Summary
Overview
Work History
Education
Skills
Hobbies and Interests
Languages
Accomplishments
Languages
Timeline
Generic
Ranjith C

Ranjith C

Bangalore

Summary

Visual Merchandiser with 5 years of experience in creating impactful visual displays and optimizing store layouts to drive customer engagement and boost sales. Skilled in aligning merchandising strategies with brand goals, managing seasonal planograms, and executing regional initiatives. Proficient in Wooqer for conducting store audits and ensuring visual compliance. Successfully managed a team of 170 store managers and over 1000 store staff, delivering innovative merchandising solutions that blend creativity with commercial insight.

Overview

5
5
years of professional experience

Work History

Pan India Visual Merchandiser

Wildcrft
Bangalore
05.2025 - Current

Executed innovative visual merchandising strategies that elevated customer engagement levels.

Coordinated with Regional Visual Merchandisers to design visually appealing displays in stores.

  • Directed creative production of promotional signage and window displays to drive traffic effectively.
  • Reviewed product information for timely and relevant visual representation across all platforms.
  • Aligned visual merchandising efforts with global styling guidelines to boost product visibility.

Managed store experience consistency using digital platforms for compliance purposes.

  • Maintained up-to-date signage that accurately reflected current promotions and offers.
  • Developed relationships with suppliers to introduce new products for enticing displays.
  • Ensured all signage was up-to-date and accurately reflected current promotions.
  • Monitored competitor's stores for ideas on how best to present merchandise.
  • Organized store layout, fixtures and visual merchandising standards.
  • Assisted in developing strategies for increasing sales by using visual merchandising techniques.
  • Conducted research on trends in retail design, color schemes, lighting, display techniques.
  • Developed creative visual merchandising campaigns to focus on selling older inventory.
  • Created retail displays to highlight particular products and drive sales according to corporate strategy.
  • Enhanced store and display appearance utilizing seasonal promotions and trends to drive strategy.
  • Used strong business acumen to increase top-line sales by merchandising top sellers and writing orders to support stock levels.
  • Managed visual merchandising calendar, keeping track of all upcoming promotions, events, and seasonal changes.
  • Maintained visual merchandising storage area and room to prevent damage or destruction of existing visual collateral or tools.
  • Placed prices and descriptive signage to enhance displays and promote items.
  • Reviewed and adjusted lighting to highlight key products and create inviting store environments.
  • Analyzed sales data to identify high-performing products and adjust visual strategies to increase underperforming categories.
  • Conducted market research to stay ahead of retail trends and adjust merchandising strategies accordingly.
  • Negotiated with suppliers to secure mannequins, props, and other visual display materials within budget.
  • Implemented sustainability practices in visual merchandising materials selection and disposal.
  • Consulted with management and advertising teams to plan optimal promotions.

Regional Visual Merchadiser

Lenskart
Bangalore
12.2022 - 05.2025

Conducted regular store visits and visual audits, delivering actionable feedback to VM Head.

Executed new store openings and trained staff on current trends and VM standards.

  • Managed Wooqr and Tango Trax for audit tracking, ensuring VM compliance across all locations.
  • Achieved consistent audit scores above 90% through strict adherence to guidelines.
  • Oversaw signage communication and store setups according to established planograms.
  • Facilitated vendor communication, dispatch tracking, order sheet creation, vendor audits, and budget monitoring.
  • Resolved an average of 700+ Sprinklr VM tickets monthly, demonstrating dedication to quality control.
  • Partnered with Category Management to design engaging merchandising concepts that resonate with customers.

Visual Merchandising Manager

Reliance Retail Ltd
Kerala
02.2022 - 12.2022
  • Executed VM strategy to enhance brand positioning and sales across all touch points.
  • Conducted thorough store audits, ensuring compliance with VM planning and display calendar.
  • Established floor setups for new stores in alignment with key merchandising principles.
  • Maintained signage communication and standardized store experiences consistently.
  • Trained retail staff on VM and merchandise presentation best practices.
  • Achieved over 90% compliance in audit guidelines through diligent oversight.
  • Managed GRN process for VM materials efficiently.
  • Generated monthly KPI reports to track performance metrics.

Visual Merchandiser

MUJI
Bangalore
01.2020 - 10.2020
  • Maintained VM reports to ensure accuracy and compliance with standards.
  • Executed window displays to enhance visual merchandising impact.
  • Trained staff on new trends and VM standards to improve performance.
  • Implemented offer signage to promote products effectively.
  • Ensured floor standards and hygiene were consistently maintained.
  • Communicated signage updates according to standards for a unified store experience.
  • Managed store operations to optimize efficiency and customer satisfaction.
  • Achieved store KPIs through strategic planning and execution.

Education

BSc - Fashion and Apparel Design

T JOHN COLLAGE
Bangalore
01.2020

Skills

  • Microsoft Office Suite
  • Adobe Photoshop and Illustrator
  • SAP proficiency
  • Blender and AutoCAD skills
  • Merchandise planning and analysis
  • Retail operational leadership
  • Monthly KPI reporting
  • Market research and trends
  • Sales analysis and forecasting
  • Vendor negotiation strategies
  • Team training and coaching
  • Fixture layout and placement
  • Planogram resets and management
  • Cross-merchandising techniques
  • Visual storytelling in retail
  • E-commerce integration strategies
  • Fashion trend awareness and styling
  • Product display and promotion
  • In-store event management
  • Digital signage design and maintenance

Hobbies and Interests

  • Illustrations
  • Sketching
  • Reading

Languages

  • Malayalam
  • English
  • Tamil
  • Hindi

Accomplishments

  • Best VM Award 2024
  • Best VM Award 2025

Languages

Malayalam
First Language
Hindi
Advanced (C1)
C1
Tamil
Upper Intermediate (B2)
B2
Kannada
Upper Intermediate (B2)
B2

Timeline

Pan India Visual Merchandiser

Wildcrft
05.2025 - Current

Regional Visual Merchadiser

Lenskart
12.2022 - 05.2025

Visual Merchandising Manager

Reliance Retail Ltd
02.2022 - 12.2022

Visual Merchandiser

MUJI
01.2020 - 10.2020

BSc - Fashion and Apparel Design

T JOHN COLLAGE
Ranjith C