Assistant Manager
Swiggy
12.2017 - 01.2024
Senior Content Specialist - Private Brands
- Building & Scaling consumer loved private brands (The Bowl Company,homely,Soul Rasa, Breakfast Express) across 15 cities 500+ locations.
- Owned restaurant Onboarding,POS integration, Storefront Management
- Handling Storefront management & discount configuration for 6 brands end to end.
Assistant Category Manager - Private Brands
- Owned the conversion funnel using storefront,marketing, pricing,NPD & discounting levers
- Formulated MOP,QOP & AOP planning inputs to improve conversion and AOV of the brands
- Delivered 15% AOV growth for biggest brands homely & Soul Rasa within 12 months.
- Keeping close track of restaurant rating, sales mix,AOV & NU%
Assistant Manager SCM - Instacafe
- Scaling Instacafe vertical to boost AOV for instamart
- Managing Demand planning & Movement planning for 10 pods with 94% fill rate.
- Managing vendor onboarding and payments