Summary
Overview
Work History
Education
Skills
Accomplishments
Strengthandskills
Personal Information
Languages
Timeline
Generic
RAJA GOYAL

RAJA GOYAL

Bengaluru

Summary

With over 6 years of dedicated experience in the finance sector and currently thriving as a Business Finance Manager at Cuemath, my journey has honed my expertise in financial analysis, budgeting, vendor management, business strategy & planning etc.

My goal is to continue fostering an environment where diverse perspectives are valued, ensuring financial strategies that support the organization's dynamic needs.

Overview

8
8
years of professional experience

Work History

Lead Finance

Cuemath
Bengaluru
03.2023 - Current
  • Driving the Weekly review with business heads to ensure delivery of forecasted plan.
  • Increased profitability metrics by working closely with function leaders to optimize P&L performance in areas such as Gross Margin, CM ,CAC ,LTV ,and Cash burn.
  • Actively involved in monthly forecasting and planning activities while monitoring performance on a daily basis.
  • Streamlined sales incentive structure, optimizing efficiency and minimizing cash flow impact to generate monthly savings.
  • Working with business heads to identify Plan vs Actuals variance analysis and help in taking decisions for achievement of plan.
  • Optimized Marketing spends among different regions after analyzing ROAS, resulting in higher ROI for performance marketing spends.
  • Successfully opened up international offline centers as team leader.
  • Collaborated with BU heads to drive referral programs, implement additional incentive rewards/bonuses, and optimize pricing strategy.
  • Drove growth initiatives by skillfully onboard/offboarded vendors in several sectors like PG, Fintech, Recruitment, Licensing etc using negotiations for commercials and other parameters.
  • Collaborated with tech and product teams to efficiently migrate volume across gateway based on SR and commercials.

Associate Manager Finance

Vedantu
Bengaluru
03.2021 - 03.2023
  • Conducted in-depth review of Actual vs Budgeted goals to pinpoint and rectify issues
  • Reported and reviewed Unit economics and P&L accounts
  • Led discussions to improve GM and cost rationalization, engaging with diverse teams to enhance negotiation skills.
  • Initiated cost optimization activity by identifying vendors and negotiating scope of negotiations.
  • Conducted ad hoc analyses to provide critical support to senior management
  • Maintained accurate and consistent application of commercial agreements for Commission, MDR/Subvention costs
  • Supported business objectives by providing expert cost analysis and facilitating Audit/DD activities.
  • Collaborated with DNA/Tech team to modify and automate system reports, enhancing clarity in reconciliations and efficiency in reporting, leading to a reduction in man-hours.
  • Assessed risks and identified gaps in existing processes to establish clear Standard Operating Procedures (SOPs) outlining roles and responsibilities.
  • Evaluated commercials, risk management, loan disbursal process, and traffic management to effectively onboard/offboard Fintech/PG vendors.
  • Evaluated refund applications, calculations, and processing in accordance with agreed policy and terms with fintech partners/students; provided detailed updates to management
  • Demonstrated expertise in handling accounting responsibilities, such as monthly PL and BS reconciliations and adhering to GST and TDS compliances in the AR function.

Senior Associate Finance

ZestMoney
Bengaluru
02.2020 - 03.2021
  • End-to-end nodal accounts reconciliation & ensure accurate funds movement and also perform health checks on ageing of nodal accounts
  • Revenue calculation & collection in accordance with the terms of contract
  • Also process lender & merchant settlements
  • Identify the monetary leakages in the system, and took necessary action to resolve the same through tech support

Finance Executive

Rentomojo
Bengaluru
01.2018 - 01.2020
  • Maintained statutory compliances for various payments and filings including TDS, GST, ESIC, P.Tax, PF, ELT etc.
  • Performed reporting and analysis for month end deliverables.

Associate - Internship

Manish P & Associates
Siliguri
10.2016 - 12.2017
  • Ensured proper record-keeping for financial transactions
  • Managed the filing of Income Tax and Gst returns

Education

Financial Accounting & Analysis -

Indian Institute Of Management, Bangalore
01.2020

Mutual Fund Distributors Certificate (Series V-A) -

NISM
01.2017

B.Com -

IGNOU
01.2017

Higher Secondary (XII) -

DAV School, Siliguri (C.B.S.E)
01.2011

Secondary (X) -

DAV School, Siliguri (C.B.S.E)
01.2009

Skills

  • P&L Accounts
  • Corporate Finance
  • Business Planning
  • Cost Analysis
  • Business Strategy
  • MIS
  • Vendor Management
  • Unit Economics
  • Annual Operating Plan
  • Payment Gateways
  • Audit / DD support
  • Performance Analysis
  • Strategic Planning
  • Budget Forecasting

Accomplishments

  • Identified revenue leakage due to PG/Fintech integration errors, worked on fixing the same and and in recovery to the tune of INR 8 million.
  • Quarterly recognition from leadership for bringing efficiency in support for due diligence engagement performed by one of the Big-4s in FY 21-22 Q3.

Strengthandskills

  • Good communication skills and critical reasoning abilities
  • Dedication and determination
  • Willingness to learn
  • Team player
  • Strong leadership and mentoring skills
  • Proficient in MS Office, Tally and other internal systems developed by respective company’s.

Personal Information

  • Date of Birth: 11/27/1992
  • Gender: Male
  • Nationality: Indian
  • Marital Status: Married

Languages

English, Hindi & Bengali

Timeline

Lead Finance

Cuemath
03.2023 - Current

Associate Manager Finance

Vedantu
03.2021 - 03.2023

Senior Associate Finance

ZestMoney
02.2020 - 03.2021

Finance Executive

Rentomojo
01.2018 - 01.2020

Associate - Internship

Manish P & Associates
10.2016 - 12.2017

Financial Accounting & Analysis -

Indian Institute Of Management, Bangalore

Mutual Fund Distributors Certificate (Series V-A) -

NISM

B.Com -

IGNOU

Higher Secondary (XII) -

DAV School, Siliguri (C.B.S.E)

Secondary (X) -

DAV School, Siliguri (C.B.S.E)
RAJA GOYAL