Summary
Overview
Work History
Education
Skills
Websites
Value Added Courses Certifications
Personal Information
Awards Rewards Appreciation
Disclaimer
Accomplishments
Languages
Timeline
Generic
RAVIKANT TIWARI

RAVIKANT TIWARI

New Delhi

Summary

Results-driven PGDM (Marketing) professional with 5 years of successful leadership in the FMCG industry. Accomplished Channel Manager offering high performance leading development and implementation of superior sales strategy. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships. Demonstrated expertise in team leadership and development.

Overview

5
5
years of professional experience

Work History

Sr. Area Sales Executive

Britannia Ind. Ltd.
New Delhi
09.2021 - Current
  • Managing Sales & Distribution along with BTL activities for given region with focus of Weighted & Numeric distribution.
  • Accounts Management of High Value seller of various location and integration of sellers portfolio
  • Acquisition of Key Outlets & responsible for their Sales value growth
  • Managing 4 Distributors in given region: Infrastructure planning – Primary & Secondary Sales, Stock & Supply management and manpower planning.
  • Expanding business & gaining market Share.
  • Successfully used SFA process throughout given region with 99.9% accuracy.
  • Managing a team of 14 AWSM & 3 Merchandiser, guided & trained them by: Reviewing of daily task and process completion & new milestone achievement.
  • Developed training programs for sales teams to enhance their knowledge about products and services.
  • Training and on boarding of salesman.
  • Monitored customer accounts regularly to identify areas of improvement or additional sales opportunities.
  • Assisted in developing promotional materials such as brochures and flyers for products and services.

Territory Officer

DFM FOODS Ltd.
New Delhi
01.2021 - 09.2021
  • Managing BTL activities for given region such as key outlets identification & incentivization for running exclusive consumer promotions scheme, running Dealer Survey e.g
  • By know Your Customer Initiative
  • Managing 3 Distributors in given region: Infrastructure planning – Stock & Supply management and manpower planning
  • Interviewing and hiring new PSR
  • Expanding given region by adding new outlets
  • Implemented GTM process throughout given region for process establishment, marketing, and data transpirations
  • Managing a team of 10 PSR, guided & trained them by: Reviewing of daily task and process completion & new milestone achievement
  • Training and on boarding of PSR in line with Lakshya requirements
  • Conducts monthly one with one with PSR & incentivizing them for their achievements.

Area Sales Executive

Adani Wilmar Ltd.
Chandigarh & Amritsar
08.2019 - 01.2021
  • Accountable for managing GT Marketing/Promotional activities & sales of 8.5 Million with market base of 1500 accounts in Chandigarh & Mohali then after looking for 1.1 cr with market base of 2600 accounts in Amritsar & Jammu
  • Distributor management: Driven Volume and Value growth in given region
  • Infrastructure planning - Warehouse, Stock, vehicles, Supply, and manpower plan
  • Every Dealer Survey by know your customer initiative
  • Selection and identification of DSM
  • New outlet addition
  • Trade Marketing: Planned and implemented SFA activation around every market to gain market share and counter Competitor activities
  • Team management: Handled a team of 11 DSM
  • Coach & trained them for their growth & performance
  • Reviewed of daily task completion & new milestone achievement
  • Training and on boarding of DSM in line with GTM requirements
  • Conducted monthly one with ones with DSM & Celebration of team achievement.

Education

PGDM (Marketing & HR) -

GL Bajaj Institute of Management and Research, Greater Noida, AICTE

Graduation Degree (B.Sc.) -

Dr.B.N.Y.D. College, Kachnar, Saran, J.P.UNIVERSITY

XII -

M.S.V.M. Siwan, CBSE

X -

M.S.V.M.Siwan, CBSE

Skills

  • Knowledge of MS Office & SPSS
  • Inside Sales & Outside sales Skill
  • Leadership Skills
  • Team Player
  • Sales Presentations
  • Solution Selling
  • Market and Competitive Analysis
  • Consultative and Relationship Selling
  • Sales Tracking
  • Lead Generation
  • Acquisition and Retention Strategies
  • Account Management
  • Acquiring New Customers
  • Product and Service Promotions
  • New Account Development

Websites

Value Added Courses Certifications

  • Certification by MSME on Advanced MS-Excel Analytics at GLBIMR.
  • Digital Marketing Certification by Ministry of Micro, Small and Medium Enterprises (MSME) at GLBIMR.

Personal Information

  • Father's Name: Braj Nandan Tiwari
  • Date of Birth: 10/03/1994
  • Gender: Male
  • Marital Status: Unmarried

Awards Rewards Appreciation

  • Achieved Appreciation letter from Future Group during summer internship.
  • Winner of Creativity Club (Manthan) at GLBIMR on September 16, 2017.
  • Participated at the 1st National Sustainability Quiz 2017 in Delhi on December 2, 2017.
  • Attended Self –Actualized Leadership Seminar at India Habitat Center on November 10, 2017.

Disclaimer

I hereby confirm that the above-mentioned information is true to the best of my knowledge.

Accomplishments

  • Winner of Falcon Award for Year 2022-23
  • No. 1 in North Region for Brit Best Contest from April 2023 to till date

Languages

Hindi
First Language
English
Advanced (C1)
C1

Timeline

Sr. Area Sales Executive

Britannia Ind. Ltd.
09.2021 - Current

Territory Officer

DFM FOODS Ltd.
01.2021 - 09.2021

Area Sales Executive

Adani Wilmar Ltd.
08.2019 - 01.2021

PGDM (Marketing & HR) -

GL Bajaj Institute of Management and Research, Greater Noida, AICTE

Graduation Degree (B.Sc.) -

Dr.B.N.Y.D. College, Kachnar, Saran, J.P.UNIVERSITY

XII -

M.S.V.M. Siwan, CBSE

X -

M.S.V.M.Siwan, CBSE

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