Rajashree Kannayeram
Digital Marketing Executive
Coimbatore
Summary
Creative professional with background in developing content strategies in fast-paced digital environment, seeking to transition into new field. Skilled in audience analysis , with focus on enhancing online engagement. Looking to leverage content development and strategic planning skills to make meaningful impact in new industry.
Overview
8
8
Certificates
3
3
years of professional experience
Work History
Content Strategist
Sharyx
09.2025 - 11.2025
- Conducted keyword research to optimize SEO strategies and increase organic traffic.
- Developed content calendars to align with marketing objectives and enhance audience engagement.
- Analyzed audience insights to refine content strategy and improve user experience.
- Collaborated with design teams to create visually compelling content for multi-channel campaigns.
- Assisted in drafting blog posts, social media updates, and email newsletters to support brand messaging.
Finance Intern
VME Bio Tech Engineering Pvt Ltd
09.2024 - 01.2025
- Conducted data analysis to support budgeting and forecasting processes.
- Assisted in preparing financial reports and projections for internal stakeholders.
- Collaborated with team members to streamline expense tracking procedures.
- Maintained organized financial records and documentation for audits.
Business Development Executive Intern
Best Engineer Pumps India Pvt Ltd
05.2024 - 06.2024
- Assisted in developing sales presentations and proposals for client meetings.
- Supported senior executives in executing business development strategies and initiatives.
- Conducted market research to identify potential clients and industry trends.
- Collaborated with cross-functional teams to streamline communication processes.
Business Development Executive
Whizlabs
05.2023 - 06.2023
- Conducted market research to identify new business opportunities and potential clients.
- Assisted in developing sales strategies to enhance customer engagement and retention.
- Supported the execution of marketing campaigns to promote services and drive lead generation.
- Collaborated with cross-functional teams to streamline processes and improve communication.
Education
MBA - Finance
Avinashilingam University
01-2025
BSC - Information Technology
Sri Krishna college of arts and science
01-2022
HSC - undefined
Sri sowdeshwari vidhyalaya matric hr sec school
01-2019
SSLC - undefined
Sri sowdeshwari vidhyalaya matric hr sec school
01-2017
Skills
Design and Creativity thinking
Management and Networking
Problem-solving and Negotiation
Marketing
Power BI (Marketing Analytics of Social Media Ad Campaigns)
SPSS
MS Excel
MS Project
Figma
canva
Affiliations
- Public Relations Officer Chairperson – Avinashilingam Institute
- Handled publicity, event outreach, and student coordination.
Certification
Human Resource Management - Great Learning
Timeline
Content Strategist
Sharyx
09.2025 - 11.2025
Finance Intern
VME Bio Tech Engineering Pvt Ltd
09.2024 - 01.2025
Business Development Executive Intern
Best Engineer Pumps India Pvt Ltd
05.2024 - 06.2024
Business Development Executive
Whizlabs
05.2023 - 06.2023
BSC - Information Technology
Sri Krishna college of arts and science
HSC - undefined
Sri sowdeshwari vidhyalaya matric hr sec school
SSLC - undefined
Sri sowdeshwari vidhyalaya matric hr sec school
MBA - Finance
Avinashilingam University
FEATURED WORKS
Instagram Contents
https://www.instagram.com/reel/DUYKlDTjEdz/?igsh=MTcweDhnYnFkbzM0cg==
https://www.instagram.com/reel/DSm5ClaDWx4/?igsh=MWVpeDB2dWRycW9kZw==
https://www.instagram.com/p/DQmJB29E_L_/?igsh=MzN3NW01enA5eG84
https://www.instagram.com/p/DQMI1jjk3H6/?igsh=MWo5dmtuNGR4emRhcQ==
https://www.instagram.com/p/DQeZjemk9sr/?igsh=dWpuYzR6aWlqdGV6
https://www.instagram.com/p/DQKPdoTEwP3/?igsh=MWt3ZWwxMW15b3lpMg==
https://www.instagram.com/p/DQHQFAjE_Jn/?igsh=MWxra3M4cm1vdXp6dA==
https://www.instagram.com/p/DP_LYQ2E8kP/?igsh=MWJtaDlmeXk1dHNxbQ==
https://www.instagram.com/reel/DPllKaRjRcb/?igsh=MWd6M24yYW93amdnZg==
https://www.instagram.com/reel/DPi9RYSFPyJ/?igsh=NTEzbXg3MHQ5OTAw
INTERNSHIP
- Whizlabs: Worked as a B2B Intern in Mar 2023
- Best engineer pumps India Pvt Ltd, Coimbatore: Worked as a B2B Intern in May 2024
- VME Biotech engineering pvt ltd Coimbatore: Intern, Finance Department (Dec 2024 – Feb 2025)
- Sharyx: Worked as a content strategist (Sep 2025 – Dec 2025)
FEATURED WORKS
Instagram Contents
https://www.instagram.com/reel/DUYKlDTjEdz/?igsh=MTcweDhnYnFkbzM0cg==
https://www.instagram.com/reel/DSm5ClaDWx4/?igsh=MWVpeDB2dWRycW9kZw==
https://www.instagram.com/p/DQmJB29E_L_/?igsh=MzN3NW01enA5eG84
https://www.instagram.com/p/DQMI1jjk3H6/?igsh=MWo5dmtuNGR4emRhcQ==
https://www.instagram.com/p/DQeZjemk9sr/?igsh=dWpuYzR6aWlqdGV6
https://www.instagram.com/p/DQKPdoTEwP3/?igsh=MWt3ZWwxMW15b3lpMg==
https://www.instagram.com/p/DQHQFAjE_Jn/?igsh=MWxra3M4cm1vdXp6dA==
https://www.instagram.com/p/DP_LYQ2E8kP/?igsh=MWJtaDlmeXk1dHNxbQ==
https://www.instagram.com/reel/DPllKaRjRcb/?igsh=MWd6M24yYW93amdnZg==
https://www.instagram.com/reel/DPi9RYSFPyJ/?igsh=NTEzbXg3MHQ5OTAw