Summary
Overview
Work History
Education
Skills
Contacts
Linguistic Abilities
Timeline
Generic

Ramij Raza Razi

Bangalore

Summary

Seasoned Sales & Operation Professional with 12+ Years of experience in Fin-Tech & Ecommerce, B2B Market Place Strength: Strategic Alliances and partnership for Merchant Acquisition, B2B Sales, Key account management, Sales process setup, Team management, Operation, Performance Management, Results Driven & New city launches. Significant Highlights & Accomplishments: Launched Fashion Category across India in B2B Business for Trell Experience Pvt Ltd in thename of Bharat Dukan. Kick started merchant acquisitions & onboarded 20K OMC (Petrol Pumps & Others Key Accounts) in North & East India for Enterprise Solution & managing 200+ On-role and Off-role Employees at PhonePe. Launched Delhi-NCR & Acquired merchant for OMC, Retail & Cab vertical and managed entire field Operation in North Zone in Freecharge. Launched Eastern & Northern Region i.e. – Kolkata, Bhubaneshwar, Guwahati, Rajasthan,Gujarat & UP during my stint in Snapdeal. Merchant Onboarding, Price negotiation & Inventory Management, Key Account management through dedicated team was the specific KBI I was undertaking in Snapdeal.

Overview

11
11
years of professional experience

Work History

DGM – EDC Vertical

PayTm (One 97 Communication Ltd)
  • Managing Sales & Operations of EDC Vertical for South & West India
  • Upsale & Cross Sale for Shop Insurance, Lending, Store Cash, device Pickup, A50 Standee
  • Responsible for Overall Manpower Hiring for the given region followed by training & onboarding plan
  • Formulating strategies & reaching out to the unexplored market segments/business associates for business expansion by evaluating marketing budgets & ensuring adherence to planned expenses
  • End to End ownership of the sales / revenue & Expenditure (P&L) of the South & West Team

Regional Head

NetAmbit Infosource Pvt Ltd
05.2022
  • Primarily handling Google Pay business for South Region (Karnataka I Andhra I Tamil Nadu I Kerala) with over all manpower of 1200+ Managing Google Pay On-Boarding/ Revisit business with 3 State Heads/6 Cluster Heads / 12 Sales Managers / 50 TL’s / 1200 FSE’s
  • Managing Activations / Revisits / GMV, Etc
  • 35-40K on-Boarding per Month
  • Managing 10+ Hygiene Audit team
  • Have done pilot work right from finding office space in new cities launch/ Warehouse / Hiring / Operational team set up
  • Retail onboarding with target of 10 On-Boarding / FSE Involved in creating Monthly / Weekly Incentive Training Process management & Assets Management

Senior Manager

Trell Experience Pvt Ltd
05.2021 - 03.2022
  • Lead the complete cycle of Seller acquisition, on-boarding and service delivery
  • Responsible for the achievement of the key business financial metrics, GMV, RTO & RVP for the region
  • Build an energized & productive team in the region by appropriate work allocation, training and Reward & Recognition
  • In-depth Data analysis of market potential and team performance to meet monthly and weekly business plan
  • Effective manpower planning and centralizing the operation processes to have minimum dependency from ground
  • Key insights on CX Metrix of Seller & Buyer and market adoption of new offerings with the Category and Product teams
  • Effectively coordinated with Product team for improvising Web Site Interface & development for seamless experience
  • Undertook key initiatives towards betterment of operations process in First & Last Mile Delivery of placed orders
  • Developed & launched target-oriented sales team for Demand & Supply across India in B2B Sales for Trell Experience Pvt Ltd Was Responsible for P&L for Fashion Category.

Managing Oil & Gas Category

PhonePe Pvt Ltd
03.2018 - 05.2021
  • Lead a team of 200 with ownership for delivering network expansion by developing new markets and productivity in value chain
  • Spearheaded expansion of Merchant Acquisition (Petrol Pumps) across Northern & Eastern States
  • Conceptualizing & implementing sales promotional activities as a part of brand building and market development efforts
  • Accounts Management and building relationship management with Client in Oil & Gas sector to boost digital penetration across North & East region
  • Creatively engage with Merchants to get counter share and productivity
  • Develop a strong and efficient distribution mix to ensure market penetration, quality of service & compliance with regulatory requirement
  • Work closely with the various internal and external stakeholders for better execution of agreed roadmap
  • Front-led entire operations with 20K active merchant (Petrol Pumps) and 5 MN transactions with the value of 250 Cr month on month

City Head-Seller Onboarding-Market Development

FreeCharge
05.2016 - 03.2017
  • Managing large scale of sales team (250 People) and getting required job done
  • Merchant acquiring for offline transactions (Retail & Cab) and OMC Merchants Designed Campaigns and Exclusive Offering to increases offline transactions
  • Business Development and managing Overall Operations including team building Created conducive eco system for Channel Development & Agency Management (DSA)

Area Manager- Seller Onboarding & Market Development

Snapdeal
10.2010 - 04.2016
  • Headed Electronics Category Team to acquire sellers (Distributor, Retailer) with valuable selection and established long-term partnerships
  • Responsible for Team management, Launching New Cities, Price Negotiations & product line-up, and uploaded Merchant Acquisition (Distributor, Retailer) in different categories (Fashion, Electronics, GM & Others)
  • Ensured right product mix as per company requirement Fulfilled requirement of different categories like Fashion, Electronics, GM, and Automotive etc
  • Responsible for active seller and engaged seller & GMV
  • Prepared Annual Reports and Key matrix reports
  • BTL activities through different agencies for lead generation.

Education

MBA in Marketing -

SMU
01.2009

BA -

Calcutta University
01.2007

Skills

  • Critical Thinking
  • Active Listening
  • Flexible and Adaptable
  • Problem-Solving

Contacts

+91-9571834161, raj732140@gmail.com

Linguistic Abilities

  • English
  • Hindi
  • Bengali

Timeline

Regional Head

NetAmbit Infosource Pvt Ltd
05.2022

Senior Manager

Trell Experience Pvt Ltd
05.2021 - 03.2022

Managing Oil & Gas Category

PhonePe Pvt Ltd
03.2018 - 05.2021

City Head-Seller Onboarding-Market Development

FreeCharge
05.2016 - 03.2017

Area Manager- Seller Onboarding & Market Development

Snapdeal
10.2010 - 04.2016

DGM – EDC Vertical

PayTm (One 97 Communication Ltd)

MBA in Marketing -

SMU

BA -

Calcutta University

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Ramij Raza Razi