Summary
Overview
Work History
Education
Skills
Certification
Languages
Personal Information
Yearsofexperience
Accomplishments
Timeline
Generic
Rajat Dawar

Rajat Dawar

New Delhi

Summary

Seasoned Sales and Marketing Head with broad experience in strategizing and implementing effective sales, marketing, and business development programs. Strengths lie in developing innovative marketing strategies that increase brand visibility, customer engagement, and revenue growth. Previous work demonstrates notable success driving high-volume new user acquisition and managing relationships with key stakeholders. Strategic in marketing field with knack for completing projects efficiently and productively. Possess specialized skills in market analysis, digital advertising campaigns, and brand management. Excel in communication, teamwork, and adaptability, ensuring seamless integration of innovative strategies for business growth.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Senior Branch Manager

Narayana Group
New Delhi
11.2023 - 09.2024
  • Oversee the hiring, rostering, motivation, and retention of the Sales & Marketing Admission Team in the Uttar Pradesh region.
  • Direct the Sales & Marketing Admission Team in deploying various marketing campaigns, including school seminars, roadshows, ATL, and BTL activities, with a primary focus on lead generation.
  • Monitor and guide the team to ensure best-in-class counseling, enrollment, onboarding, and an overall delightful experience for prospective students.
  • Oversee the development and implementation of marketing plans for the assigned branches.
  • Create and execute sales and promotional strategies to increase admissions by spreading awareness about the brand and the educational programs.
  • Organize and conduct Student Seminars, Career Counselings sessions, and Teachers' Development Programs within the school at assigned territories.
  • Develop and implement efficient administrative processes and systems supporting admission-related operations.
  • Supervise the operations of admission counselors and office staff to ensure smooth functioning of the branches.
  • Developed and implemented strategies to increase branch profitability.
  • Conducted regular performance appraisals of staff, providing feedback and coaching as needed.
  • Monitored sales goals and objectives for the branch, ensuring that they were met or exceeded.

Corporate Manager

Aakash Educational Services Ltd
New Delhi
05.2022 - 11.2023
  • Generation of leads by deploying and guiding the Sales Team on various marketing campaigns, such as school seminars, roadshows, and other ATL and BTL activities.
  • Monitoring and guiding the Sales Team to offer best-in-class counseling, enrolling, onboarding, and offering an overall delightful journey to the students.
  • Meets the Principals, Coordinators, and management Personnel of schools for business generation.
  • Ensuring Daily Sales Activity Governance and Admission Management in Branch.
  • Identifying new market segments and tapping profitable business opportunities in B2B and B2C segments.
  • Ensuring speedy resolution of queries and grievances to maximize customer satisfaction levels.
  • Manage end-to-end branch operations process and liaison with relevant stakeholders.
  • Managed a team of 8 corporate professionals to ensure successful completion of projects.
  • Developed and implemented strategies for increasing employee engagement and satisfaction.
  • Organized, delegated and monitored tasks to ensure that all deadlines were met.

Asst manager

Upgrad Education
06.2020 - 05.2022
  • Ensure delivery of agreed conversions / enrollments to various overseas client universities along with working in close quarters to sales and operations team members spreaded within Upgrad.com
  • Review weekly/monthly and quarterly team targets of converting prospective students into confirmed admissions to streamlining functional objectives to organizational goals
  • Hire, nurture and lead teams to achieve their targets
  • Responsible for reports, forecasts and performance reviews against the defined metrics
  • Work closely with the leadership in identifying new monetization opportunities and building innovative proposals to ensure business growth
  • Monitor service parameters with operations to ensure exceptional customer experience
  • Assess training needs of team members and collaborate with the training team for enhanced capabilities
  • Stay up-to-date with competitor movements and ensure team members are aligned with the changing market dynamics
  • Supporting sales teams with end to- end Sales Solutions, pitch decks and proposals as per end-client business requirement
  • Builds high value sales propositions for end-clients that result in revenue building for the company
  • Provides excellent support to sales team in presenting back solutions to clients within expected TATs Providing high level, integrated consulting to clients in implementing the solutions proposed and handles complex & high revenue solutioning & projects with great efficiency

Asst Manager

Edelweiss tokio life insurance
Delhi
04.2017 - 06.2020
  • Responsible for supervising and leading a team of insurance professionals. This involves hiring and training staff, setting performance objectives, providing guidance and support, and conducting regular performance evaluations.
  • I develop and implement sales strategies to establish and maintain relationships with key clients and business partners, and identify opportunities to expand the company's customer base.
  • Implement strategies to acquire new customers and retain existing ones. Collaborate with the team to enhance customer experience and satisfaction
  • Develop and execute sales plans to achieve monthly, quarterly, and annual targets.
  • Identify and establish relationships with corporate clients for insurance solutions. Develop a deep understanding of corporate clients' insurance needs and tailor solutions accordingly.
  • Negotiate terms and conditions with clients to reach mutually beneficial agreements. Effectively close sales deals and obtain signed contracts.
  • Resolved conflicts between team members in an effective manner.
  • Organized training sessions for new hires to familiarize them with the workplace environment.
  • Maintained up-to-date knowledge of company products and services.
  • Collaborated with management on developing strategic plans for achieving business goals.
  • Supervised daily operations including scheduling shifts, assigning duties.
  • Held regular one-on-one meetings with employees to review performance and priorities and provide feedback.

