Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Rajesh  Rathod

Rajesh Rathod

Hyderabad

Summary

Dynamic visual merchandising expert with a proven track record at Caratlane Trading Private Limited, enhancing customer experience and boosting sales through innovative display strategies. Skilled in fashion trend analysis and store layout optimization, coupled with exceptional visual storytelling and team training. Achieved significant sales growth by implementing creative merchandising techniques and fostering strong client relationships.

Overview

7
7
years of professional experience

Work History

Area Visual Merchandising

Caratlane Trading Private Limited
10.2021 - Current
  • Continuously researched industry trends and competitor strategies, incorporating relevant elements into visual merchandising plans for competitive advantage.
  • Enhanced customer experience by creating visually appealing store layouts and incorporating interactive elements.
  • Streamlined merchandise presentation process by establishing efficient workflows and training team members on best practices.
  • Conducted regular store visits to assess compliance with corporate visual standards, providing constructive feedback for improvement when necessary.
  • Collaborated with cross-functional teams to develop cohesive visual merchandising plans that aligned with overall company objectives.
  • Increased store sales by developing innovative vm strategies and implementing eye-catching displays.
  • Regularly communicated with store managers to address any concerns related to product presentation or layout adjustments in a timely manner.
  • Managed budgets for display materials, carefully balancing cost-saving measures with aesthetic appeal requirements.
  • Organized store merchandise racks by theme, size, style, and color wise.
  • Proposed new ideas and concepts to enhance merchandise displays.
  • Used props and lighting to enhance appearance and visibility of displays.
  • Developed visual merchandising plans and strategies to promote store offerings.

Visual Merchandising

Fabindia Private Limited
10.2018 - 06.2021
  • Maintained visual merchandising standards, creating an appealing store environment for customers.
  • Implemented visual merchandising standards that enhanced product presentation and drove sales growth.
  • Increased sales by implementing innovative visual merchandising techniques and product placement strategies.
  • Analyzed sales data and customer feedback to develop creative solutions to improve customer experience.
  • Developed visual merchandising plans and strategies to promote store offerings.
  • Developed themes, props and lighting for merchandise displays.

Fashion Consultant

Calvin Klein Company
06.2017 - 09.2018

• Advised customers on the trends and styles.

• Achieved monthly sales targets as set by the store.

• Checking and maintaining SOP on daily basis.

• Built client relationships by providing excellent customer service.

• Displaying new merchandise collections as per brand standards

and encourage customers sales.

Education

Bachelor of Arts - Fashion Merchandising

Keshav Memorial Institute of Commerce & Sciences
Hyderabad
05.2017

Skills

  • Store Layout
  • Visual storytelling
  • Fashion Trend Analysis
  • Creative vision
  • Vendor Management
  • Window Dressing
  • Merchandising plan creation
  • Seasonal Decor
  • Store Management New Store Opening
  • Perfect Time Management

Accomplishments

  • Awarded best VM in FabIndia for 3 quarter.
  • Awarded best Seasonal Display in FabIndia.
  • Awarded Best Area VM in south region in Caratlane.
  • Achieved Certificate by completing LEAP PROGRAM with VM Team in Caratlane.
  • Awarded Highest performance in Customer Service and sales in Calvin Klein.

Timeline

Area Visual Merchandising

Caratlane Trading Private Limited
10.2021 - Current

Visual Merchandising

Fabindia Private Limited
10.2018 - 06.2021

Fashion Consultant

Calvin Klein Company
06.2017 - 09.2018

Bachelor of Arts - Fashion Merchandising

Keshav Memorial Institute of Commerce & Sciences
Rajesh Rathod