ensuring client satisfaction and timely campaign execution.
Overview
5
5
years of professional experience
Work History
Sr. Executive - Advertiser Growth - India
Vcommission Media Pvt. Ltd.
Gurugram
09.2024 - Current
- Serving as a day-to-day point of contact for domestic advertisers.
- Advertiser relationship management.
- Manage ongoing operations and fulfillment of processes, managing and acquiring budgets.
- Market analysis of the ongoing campaign, TNCs, trends, and insights to keep up with the performance and tackle competition.
- Preparing reports and analyses for month-on-month campaign planning.
- Understanding Client requirements for web based campaigns and keeping other internal departments in sync for smooth operations
- Timely closure of validations and collection of stalled payments at all times.
Client Servicing Manager
Nomadz Digital and Innovation Private Limited
Gurgaon
08.2023 - 09.2024
- Served as primary point of contact for clients, ensuring effective communication.
- Onboarded new clients and panels to facilitate account approvals.
- Conducted integration and testing for panel-based systems and other specific integrations.
- Client Relationship Management to ensure smooth business operations.
- Oversaw ongoing operations, managing campaign budgets, and acquiring additional budgets to enhance revenue.
- Researched market trends and prepared reports and case studies per client requirements.
- Analyzed client objectives related to web-based CPL, CPA, CPS, CPR, CPI, and other models.
- Executed marketing strategies across social media, display ads, SMS, email, and retargeting channels.
- Timely closure of validation and payment criteria of the delivered performance, as per the respective TATs.
- Recovered multiple stalled payments, especially in critical situations.
HR TRAINEE (Academic Project Based)
Kabalikrut Group
Chandigarh
06.2022 - 09.2022
- Screening resumes for suitable profile match
- Sourcing to candidates about the requirements in designated field of relevant experience
- Conducting and coordinating with telephonic and VC interviews
- Prepping and aligning suitable candidate for further rounds of technical interviews
- Final Documentation Process till final joining of candidates.
HR TRAINEE (TALENT ACQUISITION)
O3Hire
Ludhiana
10.2020 - 03.2021
- End-to-End Recruitment
- Talent Acquisition & Talent Management
- Bulk Hiring, Bulk Posting
- Worked Majorly for Automobile Industry, Banking & NBFCs, pharmacy based companies, on various technical and non-technical roles
- Screening of profiles for optimal matches, Sourcing, Developed job postings, recruitment using various job platforms (Naukri, LinkedIn, Social media Platforms)
- Conducting VC, telephonic Interviews
- Informed job applicants of duties and responsibilities, compensation and benefits
- Aligning suitable candidates according to company's requirement
- Prepping candidates for Face-to-Face Interviews
- Maintained current knowledge of equal employment opportunity and affirmative action guidelines and laws
- Documentation process and follow up till joining.
Education
MBA: Marketing Management & Research - Human Resources & Business Analytics
Chandigarh School of Business, CGC
Mohali, Punjab06.2023
BBA: Marketing Management & Research - Human Resources
Punjabi University
Patiala, Punjab01.2021
Senior Secondary Education -
Shivalik Public School
Patiala, Punjab01.2017
Secondary Education -
Shivalik Public School
Patiala, Punjab01.2015
Skills
- Digital & Performance Marketing
- Client Onboarding & Retention
- Client Satisfaction
- Time & Resource Management
- Advertiser relationship management
- Budget management
- Market trend analysis
- Cross-department coordination
- Digital marketing strategies
- Client servicing
- Revenue generation
- Strategic planning
Affiliations
- Road Trips - Car and Bikes Enthusiast
- Football
- Chess
- Home Workouts
Projects
- Employee Motivation, Hewlett Packard (Offsite) 01/2023 - 03/2023
Detailed Project Report on Hewlett Packard (HP), Chandigarh using Descriptive Method, Non-Probability convenient sampling method.
- Recruitment & Selection, Kabalikrut Group, Chandigarh (On-Site) 07/2022 - 09/2022
Understanding process of Recruitment and Selection for Companies in Association to Kabalikrut Group.
Personal Information
- Father's Name: Rajinder Kumar
- Mother's Name: Anita
- Date of Birth: 05/26/1999
Alternate Email
pri26yanshuthakur99@gmail.com
Disclaimer
- I hereby declare that all the information furnished above is true to the best of my belief.
Timeline
Sr. Executive - Advertiser Growth - India
Vcommission Media Pvt. Ltd.
09.2024 - Current
Client Servicing Manager
Nomadz Digital and Innovation Private Limited
08.2023 - 09.2024
HR TRAINEE (Academic Project Based)
Kabalikrut Group
06.2022 - 09.2022
HR TRAINEE (TALENT ACQUISITION)
O3Hire
10.2020 - 03.2021
MBA: Marketing Management & Research - Human Resources & Business Analytics
Chandigarh School of Business, CGC
BBA: Marketing Management & Research - Human Resources
Punjabi University
Senior Secondary Education -
Shivalik Public School
Secondary Education -
Shivalik Public School
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