Manager Sales Administration

Kingdom of Dreams
01.2010 - 03.2017
  • Planning and Coordination: Take the lead in planning and organizing events, such as conferences, seminars, workshops, or corporate gatherings
  • Determine event objectives, establish timelines, and create comprehensive event plans that include budgeting, logistics, and resources required
  • Venue Selection and Contracting: Research and evaluate potential event venues based on the event requirements
  • Negotiate contracts with venues and suppliers, ensuring favorable terms and conditions
  • Coordinate with vendors, including catering, audiovisual, and décor services, to ensure smooth event execution
  • Procurement and Vendor Management: Support the procurement process by researching suppliers, obtaining quotes, and negotiating contracts for goods and services required for events
  • Maintain relationships with vendors and ensure timely delivery of supplies
  • Monitor vendor performance and address any issues or concerns
  • Event Logistics Support: Provide administrative support for event logistics, such as venue bookings, transportation arrangements, and equipment rentals
  • Coordinate with the operations team to ensure all event-related logistics are planned and executed effectively
  • Operations Management: Oversee day-to-day administrative operations, ensuring smooth functioning of processes across departments
  • Develop and implement operational policies and procedures to enhance efficiency, productivity, and cost-effectiveness
  • Collaborate with other departments to ensure seamless coordination and alignment of efforts
  • Sales Team Management: Lead and manage the sales team, including setting performance targets, conducting performance evaluations, and providing guidance and coaching
  • Foster a high-performance culture, motivate team members, and ensure proper training and development to enhance their sales skills and product knowledge
  • Sales Forecasting and Analysis: Monitor and analyze sales performance, track key performance indicators (KPIs), and prepare sales forecasts and reports for senior management
  • Provide insights and recommendations to improve sales strategies, optimize resource allocation, and drive revenue growth
  • Budgeting and Financial Management: Collaborate with finance teams to develop and manage budgets for sales and administrative functions
  • Monitor expenditures, track financial performance, and implement cost control measures
  • Provide financial reports and analysis to senior management
  • Vendor Management: Manage relationships with external vendors and suppliers
  • Negotiate contracts, evaluate vendor performance, and ensure compliance with service level agreements
  • Continuously seek opportunities to optimize vendor relationships and improve service delivery
  • Compliance and Regulatory Adherence: Ensure compliance with relevant laws, regulations, and company policies
  • Stay updated on changes in regulations affecting sales and administrative functions and implement necessary measures to maintain compliance
  • Collaborate with legal and compliance teams to address any compliance issues or concerns

Education

MBA/PGDM -

The Institute For International Management & Technology (IIMT)
Gurgaon
12-2022

B.A -

Delhi College of Arts and Commerce
Delhi
12.2012

12th - English

CBSE
12.2009

10th - English

CBSE
12.2007

Skills

  • Team management
  • Sales Strategy
  • B2B Sales
  • Sales
  • Sales Planning
  • Target Achievement
  • Client Relationship Management
  • Revenue Generation
  • Marketing
  • Customer Satisfaction
  • Training
  • Coaching
  • Training Management
  • Sales Training
  • Regional Management
  • Business development expertise
  • Sales Development
  • Relationship building and management
  • Branch Operations Management
  • Excels in team leadership
  • Performance Reviews
  • Sales management
  • Sales expertise
  • Client acquisition
  • Business Planning

Certification

  • Aviation and Hospitality
  • IRDA

Languages

  • Hindi
  • English

Personal Information

Title: Senior Manager

Yearsofexperience

14 Years 0 Month

Accomplishments

  • Outstanding leadership award from the CBO(November 2022)
  • Arohan Leadership Awards for the month of January 2022
  • Pan India No. 1 for the month of July, August and September 2021
  • Pact on the Back award for outstanding leadership for March2021
  • Sword of honor for 5 consecutive weeks Feb2021
  • Top performer for 3 consecutive months Nov2020, Dec2020 and Jan 2021 in wholecohort
  • Top performer for month of Sep 2017 Mahan saman award received from MD of Edelweiss

Timeline

Senior Branch Manager

Narayana Group
11.2023 - 09.2024

Corporate Manager

Aakash Educational Services Ltd
05.2022 - 11.2023

Asst manager

Upgrad Education
06.2020 - 05.2022

Asst Manager

Edelweiss tokio life insurance
04.2017 - 06.2020

Manager Sales Administration

Kingdom of Dreams
01.2010 - 03.2017

MBA/PGDM -

The Institute For International Management & Technology (IIMT)

B.A -

Delhi College of Arts and Commerce

12th - English

CBSE

10th - English

CBSE

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Rajat Dawar