Summary
Overview
Work History
Education
Skills
Accomplishments
Personal Information
Projects
Languages
Timeline
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Raghvendra Rawat

Raghvendra Rawat

Sales And Marketing
Lucknow

Summary

Accomplished Sales & Business Development Manager, with 11+ years of experience in the fast-moving consumer goods industry. Astute professional, skilled in Business Ownership, Team Handling & Category Management, having worked across various geographies in India. A proactive and diligent individual, with proven leadership and critical thinking abilities in dynamic market conditions, looking for challenging avenues in a growth-oriented organization

Watching Web series and movies, Learning Swimming.

Overview

11
11
years of professional experience

Work History

Area Sales Manager

Colgate-Palmolive
Central UP
10.2022 - Current
  • Domain Growth Strategy, Sales Operations Management & Business Development - Oral care, Personal care
  • Managed a successful sales team (6 CDE and 7 STLs) , consistently achieving and exceeding monthly sales targets.
  • Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
  • Forecasted sales and established processes to achieve sales objectives and related metrics.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Led Central UP (36 Distributors and ) and to increase sales and boost team morale.
  • Introduced new products to meet customer demand and increase profits.
  • Modeled strong negotiation skills to help team members close tough deals with lucrative clients.

Area Sales Manager

ITC Ltd.
Saharanpur / Delhi NCR
09.2018 - 09.2022
  • Domain Growth Strategy, Sales Operations Management & Business Development - Foods, (Biscuits, Confectionary, Juices, Coffee, Chocolate)
  • Expanded market share through effective prospecting, lead generation, and negotiation skills.
  • Managed a successful sales team, consistently achieving and exceeding monthly sales targets.

Area Executive

ITC Ltd.
Central UP
06.2013 - 08.2018
  • Domain Strategy Implementation, Sales Operations Management & Business Development - Foods/Personal Care

Education

MBA - Marketing

STEP - HBTI
01.2011 - 1 2013

B.Sc. - Science

SMD College Teetra
01.2007 - 1 2010

XII - Science

UP Board
01.2008 - undefined

X - Science

UP Board
01.2006 - undefined

Skills

Lead qualification

Accomplishments

  • Awarded by chairman in CP for becoming the market leader in toothbrushes in Central UP
  • All time highest Market Share in Noodles in Uttrakhand becoming the 2nd leading brand
  • Appointment of 9 NSAs & 272 stockist in past 2 year to increase the service & Coverage.
  • Basis the NSA's, an addition of 5400 outlets as a part of direct service base.
  • Deployment of 18 on ground sales representative to enhance direct coverage.
  • 3 time District Olympic champion
  • Become Highest Contributing Circle in Juices (Market Share and Number of dealers) Juices SPOC for the branch with appreciation from the District Manager for moving branch from emerging to Priority branch
  • Quality Market coverage: Identified 724 markets basis MAS and MAT then ensured coverage for additional business in conjunction with competition representation.
  • Uttrakhand Hills Plan (Shakti Pradarshan): For Tapping untapped potential while doing this project we registered double digit growth in 2019-20 and 2020-21 (By strengthening distribution efficiency)
  • Project Stockiest Deployment: Taken 100% ownership on branch stockiest deployment from planning to execution resulting the count from 110 to 1170 stockist in 2 years
  • DS efficiency: Identified low performing DS's basis various performance parameters then set plans for them to gradually move to higher performance bands.
  • Exposure & understanding of different market scenarios & dynamics with experience different market in UP
  • Got performance-based appreciation for achieving highest sales growth at Kanpur at branch level among 10 sections
  • NPL Winner for consecutive 3 Qtr (FY-2015-16)
  • Got appreciation for best initiative driven at section level from branch manager and highest scorer in dashboard for consecutive 8 months.
  • Got Appreciation from Agarbatti CEO (For Driving SIGMA

Personal Information

Date of Birth: 06/04/91

Projects

MBA, ITC Limited, Sales and Marketing, 05/12, 07/12, Competitive Analysis on ITC Personal care products on Chemist and Cosmetic outlets.


Rural Projects in CP - To strengthen the Rural distribution by adding new outlets in untouched low pop group ( Resulting 200 basis point increase in market share )


Project Red in CP - Worked in TBR market share by taking 360 degree approach ( Excution of Visibility and availability in all channels ) resulted significant movement in market share and CP become the market leader in Toothbrushes ( Got chairman award too for this )

Languages

English
Advanced (C1)
Hindi
Advanced (C1)

Timeline

Area Sales Manager

Colgate-Palmolive
10.2022 - Current

Area Sales Manager

ITC Ltd.
09.2018 - 09.2022

Area Executive

ITC Ltd.
06.2013 - 08.2018

MBA - Marketing

STEP - HBTI
01.2011 - 1 2013

XII - Science

UP Board
01.2008 - undefined

B.Sc. - Science

SMD College Teetra
01.2007 - 1 2010

X - Science

UP Board
01.2006 - undefined
Raghvendra RawatSales And Marketing