Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Rakhi Rani Deb

New Delhi

Summary

Communication Professional with more than Five years of experience in PR industry, seeking a job where I can use my expertise and communication skills to integrate PR strategies and campaigns with an aim to enable the organization to meet its goals and objectives.

Overview

10
10
years of professional experience

Work History

Manager, Corporate Communications

realme
09.2023 - Current
  • Leading product strategy, brand strategy, and all aspects of corporate communications.
  • Driving brand building initiatives and managing communication campaigns aligned with business
    goals.
  • Overseeing product launches, partnerships, collaborations, and media relations to strengthen
    brand visibility.
  • Developing integrated strategies to enhance customer engagement and establish realme as a
    performance-driven youth bra

Account Manager

SIX DEGREES BCW
03.2021 - 08.2023
  • Accomplished PR professional adept at skillfully navigating and resolving product and brand-centric crises with finesse.
  • Demonstrated expertise in crisis management, successfully mitigating potential damage and safeguarding brand reputation.
  • Created marketing communications plan, PR campaigns including strategy, goals, budget, and tactics.
  • Developed media relation strategy, leveraging existing media relationships, and cultivating new contacts.
  • Clients: realme, PayU, Bain & Company

CUMULUS PR
09.2017 - 02.2021
  • Executed public relations activities and communications including press releases, pitches, articles, announcements, and media kits.
  • Organized interviews, speaker opportunities, events, and familiarization trips.
  • Developed PR Plans and strategies for FMCG, Fashion & Lifestyle, and Education clients.
  • Client servicing and Media Relations/ Media Monitoring.
  • Clients: India Pulses and Grain association, Fliplearn, Nestle, Hong Kong Trade Development Council, Project Streedhan, Springfield, Lemon Tree Hotels, Creambell, LEGO, and Mindler among others.

Staff Reporter

EASTERN CHRONICLE
10.2015 - 07.2016

Education

Master's - mass communication and Journalism

ASSAM UNIVERSITY
01.2017

B.com - Accounting and Finance

GURUCHARAN COLLEGE
01.2014

Skills

  • Media Connect
  • Content
  • Messaging Development
  • Campaign Planning

Languages

Hindi
First Language
English
Upper Intermediate (B2)
B2

Timeline

Manager, Corporate Communications

realme
09.2023 - Current

Account Manager

SIX DEGREES BCW
03.2021 - 08.2023

CUMULUS PR
09.2017 - 02.2021

Staff Reporter

EASTERN CHRONICLE
10.2015 - 07.2016

Master's - mass communication and Journalism

ASSAM UNIVERSITY

B.com - Accounting and Finance

GURUCHARAN COLLEGE
Rakhi Rani Deb