Summary
Overview
Work History
Education
Skills
Languages
Certification
Accomplishments
Timeline
Generic
Rajesh Yadav

Rajesh Yadav

Hyderabad

Summary

Digital marketer with a strong focus on data analysis, campaign analysis, performance marketing, and campaign execution. I specialise in developing and implementing marketing strategies that drive measurable results and enhance brand visibility. My analytical skills enable me to dissect complex data sets and extract actionable insights, optimising marketing campaigns to target the right audience and maximise ROI. In my current role, I design and execute comprehensive campaigns across various digital platforms, excelling in performance marketing by monitoring and adjusting strategies based on real-time data. I am adept at campaign analysis, evaluating the success of marketing initiatives, and identifying improvement areas. Collaboration and communication are integral to my work style, allowing me to work effectively with cross-functional teams to align marketing efforts with business objectives.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Assistant Digital Marketer

Aptronix (by PLFIPL)
Hyderabad
05.2024 - Current
  • Developed and implemented digital marketing strategies to increase website traffic, engagement, and conversions.
  • Analyzed customer data to identify trends in purchasing behavior and create targeted email campaigns.
  • Created and managed online campaigns across multiple platforms including Google AdWords, Facebook Ads, and LinkedIn Ads.
  • Designed landing pages optimized for lead capture to support ongoing marketing efforts.
  • Implemented remarketing tactics to re-engage customers with relevant messaging across different channels.
  • Implemented remarketing tactics to re-engage customers with relevant messaging across different channels.

Senior Digital Marketing Executive

Aptronix (by PLFIPL)
Hyderabad
04.2023 - 04.2024
  • Planned and executed web, SEO, database marketing and social media advertising campaigns.
  • Developed and executed multiple print and digital marketing efforts to enhance brand visibility.
  • Gathered campaign results and developed reporting dashboard to illustrate campaign effectiveness.
  • Implemented weekly promotional and editorial strategies to improve customer engagement across channels.
  • Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
  • Coordinated with design and media teams to develop high-quality creative assets.

Digital Marketing Executive

Aptronix (by PLFIPL)
Hyderabad
06.2022 - 04.2023
  • Managed social media accounts, creating engaging posts and monitoring user interactions.
  • Created content for website, social media accounts, email campaigns and other digital channels.
  • Analyzed customer feedback from various sources to improve user experience.
  • Designed and executed targeted email marketing campaigns to nurture leads and convert prospects into customers.
  • Collaborated with external agencies and vendors to enhance digital marketing efforts and leverage external expertise.
  • Managed budgets for digital marketing campaigns, ensuring efficient allocation of resources to maximize results.
  • Collected and analyzed market research data for use in forecasting.

Corporate Sales Executive

Aptronix (by PLFIPL)
Hyderabad
01.2022 - 06.2022
  • Conducted market research to identify customer needs and preferences.
  • Negotiated prices, terms of sales and service agreements.
  • Developed and maintained strong working relationships with professionals within assigned territory.
  • Met with customers to discuss and ascertain needs, tailor solutions and close deals.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Built relationships with customers and community to promote long term business growth.

Marketing Intern

Shriram Life Insurance
Hyderabad
01.2020 - 03.2020
  • Collaborated with team members to help expand marketing channels.
  • Helped with planning and hosting of marketing events.
  • Conducted customer surveys to gather feedback about products and services.

Education

BBA - Marketing

Gyaan Degree College

Event Management - Event Management

Rachnoutsav College of Event Management

Intermediate in MPC - MPC

Vishwa Chaitanya Junior College

SSC -

N S Grammar High School

Skills

  • Campaign management
  • Public and Media Relations
  • Marketing and advertising
  • Market Analysis
  • Brand development
  • SEO/SEM strategies
  • Campaign Development
  • Optimizing ROI
  • Data Analytics
  • Prospecting skills
  • Online engagement
  • Trend Analysis

Languages

  • English
  • Hindi
  • Telugu
  • Maithali

Certification

Google Analytics

Accomplishments

  • Best Support Individual [OND'23]
  • Best Performer - Marketing [Nov'23]
  • Key Member - Best Department | Marketing [May'23]
  • Best Performer - Marketing [OND'22]

Timeline

Assistant Digital Marketer

Aptronix (by PLFIPL)
05.2024 - Current

Senior Digital Marketing Executive

Aptronix (by PLFIPL)
04.2023 - 04.2024

Digital Marketing Executive

Aptronix (by PLFIPL)
06.2022 - 04.2023

Corporate Sales Executive

Aptronix (by PLFIPL)
01.2022 - 06.2022

Marketing Intern

Shriram Life Insurance
01.2020 - 03.2020

BBA - Marketing

Gyaan Degree College

Event Management - Event Management

Rachnoutsav College of Event Management

Intermediate in MPC - MPC

Vishwa Chaitanya Junior College

SSC -

N S Grammar High School

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Rajesh Yadav