Rajeev Munjal
New Delhi
Summary
Detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Group Head - SEO
AdLift Marketing Pvt Ltd.
07.2024 - Current
- Versatile professional with strong problem-solving skills and history of adapting to diverse challenges. Applies innovative solutions and technical expertise to deliver exceptional results. Committed to streamlining processes and advancing organizational objectives.
- Demonstrated a high level of initiative and creativity while tackling difficult tasks.
- Applied effective time management techniques to meet tight deadlines.
- Resolved problems, improved operations and provided exceptional service.
- Developed and maintained courteous and effective working relationships.
- Provided professional services and support in a dynamic work environment.
- Goal-oriented professional with proven success in applying analytical skills to solve complex problems and overcome challenges. Dedicated to enhancing team performance and driving business success.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Cultivated interpersonal skills by building positive relationships with others.
- Acted as a team leader in group projects, delegating tasks and providing feedback.
- Proved successful working within tight deadlines and a fast-paced environment.
- Demonstrated strong organizational and time management skills while managing multiple projects.
- Participated in team projects, demonstrating an ability to work collaboratively and effectively.
- Learned and adapted quickly to new technology and software applications.
- Self-motivated, with a strong sense of personal responsibility.
- Demonstrated leadership skills in managing projects from concept to completion.
- Organized and detail-oriented with a strong work ethic.
Head - SEO
AdLift Marketing Pvt Ltd.
03.2023 - 06.2024
- Develop and implement SEO strategies: I am responsible for developing and implementing comprehensive SEO strategies
- This includes analyzing data, conducting keyword research, and staying up-to-date with industry trends and best practices
- Manage SEO team: I lead a team of SEO specialists and oversee their day-to-day activities
- This includes setting goals, providing feedback, and monitoring performance
- Collaborate with other departments: I work closely with other departments such as content and development to ensure that SEO efforts are aligned with the overall marketing strategy
- Analyze data: I analyze data to identify trends and opportunities for optimization
- This includes monitoring website traffic, keyword rankings, and conversion rates
- Stay up-to-date with industry trends: I stay up-to-date with the latest SEO trends and best practices to ensure that the organization is implementing the most effective strategies
- Create reports: You will create reports that show the results of SEO efforts and provide insights into areas for improvement
- Communicate with stakeholders: I communicate with stakeholders, including executives, to ensure that they are aware of SEO efforts and the results they are achieving
Sr. SEO Manager
AdLift Marketing Pvt Ltd.
11.2021 - 03.2023
- Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content.
- Created dynamic SEO strategies to exceed market competitors and meet client needs.
- Worked with development team to properly implement SEO best practices on newly developed code.
- Researched and implemented search engine optimization recommendations.
- Analyzed and audited clients' websites to address performance issues.
- Integrated marketing plans with brand campaigns to drive brand to demand.
- Collaborated closely with public relations staff to develop outreach campaigns.
- Utilized search engine optimization and emphasized importance of link building.
- Collaborated with editorial and marketing teams to drive SEO in content creation and content programming.
- Performed in-depth analysis of new client sites.
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Completed keyword research to target clients based on keyword targeting.
- Developed and implemented quality link-building strategies.
- Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics.
- Maintained knowledge of current market trends and algorithm updates of top search engines.
Digital Marketing Manager
Ethos Watch Boutique
10.2020 - 11.2021
- My role involved creating and executing extensive SEO plans, which entail examining information, carrying out keyword exploration, and keeping abreast of the latest industry trends and optimal methodologies
- I was responsible for managing a team of SEO specialists and ensuring that their daily tasks are carried out effectively
- This involves setting objectives, giving constructive criticism, and tracking progress
- Contact : Gurshaan SIngh Sarab - 9711987485
Digital Marketing Manager
Onkar Infotech
07.2013 - 09.2020
- Primary role is to oversee and manage all aspects of search engine optimization for a company or organization
- This includes developing and implementing SEO strategies, conducting keyword research, analyzing website traffic and performance, and staying up-to-date with the latest SEO trends and best practices
- Completed 7 Years with the company
- Contact : Edi Goel - 9810490707
Digital Marketing Manager/ SEO
Big Boy Toyz
11.2009 - 07.2013
- I was responsible for enhancing the visibility and ranking of the organization's website on search engine results pages by creating and optimizing its content and structure
- This included performing keyword research, producing top-notch content, improving the website's structure and navigation, establishing backlinks, and evaluating its performance metrics
- The ultimate objective of an SEO specialist is to boost a website's online presence by generating organic traffic
Education
Bachelor of Commerce - Pass
Delhi University
03.1997
Skills
- Basic math
- Fluent in English
- Dependable and responsible
- Troubleshooting
- Self-Directed
- Analytical and critical thinking
- MS office
- Analytical
- Organization and time management
- Multitasking Abilities
- Data management
- Decision-making
Accomplishments
- Promoted to Group Head SEO in AdLift in July 2024.
