Summary
Overview
Work History
Education
Skills
Key Clients Managed
Hobbies
Languages
Work Preference
Timeline
Generic
Rahul Singh

Rahul Singh

Digital Marketing
Navi Mumbai

Summary

Digital Marketing Leader with 11+ years of experience driving growth through performance marketing, programmatic media, SEM, and social advertising. Proven track record of managing 4 Cr+ monthly budgets, optimizing campaigns across Google, Meta, DV360, and programmatic platforms, and leading teams to deliver measurable ROI. Skilled in client management, media planning, and strategy for high-impact brands across BFSI, e-commerce, real estate, travel, and FMCG.

Overview

12
12
years of professional experience

Work History

Associate Director

Logicserve Digital Pvt Ltd
02.2021 - Current
  • Spearhead performance marketing campaigns with spends exceeding 4 Cr/month, delivering measurable ROI.
  • Develop annual media budgets and monthly performance roadmaps for multiple clients.
  • Act as primary client POC, delivering end-to-end digital marketing solutions.
  • Collaborate with biddable media teams, providing optimization strategies and innovative ideas to drive performance.

Media Manager

Fulcro Consulting Pvt Ltd
09.2019 - 02.2020
  • Designed media strategies aligned with client objectives, optimizing budgets for maximum efficiency.
  • Executed and monitored campaigns across publishers; delivered post-campaign reports with actionable insights.
  • Coordinated with finance teams for RO/PO processing, ensuring smooth campaign execution.

Account Manager (Biddable/Programmatic)

Madison World
10.2018 - 08.2019
  • Managed branding and awareness campaigns for marquee clients like Tata Chemicals, Lodha Group, Pidilite, and Raymond.
  • Executed programmatic display & video campaigns using DBM & DCM.
  • Negotiated and managed programmatic guaranteed (PG) deals with publishers.

Associate Business Manager (SEM & Biddable Media)

Performics.Convonix
01.2015 - 09.2018
  • Led SEM, CDN, and Social campaigns from planning to reporting across Google Ads, DV360, Bing, Facebook, and LinkedIn.
  • Managed lead generation campaigns for HDFC ERGO, driving consistent revenue growth.
  • Partnered with Google & Meta reps to test beta features and improve campaign performance.
  • Mentored and guided team members on campaign optimization and client strategy.

SEO Executive

Websmith Technologies Pvt Ltd
09.2013 - 01.2015
  • Handled SEO & social media presence for 140+ clients, improving rankings and visibility.
  • Executed link-building, blogger outreach, and content promotion strategies to boost online authority.

Education

B.E. - Electronics Engineering

Ramrao Adik Institute of Technology (RAIT)

Skills

Performance Marketing (Google Ads, Bing, Meta, LinkedIn)

Key Clients Managed

AirAsia, HDFC Bank, PharmEasy, Lodha Group, UNIC, Heineken, P&G;, Samsung, Raymond, Tata Chemicals, Pidilite, Easy Step Flooring UK, CitrusPay

Hobbies

Swimming

Reading

Gaming

Sports

Languages

English
Bilingual or Proficient (C2)
Hindi
Advanced (C1)
Marathi
Advanced (C1)

Work Preference

Work Type

Full Time

Important To Me

Career advancementWork-life balanceCompany CulturePersonal development programs

Timeline

Associate Director

Logicserve Digital Pvt Ltd
02.2021 - Current

Media Manager

Fulcro Consulting Pvt Ltd
09.2019 - 02.2020

Account Manager (Biddable/Programmatic)

Madison World
10.2018 - 08.2019

Associate Business Manager (SEM & Biddable Media)

Performics.Convonix
01.2015 - 09.2018

SEO Executive

Websmith Technologies Pvt Ltd
09.2013 - 01.2015

B.E. - Electronics Engineering

Ramrao Adik Institute of Technology (RAIT)

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