Summary
Overview
Work History
Education
Skills
Accomplishments
Interests
Timeline
Generic

Raghavendra MK

Head Of Partners, EMEA
Chennai

Summary

A Strong Consulting / Digital Marketing / Sales / Techno-Functional leader - I would like to continue to leverage my leadership skills in Business and Technology and ensure a successful marriage between the two.

Overview

23
23
years of professional experience
4
4
years of post-secondary education

Work History

Head of Partners and Customer

eG Innovations
Chennai
11.2018 - Current
  • Drafted a complete, composite Partner Program from ground-up that helps in mutual win-win - Converted $ 2.25 M business opportunities, working closely with partners
  • Responsible for identifying right partners and on-boarding new partners - Interesting cultural differences and rich experiences helped shaped my interactions - Work closely with Marketing teams on out-bound campaigns and communication - Enable partners to win more business, which in turn, wins more business for us.

Head of Marketing and Solutions

Xerago Analytics Solutions Pvt. Ltd
04.2018 - 10.2018
  • Build the Xerago Brand, with a focus on attracting prospects from the US- - Ensure brand visibility across marketing forums - Create compelling material to create blogs, forums and case studies - Resulted in a 15% increase in website traffic and click-throughs
  • Handled a 4-member team spanning Pre-sales, Marketing Solutions

Head of Sales

Xerago LLC
03.2017 - 03.2018
  • Opened a new region, North America as a hunter, often alone, often tiring
  • Never giving up
  • Closed foot-in-the-door deals with Fortune customers, small deals valued at $50k - Made significant partner traction with companies such as IBM, Adobe, Merkle, Acxiom,
  • Market - Be the brand champion for Xerago in various IBM and Adobe Marketing forums - Ensure Xerago brand visibility in the US region

Head of Marketing

06.2016 - 02.2017
  • Managed Marketing and brand-building for Xerago - Responsible for in-bound Marketing and demand generation - Focused on original content and writing - Re-jigged the blogs and revamped our social strategy - Leveraged Xerago brands amongst existing customers and new accounts - Create content on popular social media platforms such as LinkedIn.

Head of Sales

Asia Pacific
12.2012 - 05.2016
  • Opened the previously virgin APAC market and acquired significant deals - Many firsts for the organization - Won large deals in Dubai, Australia, Singapore and Malaysia - Celcom, Starhub, Paypal, Rak Bank, Seven West Media, Airtel (Africa) were significant deals - Generated fresh business worth $1 Million and helped in revenue growth for Xerago in Asia
  • Pacific, Middle East and Africa

Head of Account Management

09.2008 - 11.2012
  • Managed Enterprise Unica Customers for Xerago and helped strengthen delivery teams - Handled customer accounts in India from a delivery standpoint - Also ensured fresh business from existing accounts - Ensured process governance in Program management - Close co-ordination with sales, Business Development and Recruitment teams

Senior Project Manager

Photon Infotech
04.2007 - 08.2008
  • Directed changes to project scope and cost and implemented appropriate change management processes to keep project on track.
  • Kept projects on schedule and within budget while serving as project leader.
  • Developed and led multi-disciplinary team to redefine problems and reach solutions based on different perspectives.

Project Manager, Project Lead

Xerago Analytics Solutions Private Limited
10.2003 - 03.2007
  • US Customer, EF Education group - Spent time in Boston to transition and take systems live – was the contact point for our US customer in Boston (EF Education) - Successfully launched our upgraded system for Au Pair – Parent Connect - Single point Program management contact between Technical teams, Quality Assurance and customers
  • Unica /, Was part of the Unica launch team in India
  • We invited Unica stakeholders (including the
  • CEO, Mr
  • Yu Chun Lee) and jointly won our first Enterprise deal in Unica
  • HDFC Bank becomes the first large-scale Enteprise Marketing Automation customer in India - Large-scale deployment involved multiple MA modules such as Unica Campaign, Unica
  • Model (later re-christened as Predictive Insight), Unica EMessage, Unica Marketing
  • Operations (Distributed Ops), Unica Detect and Unica Optimize - Successful implementations were carried out at ICICI Bank, ICICI Prudential, State Bank of
  • India and other customers.

Developer, Project Leader

Agenda NetMarketing Solutions Pvt. Ltd
09.1998 - 08.2003
  • Was part of the first major ASP (Microsoft Active Server pages) technical teams in India - We handled major customers such as Sify, Carstreet (part of
  • Satyam) I was in the engineering team as one of the 5 members - Promoted to become a Project Leader as my communication skills were recognized.

Education

Bachelor of Science - Mathematics

Dhanraj Baid Jain College
Chennai
03.1994 - 09.1997

Skills

Technical and Functional Skillsundefined

Accomplishments

  • Https://www.linkedin.com/in/raghavmk/ “It was indeed a pleasure working with Raghav at Photon, he came in with a lot of fresh perspective on operations, customer engagement, ethical business practices, performance management, technology, spirituality and work-life balance...
  • He is passionate about CRM analytics to the core and he is one person I can trust to run delivery as well as strategic part of business
  • I would recommend Raghav for senior management position in IT space!!”” “Raghav is the sort of manager you would love working with - Very approachable down to earth personality with all the traits of a stunning leader
  • As a developer I had approached him with my ambitions of donning the role of a manager someday
  • He did not find it over- ambitious, instead showed me a path and infact started grooming me on it
  • Though I would have wished it to continue longer, Raghav had to move on
  • But his early seeds have shown results and I am already set to achieve my goals
  • I am really glad that our paths crossed and I wish him all success in all his future endeavors
  • Way to go, Raghav!” “I worked with Raghav on many development projects like sales force automation, help desk applications, CRM solutions, etc
  • With his sound technical knowledge, I could embed my business logic and build feasible solutions for clients
  • Raghav also had a good way of getting the project team motivated and oriented towards deliverables.”

Interests

Non-fiction

Innovations

Strategy

Ideation

Timeline

Head of Partners and Customer

eG Innovations
11.2018 - Current

Head of Marketing and Solutions

Xerago Analytics Solutions Pvt. Ltd
04.2018 - 10.2018

Head of Sales

Xerago LLC
03.2017 - 03.2018

Head of Marketing

06.2016 - 02.2017

Head of Sales

Asia Pacific
12.2012 - 05.2016

Head of Account Management

09.2008 - 11.2012

Senior Project Manager

Photon Infotech
04.2007 - 08.2008

Project Manager, Project Lead

Xerago Analytics Solutions Private Limited
10.2003 - 03.2007

Developer, Project Leader

Agenda NetMarketing Solutions Pvt. Ltd
09.1998 - 08.2003

Bachelor of Science - Mathematics

Dhanraj Baid Jain College
03.1994 - 09.1997

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Raghavendra MKHead Of Partners, EMEA