- Promoted to Head SEO in AdLift in March 2023.
- Won Employee of the month in AdLift in Oct 2022.
- Saved Time by Introducing SEO Tools for Excel for Analyzing the data required for SEO.
- Won Employee of the month in Big Boy Toyz in Dec 2012
Certification
- The Fundamentals of Digital Marketing, 07/01/21 - Present, Google Digital Garage, NXF 2DF XX3
- Advance Diploma in Web & Ecommerce Technology, 01/01/01 - 12/01/01
Awards
- Gold Award for Best SEO Marketing Campaign, 13th India Digital Awards, 01/01/23, https://www.linkedin.com/posts/internet-and-mobile-association-ofindia_indiadigitalawards-ida2023-13ida-activity-7034782069519978496OKm2
- Employee of the Month, 07/01/22, AdLift, https://www.linkedin.com/posts/rajeevmunjal_team-india-awardwinningTally
Publications
- Enter the New Era of Search with Google's Latest Update, 05/01/23, https://www.adlift.com/in/blog/enter-the-new-era-of-search-with-googles-latest-update/
- New Year, New Google Core Update, 03/01/23, https://www.adlift.com/in/blog/new-year-new-google-core-update/
- Google Bulk Data Export: New Feature!, 02/01/23, https://ww.adlift.com/in/blog/google-bulk-data-export-new-feature/
- Google February 2023 Product Reviews Update, 02/01/23, https://www.adlift.com/in/blog/google-february-2023-product-reviewsupdate/
- Google Search in a Year: What Indians Searched for in 2022, 12/01/22, https://www.adlift.com/in/blog/google-search-in-a-year-what-indians-searched-for-in-2022/
- Learn How to E-A-T for Google, 12/01/22, https://www.adlift.com/in/blog/learn-how-to-e-a-t-for-google/
- Google December 2022 Link Spam Update Rolling Out Now, 12/01/22, https://www.adlift.com/in/blog/google-december-2022-link-spamupdate-rolling-out-now/
- Google Rolls Out December 2022 'Helpful Content' Update, 12/01/22, https://www.adlift.com/in/blog/google-rolls-out-december-2022-helpfulcontent-update/
- A Creator's Guide to Google's Search Ranking System, 11/01/22, https://www.adlift.com/in/blog/a-creators-guide-to-googles-searchranking-system/
- Google Search Ranking Algorithm Update October, 10/01/22, https://www.adlift.com/in/blog/google-search-ranking-algorithmupdate-october-2022/
- Google Rolls Out Its Spam Update: Edition 2022, 10/01/22, www.adlift.com/in/blog/google-rolls-out-its-spam-update-edition-2022/
- Google September 2022 Core Update: Everything You Need to Know, 09/01/22, https://www.adlift.com/in/blog/google-september-2022-core-update-everything-you-need-to-know/
- What to Expect from The Google September 2022 Product Reviews Update?, 09/01/22, https://www.adlift.com/in/blog/what-to-expect-from-the-google-september-2022-product-reviews-update/
- Google's 'Helpful Content' Algorithm: All you need to know, 08/01/22, https://www.adlift.com/in/blog/google-helpful-content-algorithm-all-you-need-to-know/
Personal Information
Title: Sr. Digital Marketing Manager
Languages
English
Upper intermediate (B2)
Hindi
Advanced (C1)
Software
Ahrefs
SEMRush
GA 4
GSC
Screaming Frog
Photoshop
Timeline
Group Head - SEO
AdLift Marketing Pvt Ltd.
07.2024 - Current
Head - SEO
AdLift Marketing Pvt Ltd.
03.2023 - 06.2024
Sr. SEO Manager
AdLift Marketing Pvt Ltd.
11.2021 - 03.2023
Digital Marketing Manager
Ethos Watch Boutique
10.2020 - 11.2021
Digital Marketing Manager
Onkar Infotech
07.2013 - 09.2020
Digital Marketing Manager/ SEO
Big Boy Toyz
11.2009 - 07.2013
Bachelor of Commerce - Pass
Delhi University
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