Fitness
Raj Priyadharsan
Merchandising Manager
Tirupur
Summary
Professional in the merchandising field with a comprehensive understanding of market trends and consumer behaviour. Proven track record in devising and implementing merchandising plans that align with company objectives and end products. Known for fostering team collaboration and maintaining adaptability in dynamic environments. Skilled in inventory management and apparel merchandising.
Overview
7
7
years of professional experience
3
3
Languages
Work History
Merchandising Manager
SPAN KNIT WEAR
01.2023 - Current
- Developed strong relationships with suppliers, securing better deals and exclusive products.
- Researched new vendors, acquired samples and negotiated merchandise deals.
- Established a culture of excellence within the merchandising team through coaching, mentoring, and goal setting.
- Implemented loss prevention measures that reduced shrinkage rates significantly without compromising customer service quality or store aesthetics.
- Evaluated merchandise assortment regularly to ensure alignment with consumer preferences and demands.
- Participated in trade shows to identify new products and trends, staying current on market offerings.
- Managed seasonal transitions smoothly, minimizing disruptions while maintaining adequate stock levels.
Business Development Associate - UPSC Team
Byju's
06.2020 - 01.2023
- Connect with customers (students or parents) to understand their requirements through phone, chat and email
- Introduce and showcase Byjus' products to potential customers through sales demos
- Counsel and qualify leads based on their qualitative metrics on Byjus' scholarship tests
- Leverage the nature of inside sales and direct sales to reach sales targets and maximise revenue
- Promote Byjus' products and negotiate attractive packages to close deals
- Acquire customers by upselling/cross-selling products and qualify leads according to relevancy
- Respond to and follow up with potential leads to reach targets in a fast-paced, high-performance challenging environment
- Work as a communication bridge between CX and Mentor team to liaise meaningful relationships that retain clients
- Worked with senior team members to identify and manage red flags, escalations and other risks
- Collaborate with the Finance team to close deals and increase revenue while limiting costs
- Address sales enquiries, customer issues and resolved them independently with confidence
- Incorporate on-the-job training methods like job shadowing to train new team members on product pitch, delivery and all other facets of customer experience
Marketing and Promotions Manager
SPAN KNIT WEAR
03.2018 - 05.2020
- Initiated market analysis to identify potential clients and proactively seek new business opportunities in the market
- Contacted potential clients through cold calls, emails and persistent follow-ups
- Targeted potential clients to present, promote and advertise the company
- Maintained close relationships with existing clients and new clients on-boarded
- Identify client needs & suggest appropriate custom service
- Stay up-to-date with new products/services and new pricing/payment plans
- Worked closely with the General Manager to carry out marketing and promotions
- Provide reports on business and sales results
Education
Diploma - Apparel Merchandising
Apparel Training And Design Centre
Tirupur, India 04.2001 -
Bachelor of Technology - Computer Science
Vellore Institute Of Technology
Vellore, India 04.2001 -
Class XII - ISC
Lakshmi School
Madurai, India 04.2001 -
Class X - ICSE
Vikaasa School
Madurai, India 04.2001 -
Skills
Loss prevention strategies
Adaptability and flexibility
Shipment processing
Operations management
MS Office
Merchandise presentation
Team building
Vendor communications
Critical thinking
Merchandise planning
Inventory management
Consumer behaviour analysis
CRM platforms
Salesforce management
Training and mentoring
Stakeholder communication
Accomplishments
- Won Byju's National Ranking Award called 'Sales Ninja'
- Runner-up of Zonal Level 5km Walk
- Participated in the National Level 5km Walk
- Participated in Zonal matches as an Under-14 District Level Madurai Team player
- Coordinator of Special Guest Committee for VIT Culturals (Riviera - an International Sports & Culturals phenomenon)
- President of Interact Club Association (Student Chapter at Lakshmi School)
Additional Information
Mobile:
+91 96778 79188
Email:
rajkrishpriyadharsan@gmail.com
Address:
Tirupur, Tamil Nadu
Interests
Music
Movies
Animals
Travel
Gaming
Timeline
Merchandising Manager
SPAN KNIT WEAR
01.2023 - Current
Business Development Associate - UPSC Team
Byju's
06.2020 - 01.2023
Marketing and Promotions Manager
SPAN KNIT WEAR
03.2018 - 05.2020
Diploma - Apparel Merchandising
Apparel Training And Design Centre
04.2001 -
Bachelor of Technology - Computer Science
Vellore Institute Of Technology
04.2001 -
Class XII - ISC
Lakshmi School
04.2001 -
Class X - ICSE
Vikaasa School
04.2001 -