RAGINI KRISHNAMOORTHY
Chennai
Summary
Digital Marketing and SEO professional with 6 years of experience specializing in professional services. Proficient in On-page and Off-page SEO tools & tactics including Keyword Planner, Google Analytics, Google Search Console, Google My Business, SEMrush, Moz Analytics, and SEO Power Suite. Seeking a role in Digital Marketing and SEO.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Assistant Manager
TVS Training & Services (A Tvs Group of Company)
Ambattur
09.2023 - Current
- Social Media Campaigns: Managed lead-generating campaigns across various verticals.
- Website Development: Designed websites and creative content for 12 verticals.
- SEO Strategies: Optimized content and traffic growth using SEMrush.
- Site Performance: Monitored and resolved issues with Google Search Console.
- Lead Generation: Increased client acquisitions by 30% using LinkedIn Sales Navigator.
- Email Marketing: Enhanced engagement and retention with AWeber campaigns.
SR, SEO Analyst
iSource ITES Pvt Ltd
Chennai
10.2022 - 09.2023
- Keyword Research: Used Google Keyword Planner to boost organic traffic.
- SEO Audits: Improved site performance by 25% with SEO Quake audits.
- Backlink Strategy: Built high-quality backlinks to enhance domain authority.
- Lead Generation: Utilized Apollo for targeted lead generation and CRM management.
SR, SEO Analyst
KLoc Technologies Pvt Ltd
Bangalore
03.2021 - 10.2022
- SEO Optimization: Improved organic traffic by 40% with Ahrefs for backlink analysis and keyword research.
- Performance Monitoring: Tracked rankings and traffic using SEO PowerSuite.
- Email Marketing: Boosted engagement and conversions with AWeber campaigns.
Google Marketing Executive
Sociall.in
09.2019 - 03.2021
- Client Management: Created digital marketing strategies for SEO, SMO, landing page optimization, and link building.
- Analytics & Reporting: Used Google Analytics for goal setup, reporting, website analysis, and AdWords performance monitoring.
SEO Analyst
Iyanar Infotech
09.2018 - 09.2019
- Digital Marketing: Expertise in lead generation, online visibility, brand positioning, and reputation management.
- Website Management: Developed and maintained a WordPress site, collaborating with writers and designers.
- Traffic Growth: Grew monthly traffic from 0 to 2,500 unique visitors.
Digital Marketing Executive - Internship
Besant Technologies
01.2018 - 07.2018
- Keyword Positioning: Achieved top 5 rankings for 200+ high-volume keywords in a competitive niche.
- Traffic & Engagement: Boosted organic traffic by 50% and reduced bounce rate by 22%.
- Content Creation: Produced content that earned natural backlinks without outreach.
Education
B.E (CSE) -
Gojan School of Business and Technology, Edapalayam, Anna University
01.2017
XII -
Govt. Hr. Sec School, Padiyanallur, State Board
01.2013
X -
Govt High School, Lakshmipuram, State Board
01.2011
Skills
- SEMrush: Keyword research, competitor analysis, SEO audits
- Ahrefs: Backlink analysis, content gap identification
- Google Keyword Planner: Keyword optimization for organic and paid campaigns
- SEO Quake: Quick SEO audits, site health checks
- Google Search Console: Performance monitoring, indexing issue resolution
- Apollo: Lead generation, data insights
- AWeber: Email marketing for lead nurturing
- Sales Navigator: Advanced lead generation, networking
- SEO PowerSuite: SEO audits, rank tracking
- CMS: Experience with WordPress, Shopify
- Social Media: Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube
- Lead Generation: Facebook, Instagram campaigns
- Competitor Research: Strategic analysis
- SEO Optimization: On-page, off-page SEO, link building
- Traffic Optimization: Targeted strategies for enhanced traffic, engagement
- Training: Conducted in-house SEO training
- Self-Learning: Committed to continuous improvement
- Motivation: Passionate about digital marketing and results
Certification
- DIGITAL MARKETING, BESANT TECHNOLOGIES
- SEM & SMM Certification, FITA Academy
Websitecreation
- https://www.tvsts.com/
- https://www.impexx.in/
- https://www.moskvahotel.co.in/
Timeline
Assistant Manager
TVS Training & Services (A Tvs Group of Company)
09.2023 - Current
SR, SEO Analyst
iSource ITES Pvt Ltd
10.2022 - 09.2023
SR, SEO Analyst
KLoc Technologies Pvt Ltd
03.2021 - 10.2022
Google Marketing Executive
Sociall.in
09.2019 - 03.2021
SEO Analyst
Iyanar Infotech
09.2018 - 09.2019
Digital Marketing Executive - Internship
Besant Technologies
01.2018 - 07.2018
B.E (CSE) -
Gojan School of Business and Technology, Edapalayam, Anna University
XII -
Govt. Hr. Sec School, Padiyanallur, State Board
X -
Govt High School, Lakshmipuram, State Board
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