Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Websites
Timeline
Generic
Rahul Pritmani

Rahul Pritmani

Mumbai

Summary

Global Marketing Strategist & Brand Builder | Driving 360° Campaigns, Creative Innovation & Business Growth|

Passionate marketing professional with 7+ years of experience across Myanmar, Southeast Asia & India in advertising, branding, and business development. Skilled in ATL, BTL & digital marketing with a creative meets-strategic approach. I’ve led campaigns for 25+ brands in FMCG, Aviation, F&B, Electronics, Finance, Hygiene, Real estate, Retail, NGOs, Alcohol & More. Beyond traditional & digital media, I’ve managed tech-driven projects like Website Development , AI & AR - blending creativity with innovation. I lead cross-functional teams of more than 25 30 people, specializing in brand building, strategy, visual/content direction, influencer marketing, media buying & business development. I am Known for out-of-the-box thinking and creative problem-solving, I ensure every campaign meets brand goals with impact.

Overview

6
6
years of professional experience

Work History

Account Director

Grip Digi
Mumbai
04.2024 - Current
  • Develop and implement brand strategies for existing clients and new business pitches, crafting compelling pitch decks to secure high-value accounts.
  • Lead creative visualization for key retainer brands, including M-150, Bath & Kitchen, and in-house Grip Digi content, ensuring a consistent and engaging brand presence.
  • Handled the execution of digital media buying for Pan Seeds (Jamuna Seeds) in India, delivering impactful, results-driven campaigns.
  • Conceptualize and execute KOL campaigns for brands like Mandalay Export Rum, developing strategy, creative concepts, storylines, and scripts, resulting in over 1.2 million organic reach.
  • Drive business growth by identifying new opportunities and expanding the agency’s portfolio through strategic pitches and client acquisition.
  • Managed and executed media planning and buying for high-value campaigns, ensuring optimal audience reach and engagement.
  • Mentor and train account managers, executives, and cross-functional teams, enhancing overall campaign execution and strategic output.
  • Led Thai Brands independently from concept to execution, and led a team of 25+ people.

Hybrid Account Manager

Grip Digi
Yangon
12.2022 - 03.2024
  • Managed high-impact multi-market campaigns across Myanmar, Southeast Asia, and India, driving measurable ROI for global and regional brands.
  • Successfully collaborated with top-tier brands like Dettol, Harpic, Prudential, DKSH, Osotspa, Foodpanda, delivering performance-driven marketing solutions.
  • Spearheaded AI-powered campaigns for a leading tea and coffee brand in Myanmar, achieving record-breaking engagement and nationwide buzz. From Ideation to Execution.
  • Delivered exceptional ROI by executing strategic media buying and planning, optimizing budgets for maximum reach and impact.
  • Conceptualized and wrote TVC scripts for major brands, including Season, M-150, Ocean, ensuring brand narratives resonated with target audiences.
  • Developed and executed data-driven content strategies that enhanced engagement, visibility, and conversions for brands across industries.
  • Led Energy Drink Brands Retainer - M-150, Jasper, VCode, SportX & Fire Dragon.
    Recognized for out-of-the-box creative thinking, consistently elevating campaign strategies and setting new benchmarks for industry innovation.
  • Maintained strong client relationships, providing strategic consulting and ensuring long-term business growth for brands under my management.

Hybrid Account Executive

Grip Digi
Yangon
06.2022 - 12.2022
  • Started my journey at Grip Digi Myanmar by gaining hands-on experience across multiple departments, including creative, tech, media buying, and hiring, sharpening my adaptability and problem-solving skills.
  • Played a key role in executing campaigns for global and local brands of Myanmar, learning the intricacies of different markets and consumer behaviors.
  • Co-managed two large-scale Prudential Good Vibe Tribe events in Yangon and Mandalay, overseeing on-ground activations and ensuring seamless execution.
  • Assisted in media planning and buying, analyzing market trends to optimize budgets and placements for effective brand visibility and slowly learned to lead the execution.
  • Worked closely with the creative team, contributing to visual storytelling and content ideation for digital and ATL campaigns.
  • Gained first hand exposure to client servicing, helping maintain strong relationships and ensuring projects met brand expectations.
  • Developed a knack for multitasking and execution, balancing multiple campaigns while adapting to fast-paced industry demands.

Marketing & BD Strategist at Zinglin

UFO MOVIEZ
Mumbai
02.2020 - 05.2022
  • Led Pan-India marketing strategies, driving app growth, user engagement, and business expansion across key markets.
  • Developed and executed marketing campaigns that significantly increased reach, impressions, and brand awareness.
  • Played a crucial role in business development, forging strategic partnerships to enhance the app’s market presence.
  • Coordinated with cross-functional teams, ensuring seamless execution of projects across content, tech, and marketing verticals.
  • Analyzed market trends and user behavior insights to optimize acquisition strategies and retention efforts.
  • Managed influencer collaborations and digital promotions, leveraging social media and in-app activations to boost engagement.
  • Worked closely with UFO Moviez, aligning marketing goals with industry trends and entertainment sector insights.

Marketing and Sales Executive at Zinglin

UFO MOVIEZ
Mumbai
02.2019 - 02.2020
  • Began my journey in a multinational corporate entity, UFO Moviez, working on the growth of Zinglin App (now ZingShorts), a short-form entertainment platform similar to TikTok and Instagram Reels.
  • Collaborated with multiple departments to enhance tech development, user acquisition, and brand exposure.
  • Played a key role in formulating and executing marketing strategies to increase app visibility and engagement.
  • Focused on business development efforts by targeting college students and young audiences, driving user adoption and organic growth.
  • Contributed innovative growth ideas, influencer collaborations, and promotional campaigns, leading to increased downloads and impressions across India.

Education

Bachelor of Arts in Multimedia And Mass Communication - Advertising

VESASC
Mumbai
04-2022

Skills

  • Brand strategy
  • Digital media buying
  • Campaign management
  • Media planning
  • Creative direction
  • Client acquisition
  • Campaign execution
  • Content strategy
  • Market analysis
  • Influencer collaboration
  • Team leadership
  • Project management
  • Performance marketing
  • Digital advertising
  • Go-to-market strategy development

Accomplishments

  • Grip Digi Business Award 2023

On January 8, 2023, I was honored with the Best Performance Award for my
outstanding contribution in onboarding new businesses and clients for Grip
Digi during 2022-2023.
Through strategic client acquisition, relationship management, and a
results-driven approach, I successfully secured high-value accounts,
generating substantial revenue and profitability for the agency. This
achievement not only fueled the agency’s growth but also reinforced Grip
Digi’s position as a trusted marketing partner in the industry.

Languages

English
First Language
Hindi
Proficient (C2)
C2

Timeline

Account Director

Grip Digi
04.2024 - Current

Hybrid Account Manager

Grip Digi
12.2022 - 03.2024

Hybrid Account Executive

Grip Digi
06.2022 - 12.2022

Marketing & BD Strategist at Zinglin

UFO MOVIEZ
02.2020 - 05.2022

Marketing and Sales Executive at Zinglin

UFO MOVIEZ
02.2019 - 02.2020

Bachelor of Arts in Multimedia And Mass Communication - Advertising

VESASC

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Rahul Pritmani