Ramasubramanian N V
Decision Scientist / Analytics Leader
Chennai,TN
If I had an hour to solve a problem I'd spend 55 minutes thinking about the problem and five minutes thinking about solutions.
Albert Einstein
Summary
15+ years of rich experience in Decision Science / Analytics, enabling data driven strategies to achieve business outcomes in various domains. Diverse leadership experience in building high performance teams and stakeholder management in complex environments
Core Expertise in:
- B2C Marketing across customer life cycle - Acquisition, Growth, Engagement and Retention, Customer Segmentation, Predictive Analytics, Design of Experiments, A/B Testing, Campaign Performance Analytics, Financial Forecasting, Product Analytics
- P&L management in consumer banking, credit cards, loans, mortgages
Additional exposure in Risk Analytics, Web Analytics, Market Mix Modeling, Machine Learning, Market Research, Competitor Benchmarking
Overview
5
5
years of post-secondary education
15
15
years of professional experience
Work History
Vice President / Assistant Vice President
Citigroup
Chennai / Bangalore
Mar.2014 - Current
- Delivered multi-million-dollar impact to revenue/expense management through analytical interventions to business processes such as product development, customer acquisition, x-sell campaigns, channel optimization, customer retention and pricing across businesses in US, Mexico and Asia
- Led, managed and coached teams of up to 15 people with varying levels of experience and background
- Partnered with cross-functional teams to drive organizational transformation initiatives related to employee engagement, L&D, hiring and on-boarding
Manager, Campaign Analytics
Absolutdata Research & Analytics
Gurgaon
Nov.2011 - Mar.2014
- Provided Insights and recommendations for improving marketing campaigns for a globally renowned chain of hotels
- Worked with cross-functional teams to optimize ATL/BTL marketing budget (using market mix models) and generate consumer insights through primary market research
Analytics Manager
Hewlett Packard
Bangalore, India
Jun.2011 - Nov.2011
- Led a team of analysts to deliver insights to improve printer product features based on customers' usage patterns of printers
Manager / Assistant Manager, Decision Sciences
HSBC
Bangalore, Karnataka
Oct.2008 - May.2011
- Model-based deposit pricing recommendations for US Retail Bank
- Predicted customer churn using regression techniques
Business Analyst / Consultant
Modelytics India Pvt. Ltd
Bangalore, India
Jul.2006 - Oct.2008
- Probability of Default Models for US Auto-loan financier
- Loss Forecasting Models for a US Credit Card issuer
Education
B.Tech & M.Tech (Dual Degree) - Mechanical Engineering
Aug.2001 - Jul.2006
- GPA: 8.3/10
- Joint Secretary of IIT Madras – Chennai Chapter of the Society for Promotion of Indian Classical Music And Culture Among Youth (SPICMACAY)
- Secretary of Reflections – a forum to promote ethics among the campus residents
- Student Secretary of Mechanical Engineering Association at IIT Madras
Skills
Team Leadership
Machine Learning/Statistical Modeling
Marketing Analytics
Risk Analytics
Data visualization
SAS/R/Python
Additional Information
- Nominated for Leader in Action, Citi AIM in 2017
- HSBC: ‘100 Club' Winner in 2010, ‘Leading Light' in 2010 Q2, ‘Spot Award' in 2009 Q1
Timeline
Vice President / Assistant Vice President - Citigroup
Mar.2014 - Current
Manager, Campaign Analytics - Absolutdata Research & Analytics
Nov.2011 - Mar.2014
Analytics Manager - Hewlett Packard
Jun.2011 - Nov.2011
Manager / Assistant Manager, Decision Sciences - HSBC
Oct.2008 - May.2011
Business Analyst / Consultant - Modelytics India Pvt. Ltd
Jul.2006 - Oct.2008
IIT Madras - B.Tech & M.Tech (Dual Degree), Mechanical Engineering
Aug.2001 - Jul.2006