Raja Killada
Business Manager (Value Added Products - India)
Bengaluru
Summary
Dynamic and results-oriented Business Management and Sales professional with over 15 years of experience specializing in Go-to-Market strategies, new product launches, and cultivating strong customer relationships. Expertise in driving sales growth, leading high-performing teams, and excelling in sales forecasting and CRM management. Proven ability to monitor and manage daily business operations with a focus on continuous improvement, transforming underperforming operations into thriving enterprises through resourcefulness and strategic insight. Recognized for a decisive and analytical approach, consistently achieving exceptional results across diverse industries.
Overview
15
15
years of professional experience
2
2
Certifications
5
5
Languages
Work History
Business Manager(Value Added Products - India)
Ashirvad Pipes Private Limited (Aliaxis)
Bangalore
07.2021 - Current
- Developed Value added & New Products business from scratch, with P&L responsibility for UGD, Manholes, Blaze master Fire protection & New Product business for Pan India.
- Devised Go to Market strategies for newly launched products like Siphonic roof drainage, Blaze Master.
- Spearheaded launch of new products, overseeing all phases from concept to market introduction.
- Led a team of 80+ sales team in matrix structure across the country and managed the company's sales operations, resulting in revenue growth for new products.
- Managed Key Account Management Pan India for major Infrastructure contractors and B2G accounts.
- Optimized inventory management, reducing waste and ensuring availability of key products.
- Executed business plans to further strengthen and maximize territory sales and profits.
- Evaluated current market trends and competitor strategies, guiding the development of innovative solutions to stay ahead in the industry.
- Increased market share by identifying and capitalizing on emerging market trends.
- Enhanced team capabilities, organizing professional development workshops and mentoring programs.
- Negotiated favorable terms with suppliers, improving profit margins without sacrificing quality.
- Drove revenue growth with targeted sales initiatives, adapting techniques to meet changing market conditions.
- Led cross - functional teams to complete projects ahead of deadlines, ensuring high - quality outcomes.
- Improved project delivery times, setting clear milestones and regularly monitoring progress against objectives.
- Implemented business strategies, increasing revenue, and effectively targeting new markets.
- Interacted well with customers to build connections and nurture relationships.
- Managed purchasing, sales, marketing and customer account operations efficiently.
- Handled problematic customers and clients to assist lower - level employees and maintain excellent customer service.
Ast Regional Sales Manager (South India & Gujarat)
Ion Exchange India Ltd
Hyderabad
07.2017 - 07.2021
- Managed team of 10 regional sales representatives and consistently achieved high sales targets.
- Met with different segments of customers of industrial, commercial, institutional & Government bodies for introduction of organization & the services.
- Generated enquiries for testing and environment monitoring for food services, Industrial services, Drugs, Building materials and WTP/ETP/STP/RO & other water treatment projects.
- Monitored the stocks availability and adhered to stock norms at the super-stockiest and distributors point.
- Prepared DSR & Monthly reports of client and daily sharing to Business head.
- Managed end-to-end customer relationship.
- Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
- Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
- Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
- Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
- Cultivated strong partnerships with distributors and retailers to increase product visibility and drive sales volume.
- Streamlined sales processes to improve efficiency, resulting in increased productivity and overall revenue growth.
- Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
- Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
- Managed a diverse portfolio of accounts across multiple industries to ensure consistent revenue generation within the region''s jurisdiction.
- Implemented systems and procedures to increase sales.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
- Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
- Delivered recommendations to long-term accounts to promote brand awareness to key audience.
Sales Manager (AP, Telangana & Karnataka)
SVS Buildwell Pvt Ltd, (Delhi Head Office)
Hyderabad
06.2013 - 07.2017
- Built and maintained strong client relationships by effectively handling objections and resolving member/customer conflicts, thus building customer trust.
- Managed and guided the team to achieve their monthly and quarterly billing cycles.
- Prepared pre-sales proposals for prospective clients.
- Made inspiring sales presentations to prospective clients.
- Increased sales revenue by developing and implementing effective sales strategies.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Managed more than 80 + key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Elevated brand visibility, coordinating with marketing to launch successful promotional campaigns.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
Business Development Executive
SR Technocrats
Visakhapatnam
03.2010 - 06.2013
- Identified potential customers, created and closed new business opportunities in line with the strategic direction of the company.
- Made inspiring sales presentations to prospective clients.
- Built and maintained strong client relationships and a high level of customer service.
- Kept abreast of the organization's products and services and cracked profitable deals and referrals to achieve sales targets.
- Identified more than 50+ potential customers and new business opportunities within and outside the venue.
Education
Executive Program in Strategy and leadership Management - Strategy and leadership Management
IIM Kashipur
Kashipur11.2023
BSC (Graduate) - Physics, Math, computer science
Spaces Degree College Tuni (A.P)
Tuni03.2010
Intermediate - undefined
Siddarththa Junior College
Tuni03.2007
Secondary school of Education - undefined
A.P. Board
Tuni03.2005
Skills
Strategic business planning
Competitive landscape assessment
Cross-functional teamwork
Market positioning proficiency
Decision-making
Effective communication skills
Effective team management
Collaborative decision-making
Sales strategy
Team building and leadership
Business growth
Business operations management
Certification
Six Thinking hats
Accomplishments
- Executive Programme from IIM
- Strategic Initiatives
Awards
Special Recognition, Received special recognition for generated new products launched & profitable Businesses.
Team Leadership & Development
- Managed a cross-functional team of 80+ members, improving team productivity by 31% through training and mentorship.
- Helped 14 peers into take next level roles after performance improvement programs.
Revenue & Profit Growth
- Increased annual revenue by 31% by streamlining operations and enhancing sales strategies.
- Achieved double-digit growth in net profit by renegotiating supplier contracts and optimizing costs.
- Launched a new product line (Manholes & Inspection Chambers) contributing ₹8.6 crore in revenue within the first year.
Trekking
The pursuit of trekking offers a unique blend of physical challenge and connection with nature. My experiences encompass explorations of numerous mountain base camps across India, showcasing a dedication to the activity. Notably, I've undertaken the Everest base camp trek not once, but twice, demonstrating a high level of skill. Such accomplishments reflect a deep passion for adventure and a commitment to pushing boundaries in the realm of outdoor pursuits.
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
7 habits of an Highly effective people
02-2025
Six Thinking hats
12-2024
Business Manager(Value Added Products - India)
Ashirvad Pipes Private Limited (Aliaxis)
07.2021 - Current
Ast Regional Sales Manager (South India & Gujarat)
Ion Exchange India Ltd
07.2017 - 07.2021
Sales Manager (AP, Telangana & Karnataka)
SVS Buildwell Pvt Ltd, (Delhi Head Office)
06.2013 - 07.2017
Business Development Executive
SR Technocrats
03.2010 - 06.2013
BSC (Graduate) - Physics, Math, computer science
Spaces Degree College Tuni (A.P)
Intermediate - undefined
Siddarththa Junior College
Secondary school of Education - undefined
A.P. Board
Executive Program in Strategy and leadership Management - Strategy and leadership Management
IIM Kashipur