Results-driven Business Analyst with over 7 years of experience in digital advertising, ad operations, and social media marketing. Proven expertise in managing large-scale campaigns, optimizing ad performance, leading cross-functional teams, and providing actionable insights through data analysis. Adept at leveraging tools such as Google CM360, Datorama, and The Trade Desk to ensure campaign success. Strong communicator with a strategic mindset, aiming to contribute to organizational growth through innovation and leadership.