Rahul Roy
New Delhi
Summary
Sales Strategy & Revenue Growth Leader with 17+ years of global experience scaling sales operations, building high-performance teams, and driving multi-million dollar revenue growth across the U.S., Middle East, and India. Proven expertise in go-to-market strategy, enterprise sales, and strategic partnerships across SaaS, AI/ML, and digital consulting. Recognized for developing scalable outbound engines, expanding into new geographies, and consistently exceeding revenue targets. Adept at leading cross-functional teams and aligning sales execution with strategic business goals in fast paced, high growth environments.
Overview
19
19
years of professional experience
Work History
Behavioral AI & Deepfake Detection Consultant
Behavioral Signals
07.2025 - Current
- Defined and led the go-to-market strategy for Behavioral AI and Deepfake Detection solutions in banking and media.
- Built executive level outreach programs targeting CROs, CISOs, CIOs, and other senior stakeholders to position the company as a trusted partner.
- Framed complex AI capabilities into clear business narratives focused on regulation, fraud prevention, and customer trust.
- Worked with product and leadership teams to align market insights and client needs with positioning and campaigns.
VP of Sales and Partnerships
Proximity Works
07.2024 - 06.2025
- Spearheaded GTM strategy for U.S. market expansion by refining ICP, optimizing messaging, and aligning outreach with market needs, resulting in increased traction with mid-market tech clients.
- Led global revenue initiatives for AI/ML and performance engineering by designing region-specific sales motions.
- Forged and deepened 7+ strategic partnerships with tech and business partners, accelerating time-to-market by 25%.
- Directed multi-functional collaboration between engineering, product, and marketing teams to ensure sales priorities were aligned with roadmap goals, improving sales cycle efficiency by approximately 15%.
Sr. Sales Development Leader
Turing
06.2023 - 05.2024
- Hired, onboarded, and coached a 20-member SDR team, implementing structured enablement processes and call coaching programs that boosted lead qualification and sales conversion rates by 20%.
- Created tailored sales workflows and forecasting models that reduced deal stagnation and helped align SDR, AE, and GTM teams around common KPIs and funnel health.
- Worked cross-functionally with marketing and operations teams to fine-tune the sales pipeline, resulting in more efficient lead generation.
Sr. Business Consultant
CitrusBits
07.2019 - 05.2023
- Led business development initiatives for mobile and AR/VR solutions, securing partnerships with global brands and increasing client retention through consultative selling and value-focused delivery.
- Drove $4.5M in revenue growth and increased new client acquisition by 20% through strategic outreach and expansion into underpenetrated verticals; launched product enhancements that boosted recurring revenue by 15%.
- Built and managed a cross-regional sales team across three countries; launched the company’s first structured outbound motion, laying the foundation for scalable pipeline generation and improved brand awareness in new markets.
Sales & GTM Consultant
Independent Consultant
11.2017 - 06.2019
- Advised marketing agencies and tech startups on go-to-market strategy and regional expansion across India, U.S., EMEA markets.
- Led market entry initiatives by developing localized outreach strategies, establishing regional partnerships, and executing targeted business development campaigns.
- Secured $500K+ in net new revenue through strategic client acquisition, leveraging personal networks across multiple verticals.
- Designed sales automation frameworks and team development programs that improved pipeline generation for early-stage technology companies.
Digital Strategy Advisor
Y Media Labs
11.2010 - 10.2017
- Contributed to scaling company revenue from <$1M to $50M+ over seven years by driving enterprise deal execution and advising on digital transformation strategies for high-value clients.
- Managed and closed enterprise deals totaling over $12M, supporting long-term client retention and establishing predictable revenue channels.
- Led a 10-member revenue team across sales and research functions, implementing a consultative sales approach that generated $5M in new business across multiple verticals.
- Partnered with global teams across the U.S., India, and Middle East to align client delivery with sales strategy, strengthening customer experience and accelerating deal closure timelines.
Technology Sales Manager
Oracle
03.2007 - 06.2010
- Surpassed sales targets by 145%, playing a key role in establishing Oracle’s presence in high-growth, underserved territories through targeted enterprise outreach and partner engagement.
- Led and coached a team of SDRs to consistently exceed revenue goals by developing customized outreach scripts, pipeline review cadences, and individual development plans.
- Designed and executed go-to-market strategies with channel partners, optimizing territory coverage and uncovering new revenue opportunities in underpenetrated sectors.
Education
MBA - International Business
Institute For Technology & Management
Skills
- Sales Leadership (Direct, Channel, SDR/AE Teams)
- Global Market Expansion (US, EMEA, APAC)
- Go-to-Market Strategy (Inbound & Outbound Models)
- Enterprise Sales & Deal Structuring
- Strategic Partnerships & Ecosystem Development
- Revenue Forecasting & Pipeline Management
- Salesforce, HubSpot, Outreach, ZoomInfo
Core Sales & Growth Expertise
Technology & Tools
- CRM & Automation Strategy
- Data Visualization (Tableau, Excel)
- Cross-functional Team Leadership (Product, Engineering, Marketing)
- Business Planning & Sales Ops
- Consultative & Solution Selling
- Leadership Coaching & Team Building
- Executive Stakeholder Alignment
Cross-Functional & Strategic Skill
Certification
- Data Visualization with Tableau, Coursera (UC Davis) - October, 2022
Timeline
Behavioral AI & Deepfake Detection Consultant
Behavioral Signals
07.2025 - Current
VP of Sales and Partnerships
Proximity Works
07.2024 - 06.2025
Sr. Sales Development Leader
Turing
06.2023 - 05.2024
Sr. Business Consultant
CitrusBits
07.2019 - 05.2023
Sales & GTM Consultant
Independent Consultant
11.2017 - 06.2019
Digital Strategy Advisor
Y Media Labs
11.2010 - 10.2017
Technology Sales Manager
Oracle
03.2007 - 06.2010
MBA - International Business
Institute For Technology & Management
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