Open To Work
Rajdeep Deb
Market Researcher & Strategy Consultant
Bangalore
Work Preference
Job Search Status
Open to workDesired start date: Open to discussion
Desired Job Title
Market Research SpecialistStrategic ConsultantUX ResearcherInsights ManagerMarket Intelligence ManagerWork Type
Full TimePart TimeLocation Preference
On-SiteRemoteHybridLocation: Hyderabad, TGBengaluru, KAGurgaon, HRMumbai, MHKolkata, WB
Open to relocation: Yes
Salary Range
₹2400000/yr - ₹3000000/yrSummary
Senior research and consulting professional with 12+ years experience in driving business growth through strategic market insights. My expertise lies in delivering actionable research, and collaborating with cross-functional teams to drive product development and enhance the end-user experience.
Work History
Senior Analyst (Product Design & UX)
Atimi Software
Bangalore
12.2024 - Current
- Led end-to-end UX research across BFSI platforms using interviews, usability testing, and analysis of 15,000+ user reviews to identify pain points and improve product experience.
- Conducted in-depth competitive benchmarking across global banking and wealth apps, analyzing user journeys, feature usability, and engagement patterns.
- Developed AI-driven app teardown frameworks using LLM tools to automate workflow analysis and generate structured product insights.
- Leveraged tools such as Canva and ElevenLabs to create voice-enabled workflow videos, reducing turnaround time by ~70% and improving content scalability.
- Designed and executed qualitative research (interviews, surveys, discussions) and remote usability studies via Zoom/Teams to enhance product value proposition.
- Built structured frameworks to analyze user behavior, feature adoption, and content performance, enabling data-driven product decisions.
- Collaborated with Product Design, Sales, and QA teams to translate insights into actionable product and UX improvements.
- Partnered directly with VP Product Design, Sales leadership, and reported to CEO (Steven Gully) to influence product strategy and business priorities.
- Applied AI-assisted techniques to deepen competitor feature analysis and uncover product differentiation opportunities.
- Developed insight-led content including teardown narratives, executive presentations, and workflow documentation for stakeholder decision-making.
- Defined research roadmaps integrating qualitative and quantitative insights to support new product and feature development.
- Optimized content positioning and engagement strategies using behavioral analytics and data-driven insights.
Associate Strategist (Product Strategy)
Moody's Analytics
Gurgaon
02.2017 - 01.2024
- Delivered 360+ regulatory newsletters and executive briefings consumed by senior stakeholders and Board of Directors, enabling informed strategic decisions.
- Conducted competitive benchmarking and strategic analysis of 70+ firms using frameworks such as SWOT, win-loss, and market positioning models.
- Led market intelligence initiatives across banking, wealth management, and financial services domains to support business and GTM strategies.
- Developed and maintained structured content frameworks to standardize communication of regulatory, competitive, and market insights.
- Analyzed investment trends, regulatory developments, and macroeconomic factors to identify growth opportunities and strategic risks.
- Created fund performance pitch books (annual/quarterly) for a London-based asset management firm with AUM exceeding $140Bn.
- Leveraged industry databases (Cap IQ, Factiva, Euromonitor, IBIS) to analyze market share, competitor activity, and customer segments.
- Identified whitespace opportunities for product expansion through structured research and trend analysis.
- Collaborated with global stakeholders across product, sales, and strategy teams to align insights with business objectives.
- Developed multimedia content including video podcasts capturing 60+ deal success stories to strengthen internal storytelling and engagement.
- Supported expansion of Moody’s Product Strategy team, contributing to hiring, onboarding, and mentoring initiatives.
- Delivered client-facing insights and advisory support through structured reports and presentations.
Senior Associate (Operations)
WNS Global Services
Gurgaon, Haryana
02.2014 - 01.2017
- Managed and analyzed datasets covering 12,000+ global infrastructure, energy, and O&G projects for Fitch Solutions.
