Summary
Overview
Work History
Education
Skills
Achievements & awards
Software
Additional Information
Timeline
AccountManager

Rajendra Newaskar

Senior Assistant Art Director
Pune,Maharashtra

Summary

Enthusiastic Designer eager to contribute to team success through hard work, attention to detail and excellent organizational skills. Clear understanding of clients, products brand promotional activity requirements and deliver the successful campaigns and training in various Graphic designing tools. Motivated to learn, grow and excel in Advertising & Software companies.

Experienced Ass. Art Director with over 19+ years of experience in Advertising & Media industries. Excellent reputation for resolving problems and improving customer satisfaction.

Overview

4
4
years of post-secondary education
23
23
years of professional experience

Work History

Senior Assistant Art Director

Tej Advertising
Pune, Maharashtra
10.2009 - Current
  • Working as a Senior Ass. Art Director at Tej Advertising Co., The leading advertising company in Pune.
  • Handling the assignment with using excellent skills of Graphic Designing, Visualization & execution for complete brand promotion activity like press media advertisement campaign, Website design, Print media designs, Exhibitions Stall Design, Events brand Promotion & Social Media Campaigns.
  • National & multinational clients/ projects handling Independently.
  • Actively listened to customers' requests, confirming full understanding before addressing concerns.
  • Actively listened to customers, handled concerns quickly and escalated major issues to supervisor.

Clients/Project Handling in various sectors like Automobile Companies, Multinational Construction Groups, FMCG companies, Chemical Industries, Educational & Banks etc :

· Primium Transmissions Co.

· GS Glaitlager

· Kohler

· Shirke & Co.

· Kepra Foods Pvt. Ltd.

· Sai Prasad Group of Companies.

· Jalan's Group

· Sujanil Chemo Industries

· Jayashree Encoders

· AV Bhat & Co.

· Belvalkar Housing

· Cosmos Bank and many other...

Ass. Art Director

Tempest Advertising (I) Pvt. Ltd.
Pune, Maharashtra
05.2007 - 10.2009

the leading national level advertising companies Pune branch. Where I worked successfully for the clients of various sector like complete launch of Television channel SAAM TV (Marathi chanel), National level launch of educational course of Maharashtra Govt. (MSCIT), Hospitality industry, etc.

Projects/Clients Handled:

  • Complete Launching & brand promotional activities of “SAAM MARATHI” TV Channel, launching all Maharashtra ('Samrajya' Concept, Design for Brand positioning)
  • Magarpatta Housing Development Co. LTD - Nanded City mega project of more than 700 acres, complete positioning of the project and launch creatively.
  • Career Forum, educational institute, Re launch .
  • MKCL's MICIT, campaign for National level launch of new courses.
  • Indus Health, Health Insurance Product branding and launching
  • EPIC Animation institute, Mascot “Ele” create and launch successfully.
  • Admiralty Resort, Pune, launch Campaign
  • Turkey Tourism. Campaign
  • Piaggio Ape, Campaign Etc…

Senior Graphic & Visual Designer

Pratisaad Communications (I) Pvt. Ltd.
Pune, Maharashtra
07.2002 - 04.2007
  • At Pratisaad the leading national level advertising company, I worked as a senior Visualizer / Graphic Designer with using my special creative skills like Illustrations (hand drawings), Concept images created in various software like photoshop, coreldraw, flash etc. For complete brand promotional activities Developed collateral such as display, marketing and packaging materials to support product branding strategies, story board design for TV commercial campaign, Mascot/character Design for brand development etc.
  • Created digital image files for use in digital and traditional printing methods.
  • Contributed design ideas in early planning stages with customers and project managers.
  • Designed graphics for websites, logos and promotions for marketing purposes.
  • Applied knowledge of production to create high-quality images.
  • Developed print materials such as brochures, banners and signs.
  • Applied creative expertise to present marketing concepts.

Projects/Clients Handled:

  • Greaves

- Product Launching campaign for DL4 engine on national level. Press ad Campaigns, print media brand promotional designs etc.

- Corporate Identity and “Mascot Design for Greaves Power Saver man”

  • Atlas Copco - Successful Product Launch campaign for 'Little Master' a small compressor, created Mascot “Little Master the small elephant character”. Press & magazine advertisement campaigns, Print media brand promotional designs etc.
  • LIC Housing Finance - Successfully create a mascot for LIC Housing Finance 'Gatoo' A middle age corporate executive charactor for LIC housing finance for national level campaign. Design the press media & print media campaigns.
  • TVS Motors Company - Launching campaign for TVS Fiero FX, photography shoot handled, monitor with model Sachin Tendulkar for campaign using Outdoor & Press ad Campaign.
  • Launching of TVS Scooty splash posiotioning Ideas, visual campaign. Handled Photography shoot and total visualization, execution for press media & print media Campaigns.
  • Kirloskar Engine & Bearings Co. - Specially designed promotional material for products bearings and valves with using spacial skill of Illustration.Created, Design National Level Campaign for products Bearings & Valves with attractive, creative visuals for various medias.
  • SKF BEARINGS - For bearings & other product All India-national level campaign created conceptual graphics, visuals in “DHOOM MACHALYE, SKF LAGALEY” national level campaign In all media (Posters, Hoardings, Radio jingles, Audio Cassette etc.) Corporate Event Branding “FULL THROATAL AHEAD” for SKF Dealers Meet At Bangkok.
  • P N GADGIL JWELLARS - Press ad Campaign for new showroom launching in Pune. Concept & Story board designing for TV Commercial advertisements. Website design for PNG - www.pngadgiljewellers.com
  • JOHN DEER - Advertising campaigns & exhibition campaign for John Deer Tractors.
  • SAKAL NEWS PAPER's “AGRO ONE “(Leading Marathi Daily news paper specially for farmers) monitor & execute the complete concept designs for Launching in all Maharashtra state. Press ads campaign for Kolhapur Sakal. And many more…
  • Successful design and execute the campaigns for various sectors like construction cos., News Papers, Packaging Industries, FMCG companies, Educational Institutes etc like....
  • HERALD (Leading English Daily news paper) Outdoor campaign
  • MAITREYA GROUP OF COMPANIES Mumbai
  • KOLTE PATIL HOUSING CO. Print media and press media campaign
  • NICHROME Advertisements & print materials design for the leading Packaging Machine manufacturing company.
  • I-PEOPLE (Software) Press ad campaign.
  • TASMAC MANAGEMENT INSTITUTE (Education) Print media brand promotional designs and press/magazine advertisement campaign
  • PRAVIN FOOD INDUSTRIES - Corporate Boucher, all product brochure Design. Press & Magazine advertisements. Special packaging design for Pickles in Illustrations with ethnic look, for export. Packaging design for Squashes, Juices export quality products.
  • And many more...

