Rajeev Ranjan Mishra
Mumbai
Summary
Motivated and results-driven sales and marketing professional with over 13 years of experience in developing and implementing innovative strategies to drive revenue growth and exceed sales targets. Skilled in market research, demand generation, and developing strong customer relationships. Proven track record of success in developing and executing marketing campaigns that maximize brand awareness and customer engagement. Strong communication and negotiation skills. Looking to leverage my expertise to drive business growth and success.
Overview
13
13
years of professional experience
Work History
Key Account Manager
Stanley Black & Decker
Mumbai
06.2025 - Current
- Responsible for meeting or exceeding monthly and annual sales targets for their key accounts.
- Building and maintaining strong, long-term relationships with key clients is a core responsibility.
- Identifying opportunities for growth within existing accounts, and potentially expanding into new areas, is a key aspect of the role.
- Ensuring high levels of customer satisfaction through effective communication, problem-solving, and service delivery.
- Developing and implementing strategic account plans to achieve specific objectives, and maximize revenue potential.
- Providing regular updates on sales performance, market trends, and customer feedback.
- Handling loyalty program strategies to enhance customer engagement and retention.
Cluster Development Marketing Incharge
Pidilite Industries Ltd
Nagpur
01.2019 - 06.2025
- Managed a business of 18 crores yearly, supported by a team of 4 on-roll employees, and 3 off-roll employees.
- Jointly work with TSI and TSR to ensure the achievement of the sales growth target.
- Collected end-user insights through surveys to inform strategic decisions.
- Implemented a dealer-end user loyalty program and executed branding initiatives.
- Collaborated with targeted end users and influencers on new product launches.
- Trained, assigned promoters based on need, and budgetary constraints.
- Developed success plans for new product launches to maximize impact.
- Monitored competitor activities and executed action plans to maintain market position.
Territory Sales Incharge
Pidilite Industries Ltd
Navi Mumbai
10.2015 - 12.2018
- Managed a team of four distributors to increase regional performance, with monthly sales of 55 lakhs.
- Developed area strategies to drive growth across all SKUs.
- Verified damages and settled claims promptly for the distributors.
- Maintained control over payments and outstanding balances effectively.
- Created monthly business plans aligned with annual goals and SKU strategies.
- Analyzed distributor performance, guiding appointment and change decisions.
- Achieved primary and secondary targets set for each distributor.
- Executed successful product launch strategies in Gap Town based on census data.
Sales Representative
Hygienic Research Institute Pvt. Ltd
Kurla to Ghatkopar (Mumbai)
10.2013 - 09.2015
- Generated a monthly business of 7 lakh with a team of two distributors.
- Executed daily route coverage by visiting 40 shops, ensuring consistent sales presence.
- Managed the claim settlement process for distributors, maintaining timely and effective outcomes.
- Controlled outstanding by effectively managing payment processes.
- Created detailed monthly business plans for all SKUs, product-wise, ensuring alignment with yearly sales targets.
- Achieved distributor-wise primary and secondary targets.
- Compiled and submitted physical stock statements to the Sales Officer, Area Sales Manager.
Pre Sales Representative
PepsiCo India Holding Pvt. Ltd
Navi Mumbai
04.2012 - 09.2013
- Daily route coverage is followed by eight-step sales calls (preparation, greet the customer, stock check, merchandise, determine the order, presentation, curbside debrief, administration).
- Responsible for achieving daily sales targets, and ensuring the availability of products in the assigned area.
- Planning and achieving secondary sales on a day-wise, week-wise, and month-wise basis.
- Focused on non-moving brand lines to enhance market presence.
- Evaluated total and productive calls daily to enhance pre-sales efficiency.
Education
BA -
Bhimrao Ambedkar Bihar University
03.2012
Intermediate -
Bihar School Examination Board
03.2008
MBA - Marketing
Welingkar School Of Management
MumbaiSkills
- Team management
- Customer relationship management
- Retail sales
- Market analysis
- Business development
- Communication skills
- Negotiation skills
- Sales forecasting
- Presentation skills
- Distribution management
Languages
- Hindi
- English
- Maithili
- Marathi
Timeline
Key Account Manager
Stanley Black & Decker
06.2025 - Current
Cluster Development Marketing Incharge
Pidilite Industries Ltd
01.2019 - 06.2025
Territory Sales Incharge
Pidilite Industries Ltd
10.2015 - 12.2018
Sales Representative
Hygienic Research Institute Pvt. Ltd
10.2013 - 09.2015
Pre Sales Representative
PepsiCo India Holding Pvt. Ltd
04.2012 - 09.2013
BA -
Bhimrao Ambedkar Bihar University
Intermediate -
Bihar School Examination Board
MBA - Marketing
Welingkar School Of Management
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