Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Raman Singh

Raman Singh

Tosham

Summary

Dynamic Social Media Strategist with a strong foundation in content strategy and performance analysis. Adept at identifying content gaps and crafting engaging hooks that enhance visibility. Seeking to leverage creativity and analytical skills to drive measurable results.

Overview

1
1
Certification

Work History

Social Media Strategist / Content Planner

Freelance
  • Managed small social media pages in fitness, skincare, and local business niches to drive content growth.
  • Conducted daily competitor analysis to uncover trends that enhanced post-performance.
  • Developed content calendars for consistent posting despite limited resources.
  • Crafted engaging hooks and captions to boost visibility and shareability of early posts.
  • Tested short-form video formats, including Reels and Shorts, to capture audience attention.
  • Executed small-budget ad experiments (₹500–₹800/day) to assess content conversion into leads.
  • Tracked key metrics such as reach, engagement, and direct messages to refine content strategies.

Education

BBA - Social Media Marketing

Chandigarh University
Mohali
05-2024

Skills

  • Competitor analysis and content gap identification
  • Content strategy and calendar planning
  • Engaging hooks and concise captions
  • Short-form video scripting
  • Paid advertising testing and retargeting
  • Performance tracking and reporting
  • Content design and video editing
  • Scheduling tools expertise

Certification

  • Meta Blueprint: Facebook & Instagram Ads
  • Google Analytics Certification
  • HubSpot Content Marketing

Timeline

Social Media Strategist / Content Planner

Freelance

BBA - Social Media Marketing

Chandigarh University

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Raman Singh