Ravi Chavan
Pune
Summary
Results-driven marketing professional with hands-on experience in digital marketing, campaign execution, and lead generation for B2B SaaS. Skilled in content creation and data-driven strategy development. Proficient in Google Analytics, CRM, and email marketing tools, with a strong foundation in market research, branding, and cross-functional collaboration. Proficient in MS Office, with strong organizational and time management skills.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Marketing Intern
KPoint Technologies
07.2024 - 03.2025
- Collaborated with marketing leadership to develop GTM strategies for XPRESSO, a training video platform.
- Executed multi-channel marketing campaigns targeting BFSI and SaaS segments, increasing lead quality by 25%.
- Conducted ABM research for life insurance companies, aligning campaigns with client pain points.
- Collaborated with sales and product teams to create promotional materials and pitch decks.
- Utilized tools like Instantly, SignalHire, and Lusha for targeted lead generation.
- Managed LinkedIn content strategy, boosting engagement by 25%. Wrote and published blogs, newsletters, and LinkedIn Pulse articles to position the brand as an industry thought leader.
- Partnered with lead generation agencies to track campaign performance
- Tracked and analyzed campaign performance using Google Analytics to optimize marketing ROI.
- Prepared reports and presentations in MS Excel and PowerPoint to track campaign KPIs and communicate insights.
Education
MBA - Marketing
Pune University
01.2025
BBA - undefined
SRTMU Nanded
01.2022
Skills
B2B Marketing
Digital Marketing
Account-Based Marketing (ABM)
Google Analytics & Performance Tracking
CRM Management
Basic Graphic Design (Canva, Adobe Photoshop)
LinkedIn Marketing
Campaign Planning & Execution
Content Creation & Copywriting
Lead Generation Tools (Instantly, SignalHire, Lusha)
Market Research & Competitor Analysis
Sales Enablement
MS Office (Excel, PowerPoint, Word)
Time & Task Management
Problem-Solving & Research
Certification
Google Analytics
Timeline
Marketing Intern
KPoint Technologies
07.2024 - 03.2025
MBA - Marketing
Pune University
BBA - undefined
SRTMU Nanded