- Conducted data analysis and trend identification to support strategic decision-making and client reporting.
- Built structured data frameworks and reporting formats to improve consistency, usability, and insight delivery.
- Translated complex datasets into actionable insights and structured outputs for business stakeholders.
- Identified process improvement opportunities, including integration of mapping tools with databases to enhance efficiency.
- Delivered research outputs across pharma and healthcare domains, supporting market and competitive intelligence needs.
- Ensured data accuracy, validation, and quality control across large-scale datasets.
- Collaborated with cross-functional teams to improve workflow efficiency and data accessibility.
- Supported development of analytical reports and dashboards for client use cases.
- Contributed to automation and standardization of reporting processes to improve turnaround time.
Senior Associate (Indexing)
Innodata Inc
Noida, UP
05.2013 - 01.2014
- Processed and structured large volumes of scientific research content for the APA (PsycInfo) database.
- Indexed and abstracted 50+ research articles daily, ensuring high accuracy and adherence to quality standards.
- Translated complex academic content into concise, structured summaries for improved usability.
- Applied taxonomy, keyword tagging, and classification techniques to enhance discoverability of research content.
- Developed best practices for data extraction, indexing, and content structuring.
- Ensured consistency and quality in content processing across large datasets.
- Collaborated with editorial and quality teams to maintain accuracy benchmarks.
- Improved content accessibility through structured documentation and indexing standards.
- Supported continuous improvement initiatives in content processing workflows.
- Built foundational expertise in structured data handling, content systems, and knowledge management.
Education
Master of Science - Data Science (Weekend-Online)
02.2026 - Current
B. Tech - Biomedical Engineering / Biotechnology
08.2009 - 05.2013
Skills
- UX Research
- User personas
- Market insights
- Product teardown
- Industry Trend analysis
- Competitive Intelligence
- Go-to-market
- Industry reports
- Interactive dashboards
- Due Diligence / QA
- JIRA
- Confluence
- Salesforce CRM
- SharePoint
- MS-365
- Language model tools
- Workflow design
- Sales support
- Stakeholder management
- Team mentoring
- Stakeholder management
- Process automation
Certification
- 1-year PG Program (Finance & Accounting), Grant Thornton Academy | MIT WPU
- 6-month Advanced UI UX Design Certification, IIIT Bangalore (ongoing)
- MS Power BI Data Analyst, Microsoft Inc. | Online LMS (3 months)
- Project Management Professional, Google Inc. | Online LMS (3 months)
Accomplishments
- Led the expansion of Moody's team and contributed significantly to the strategic direction and hiring process during FY2020-22
- Mentored U.S. university graduates interning at Moody's, sharing knowledge and experiences to aid their career development
- Catered to global clients across sectors including Medical Devices, Pharma, Infrastructure, O&G, Energy, Supply Chain Risk, Sustainability & ESG, Banking Reg-tech, and UX Design
- Interviewed 250+ analytics and consulting professionals (0–15 years experience) for multiple roles at Turing AI through the Risebird.io IaaS hiring platform
Journal Publications
- Food shelf-life enhancement: Preservative potential of turmeric, International Journal of Agriculture & Food Science Technology, ISSN 2249-3050, 10/2013
- Management of intellectual property rights: A focus on Biotechnology, Global Journal of Management and Business Studies, ISSN 2248-9878, 05/2013
Timeline
Deakin University - Master of Science, Data Science (Weekend-Online)
02.2026 - Current
Senior Analyst (Product Design & UX) - Atimi Software
12.2024 - Current
Associate Strategist (Product Strategy) - Moody's Analytics
02.2017 - 01.2024
Senior Associate (Operations) - WNS Global Services
02.2014 - 01.2017
Senior Associate (Indexing) - Innodata Inc
05.2013 - 01.2014
Mangalayatan University - B. Tech, Biomedical Engineering / Biotechnology
08.2009 - 05.2013