Rahul R

• Designed microsites for TTI website – Developed original UX content for electronic product webpages using manufacturer materials and independent sources
• UX Research and Design to build Feature Product, Family, Legacy, and Campaign web pages for TTI
• Strengthened content through proofreading, editing and in-depth reviews
• Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs
• Produced original, creative content for promotional advertisements and marketing materials
• Collaboration and communication with graphic artists, post-production team members and other specialists to produce captivating and successful content
• Managed competing deadlines with efficiency – Worked independently with minimal supervision, taking ownership of research-related tasks from recruitment to analysis
• Organized collected information to produce well-written articles
• Created content with SEO keywords drawn from SEMrush – Utilized SEO techniques to optimize content for search engine rankings
• Did competitive analysis and impactful desk research before designing microsites
• Analyzed and synthesized qualitative and quantitative results to deliver actionable insights to stakeholders
• Worked closely with team lead and managers to develop results-oriented marketing strategies based on work queue, work flows, updates, and changes
• Revamped and redesigned over 500 outdated product pages to new format
• Researched suppliers' websites for additional information, videos, brochures, etc. to enhance content pages
• Used AEM for designing and maintaining TTI Intranet pages
• Designed and published Intranet pages, Newsletters for GRC regions—Followed Double Diamond Theory – Discover, Define, Ideate, Design, and Test
• Trained new hires about process and operation; performed individual quality audits
• Assisted organization in creating team from the ground up

• Wrote and created UX content for various topics and mediums
• Collaborated with writers, marketing departments, designers and other editors to deliver content of highest quality (When low-quality sites or violation was identified, managed communication with publishers)
• In addition to monitoring websites for compliance, worked to identify areas to improve processes, clarify policies and identify emerging trends
• Worked with graphic artists, post-production team members and other specialists to produce captivating and successful content
• Managed competing deadlines with efficiency – 107-page moderation per day
• Drove accuracy of content through careful proofreading and fact-checking
• Generated and maintained style guides to encourage consistent quality of content on Amazon's webpages
• Demonstrated attention to detail and thoroughness
  Proven productivity and quality assurance, along with overall contribution to development of team
• Developed and maintained editorial standards for content
  Utilized SEO techniques to optimize content for search engine rankings (Keyword Mapping – worked on Amazon search engine keyword mapping projects)
• E-commerce investigation and due diligence experience in marketing
• Taken up consumer quality feedback projects and also taken up process improvement presentations
• Sent out accurate weekly reports for productivity and quality management
• Understanding of online advertising moderation (Simultaneously worked on multiple market queues – US, CA, UK, IN)
• Trained new hires about process and operation; performed individual quality audits
• Helped peers in creating Data SharePoint – Automated manual process of case data collating by creating SharePoint which was considered as process improvement

Built an AC-DC Converter with Multiple Outputs (PSU) Used in the INDIAN NAVY. Designed and Developed CAD Diagrams and Simulations, University Project Thesis. Military Grade Components and Testing.

Quality & Testing of sub radar components used in Indian Defence. Military Grade Components and Testing University Project Thesis.

Observations and field studies of a sub power station and manufacturing sectors.