Visualizer / Graphic Designer

Avail Advertising
Pune, Maharashtra
05.2000 - 06.2002
  • Conceptualized and developed graphics products for various sector companies like FMCG, Educational, Hospitals & Health care, Tours & travels companies etc.
  • Developed creative design for marketing packages, including print materials, brochures, banners and signs.

Projects / clients Handled:

  • K-PRA FOOD PRODUCTS - Create a Mascot for Kepra - 'Nani' the old Maharashtrian lady which is always use with there brand. (Packaging, ads etc.)
  • MIT Pune - Created special Brochures & other print materials with illustrations and graphics.
  • JEHANGIR HOSPITAL - Press, magazine ads and Print Products
  • PRASANNA TOURS TRAVELS - Corporate Brochure Design and Broacher for tours details with Illustrations and Graphics.
  • VENKY'S FOODS - Character Design for Product branding “Bond the dog” Which is use always with the branding. - Packaging, Calendar design etc.

Character Design Artist / Story Board Designer

Munsai Multimedia Co.
Pune, Maharashtra
08.1998 - 05.2000

At Munsai, the leading multimedia company, they are creating the educational interactive software's and CD's for teaching purpose. For that I used my special skill of drawing and created various characters for animation in flash. And also created backgrounds for animation with using Photoshop.

Projects Handled :

Character Development and animation for the interactive CDs of Education for Child.

- Animator for 2D Animation in interactive CD for Child Education.

- Creative Design for “Ganesha” the interactive CD Presentation.

- Character Development, Model sheets and Story board designing.

Graphic Designer/Illustrator

Market Missionaries (I) Pvt. Ltd.
Pune, Maharashtra
05.1997 - 06.1998
  • Applied creative expertise to present marketing concepts. With special skill of drawing & illustration making, my main responsibility here was to create visuals, illustrations for all the senior creative team on various subjects according to clients and products.

Projects Handled :

· PRASANNA TOURS & TRAVELS - Illustrative Press Ads for press media, Brochure Design

· EISHER TRACTOR CO. - Press Ads / brochures design

· COSMOS BANK - Print media brand promotional designs Like brochures, Mailers etc.

· LOKSATTA NEWS PAPER - Press Ads illustrations

Education

G. D. Art ( Commercial Applied Art) - Applied Arts Advertising & Graphics Specialization

Abhinav Kala Mahavidyalay, Bombay University
Pune
06.1993 - 04.1997

Website Designing Course - Website Design

Disha Institutes
Pune
06.1999 - 11.1999

Skills

    Hand Drawing & Illustrations

undefined

Achievements & awards

  • Best Cartoonist First Award - At MOOD INDIGO, IIT, Pawai Mumbai, 1996. All India level inter collegians Competition.
  • Best Creative Advertisement, First Award - At MOOD INDIGO, IIT, Pawai Mumbai, 1996. All India level inter collegians Competition
  • Best Illustrator and Project work on Times of India - For Academic year 1997 in Abhinav Kala Mahaviddyalay Pune
  • Best Brand Promotional Activity Award - for Mascot of' Little Master' Atlas Copco Compressor. (Industrial Exhibition, Pune)
  • Best Creative advertisment Appreciation Award - For TVS Scooty ad of Ganesha for Magazine “Chatura” by Indian Express Publication in Ganesh Festival

Software

CorelDraw

Adobe Photoshop

Adobe Illustrator

Macromedia Flash

Adobe After Effect

Additional Information

For my work Portfolio please visit : https://www.coroflot.com/rajendranewaskar

Timeline

Senior Assistant Art Director

Tej Advertising
10.2009 - Current

Ass. Art Director

Tempest Advertising (I) Pvt. Ltd.
05.2007 - 10.2009

Senior Graphic & Visual Designer

Pratisaad Communications (I) Pvt. Ltd.
07.2002 - 04.2007

Visualizer / Graphic Designer

Avail Advertising
05.2000 - 06.2002

Website Designing Course - Website Design

Disha Institutes
06.1999 - 11.1999

Character Design Artist / Story Board Designer

Munsai Multimedia Co.
08.1998 - 05.2000

Graphic Designer/Illustrator

Market Missionaries (I) Pvt. Ltd.
05.1997 - 06.1998

G. D. Art ( Commercial Applied Art) - Applied Arts Advertising & Graphics Specialization

Abhinav Kala Mahavidyalay, Bombay University
06.1993 - 04.1997
Rajendra NewaskarSenior Assistant Art Director