Summary
Overview
Work History
Skills
Languages
Accomplishments
References
Timeline
Generic
R SATHISH

R SATHISH

Chennai

Summary

Dynamic Chief Operating Officer with a proven track record at Kun Capital Automotive Pvt Ltd, excelling in operational strategy and employee training. Achieved a remarkable market share increase while implementing performance metrics that drove significant improvements. Adept at budget planning and resource allocation, fostering a culture of excellence and collaboration.

Overview

20
20
years of professional experience

Work History

Chief Operating Officer

Kun Capital Automotive Pvt Ltd
Chennai
01.2024 - Current
  • Directed operational strategies to enhance overall efficiency and productivity.
  • Oversaw budget planning and resource allocation for various company projects.
  • Developed training programs to enhance employee skills and foster professional growth.
  • Implemented performance metrics to monitor operational effectiveness and drive improvements.

Sales Strategy, National Head - Corporate Sales,

Honda Cars India Ltd.
New Delhi
04.2020 - 01.2024
  • Company Overview: Subsidiary of Honda Motor Company, Ltd. Which is a leading manufacturer of premium cars in India.
  • Spearhead a team of four Regional Managers and sixteen Area Sales Managers to handle the end-to-end marketing, sales, P&L management, and administration for the entire South India (Kerala, Tamil Nadu, Karnataka, Goa, Andhra Pradesh, Telangana).
  • Lead an 8-member team to manage supporting functions that include dealer quality, corporate business, used-car business, sales planning, and commercial transactions.
  • Plan and implement strategic activities across states, achieving targets with the existing network and manpower.
  • Enhance dealer revenues and profitability through effective implementation of retail schemes and incentive schemes (for sales teams), and ensure the availability of all basic enablers in the dealership to provide back-end support.
  • Build brand visibility in upcountry markets through the channel system, conducting seminars to impart product knowledge, competition knowledge, and soft skills to the team.
  • Focus constantly on the Sales Satisfaction Index (SSI) to ensure customer satisfaction at higher levels.
  • Subsidiary of Honda Motor Company, Ltd. Which is a leading manufacturer of premium cars in India.
  • Achieved multiple promotions through consistent performance excellence, achieving all KPIs, as reflected in South Zone being ranked #1 (up from #3), with a market share increase from 5% to 6.2% in the last year.
  • Achieved 25-point and 120-point increases in SSI (905 and 945) for the zone and Chennai, respectively, in 2020, despite the COVID-19 pandemic.
  • Enhanced Kerala’s share of business from 3% to 11% as Regional Sales Manager.
  • Reduced the stock age of dealerships by 30% utilizing Pareto analysis and special focus on old-age vehicles, also ensuring effective utilization of dealer working capital and rotation of funds with lead-time focus.
  • Achieved a growth of 12% in the corporate segment, while raising the average retail penetration of the exchange-car business to 29% from 22%.
  • Reduced sales team attrition to 17% from 35% through motivation schemes, and lead time by 35% in 6 months through an effective lead tracker system.
  • Enhanced dealer profitability by increasing accessories' sales in lieu of cash discounts, improving dealer margin retention by 12%, and increasing the quantum of used-car business.
  • Slashed annual advertisement expenses by 15% (annual cost savings of INR 8 million) through direct negotiations with the publications.

Territory Sales Manager (PV & CV)

Tata Motors Ltd.
06.2008 - 05.2010
  • Company Overview: Indian multinational automotive manufacturing company with products that include passenger cars, trucks, vans, coaches, buses, sports cars, construction equipment and military vehicles
  • Increased sales revenues by attaining 48% market share (from 22%) in the LCV (light commercial vehicle) segment & striking 2-fold growth in ICV (intermediate commercial vehicle) segment as an individual contributor based in Hyderabad and then, Chennai.
  • Achieved 3 bulk deals worth (INR 16 Crores) for 143 buses in Hyderabad in 16 months and 2 bulk deals (INR1.2 Crores) for 18 buses in Madurai in 3 months.
  • Conducted 4 product-launch programs, 20 seminars, 5 service campaigns & 12 customer meets in Andhra Pradesh and 1 product-launch program, 5 seminars & 5 customer meets in South Tamilnadu.
  • Achieved the highest market share in APSRTC private hiring (a seasonal business of 45 days annually) rolling out 900-950 buses per season.
  • Motivated a sales team of 25 members, attaining more profitable business from existing & new customers.
  • Indian multinational automotive manufacturing company with products that include passenger cars, trucks, vans, coaches, buses, sports cars, construction equipment and military vehicles

Channel Sales Specialist

Castrol India Ltd.
06.2005 - 05.2008
  • Company Overview: 2nd largest manufacturer of automotive and industrial lubricants in the Indian lubricant market with around 20% market share
  • Increased sales by 25% annually by enhancing the channel and developing new business organically & inorganically while ensuring operational coverage for industrial lubricants & services in Andhra Pradesh.
  • Achieved more profitable business from existing customers through high margin products, completing 3 bulk deals worth INR 2.6 crores via key customer focus operations.
  • Introduced Castrol Industrial lubricants in cement plants with a volume of 75 lakhs in the first year itself.
  • Promoted business through seminars & customer meets, conducting 3 technical discussion forums & 30 seminars in the span of 8 months in 2007.
  • Implemented customer web patterns for small scale Industries through distribution channels and value-selling tools systematically.
  • 2nd largest manufacturer of automotive and industrial lubricants in the Indian lubricant market with around 20% market share

Skills

  • Operational strategy
  • Budget planning
  • Performance metrics
  • Employee training
  • Resource allocation
  • Sales management

Languages

English
First Language
Tamil
Proficient (C2)
C2
Telugu
Upper Intermediate (B2)
B2
Hindi
Upper Intermediate (B2)
B2

Accomplishments

  • Six Sigma Green Belt Certification by MSME, Govt of India, in 2011
  • Management certificate in general management from LIBA in 2015
  • Completed the Global Leadership Program in the Exploration division as part of the Honda Global Talent Poolal Talent Pool

References

References available upon request.

Timeline

Chief Operating Officer

Kun Capital Automotive Pvt Ltd
01.2024 - Current

Sales Strategy, National Head - Corporate Sales,

Honda Cars India Ltd.
04.2020 - 01.2024

Territory Sales Manager (PV & CV)

Tata Motors Ltd.
06.2008 - 05.2010

Channel Sales Specialist

Castrol India Ltd.
06.2005 - 05.2008

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R SATHISH