Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

Ravi Keshri

Noida

Summary

With 15 years of proven expertise in digital marketing, I specialize in driving brand growth and maximizing online revenue through comprehensive digital strategies. My experience includes leveraging powerful tools such as Google Ads, Meta Ads (Facebook & Instagram), SEO, Social Media Optimization (SMO), and Email Marketing to generate high-quality leads, boost online sales, and enhance brand awareness. Skilled in managing cross-functional teams and multiple projects, I excel at delivering targeted campaigns while maintaining clear and effective client communication to ensure exceptional results.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Sr. Digital Marketing Executive

Virtual Employee Pvt. Ltd.
Noida
02.2021 - Current

Develop, Implement, and Optimize Digital Marketing Strategies

  • Design and execute results-driven digital marketing plans tailored to client goals.
  • Launch and manage engaging campaigns to boost lead generation, drive online conversions, and increase brand visibility across platforms, including:
  • Google Ads
  • Meta (Facebook & Instagram) Ads
  • Search Engine Optimization (SEO)
  • Social Media Optimization (SMO)
  • Email Marketing
  • Collaborate with clients and manage diverse projects from around the world.
  • Lead teams effectively while ensuring timely project delivery and results.
  • Maintain clear and proactive communication with clients to understand their needs and deliver optimal solutions.
  • Support the sales team in converting prospects into loyal customers with targeted marketing efforts.
  • Prepare comprehensive, multi-level reports to analyze and track the performance of all digital marketing activities.

Digital Marketing Manager

Ramagya Group
Noida
09.2020 - 02.2021

Digital Marketing & eCommerce Management

  • Oversaw the end-to-end management of the Ramagya Group's e-Commerce website, as well as the official sites for its prestigious education and sports academies.
  • Strategically planned, executed, and analyzed diverse digital marketing campaigns to enhance brand visibility and boost ROI.
  • Spearheaded lead generation and online sales growth across all business verticals through targeted Google Ads, Meta (Facebook & Instagram) Ads, SEO, and Email Marketing campaigns.
  • Continuously monitored digital marketing trends and proactively refined strategies to maximize campaign effectiveness.
  • Designed, executed, and optimized high-converting promotional campaigns leveraging Meta and Google Ads for eCommerce platforms.
  • Led successful lead generation initiatives for the Ramagya School and associated services, ensuring a steady pipeline of qualified leads.
  • Built and nurtured strong relationships with key stakeholders, ensuring seamless execution of high-impact marketing initiatives.
  • Created and evaluated comprehensive, multi-level performance reports to inform data-driven decision-making and improve ongoing marketing strategies.

Digital Marketing Manager

Bent Chair
New Delhi Area
05.2018 - 08.2020

Driving Multi-Channel Campaign Success

  • Spearheaded the planning, execution, and monitoring of diverse digital marketing campaigns to drive leads, online sales, and brand awareness.
  • Utilized advanced platforms and strategies including Meta Ads, Google Ads, SEO, Social Media Optimization, WhatsApp Marketing, Email Marketing, and Push Notification Marketing.
  • Promoted offline stores and events through integrated digital efforts to increase foot traffic and customer engagement.
  • Led and motivated high-performing digital marketing and sales teams to exceed business goals.
  • Collaborated with cross-functional teams such as developers, PR, and customer support to optimize campaign effectiveness and ensure cohesive messaging.
  • Generated detailed, multi-level reports to analyze campaign performance and maximize ROI.

Digital Ads Specialist

Sociowash
New Delhi Area
06.2017 - 05.2018

Boosting Leads and Brand Awareness

  • Strategically executed Google Ads and Meta Ads campaigns for renowned clients including Panasonic Mobiles and WeWork India.
  • Optimized and managed substantial ad budgets of up to INR 50 lakhs monthly to maximize ROI.
  • Delivered comprehensive multi-level reports to analyze and measure the performance of all digital marketing initiatives.
  • Designed and ran highly targeted campaigns focused on driving key business goals such as traffic growth, lead generation, sales conversions, and brand building.
  • Collaborated closely with cross-functional teams to evaluate campaign effectiveness and continuously refine digital marketing strategies for superior results.

Project Manager

People Media Consulting LLP
Noida Area
08.2015 - 06.2017

Comprehensive Digital Marketing Management

  • Spearheaded cross-functional teams consisting of digital marketers, developers, and designers to exceed client expectations and deliver tailored solutions.
  • Successfully managed end-to-end client onboarding, precise requirement gathering, and flawless execution of marketing projects.
  • Crafted and implemented result-driven digital marketing strategies leveraging:
  • Google Ads for targeted advertising and lead generation
  • Meta Ads (Facebook & Instagram) to boost brand awareness and engagement
  • SEO techniques to improve organic search rankings and website traffic
  • Social Media Optimization (SMO) for enhanced audience reach and interaction
  • Email Marketing campaigns to nurture leads and increase conversions
  • Online Reputation Management to maintain positive brand image and customer trust
  • Maintained transparent, proactive client communication to align marketing goals and expectations.
  • Continuously monitored campaign performance using analytics tools to optimize results and ensure maximum client satisfaction.

Associate Manager - Digital Marketing

Clay Telecom
03.2013 - 08.2015

Driving SEO and Lead Generation Campaigns

  • Implemented advanced SEO strategies to boost website rankings in competitive markets across India and the USA.
  • Managed and optimized telecom and e-commerce websites aimed at driving traffic and conversions in both Indian and U.S. markets.
  • Executed targeted lead generation campaigns and enhanced e-commerce conversion rates through data-driven tactics.
  • Collaborated cross-functionally to continuously improve digital marketing campaign performance and ROI.

SEO Executive

Green Chillies Web Solutions Pvt Ltd
New Delhi Area
01.2012 - 03.2013

Boost SEO with Proven Strategies

  • Implemented robust On-Page and Off-Page SEO strategies to drive higher search engine rankings.
  • Delivered insightful website performance reports to identify optimization opportunities and maximize traffic growth.
  • Partnered with content creators and web developers to optimize SEO effectiveness and improve overall site visibility.

SEO Executive

Cellhut
New Delhi
03.2010 - 01.2012

Maximize Website Growth With Proven SEO

  • Increased organic traffic using proven SEO best practices

Education

Bachelor of Science - IT, Computer Software Engineering

Kuvempu University, Karnataka
Shimoga
03.2011

HDSE - Software Engineering

NIIT
New Delhi
01.2010

Skills

  • Lead Generation
  • ECommerce Conversions
  • Brand Awareness
  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Email Marketing
  • SEO
  • Social Media Marketing
  • Project Management
  • Team Management

Certification

  • Google Ads Certification – Search
  • Shopping Ads Certification Google
  • Ads Certification - Display
  • Microsoft Certified Technology Specialist

Languages

Hindi, English

Timeline

Sr. Digital Marketing Executive

Virtual Employee Pvt. Ltd.
02.2021 - Current

Digital Marketing Manager

Ramagya Group
09.2020 - 02.2021

Digital Marketing Manager

Bent Chair
05.2018 - 08.2020

Digital Ads Specialist

Sociowash
06.2017 - 05.2018

Project Manager

People Media Consulting LLP
08.2015 - 06.2017

Associate Manager - Digital Marketing

Clay Telecom
03.2013 - 08.2015

SEO Executive

Green Chillies Web Solutions Pvt Ltd
01.2012 - 03.2013

SEO Executive

Cellhut
03.2010 - 01.2012

Bachelor of Science - IT, Computer Software Engineering

Kuvempu University, Karnataka

HDSE - Software Engineering

NIIT
Ravi Keshri