Binay Roy
Sales Director
Delhi
Summary
With over 24 years of experience in information technology and cybersecurity, I am a seasoned sales and business development leader who drives rapid results and maximizes profits. As the Director of Sales for the Middle East and Africa region at EC-Council, I am responsible for setting the overall direction and operational management of the country's operation, as well as developing and executing strategic plans for enterprise, academic, and channel markets. I have a proven track record of delivering innovative and solution-oriented sales approaches, nurturing and developing partnerships, and leading and inspiring teams. I have successfully managed and executed multiple projects and campaigns across different verticals and geographies, with a high focus on conversion optimization and customer satisfaction. I am passionate about cybersecurity and empowering organizations and individuals to enhance their skills and capabilities in this domain. A
Overview
23
23
years of professional experience
30
30
years of post-secondary education
1
1
Certification
3
3
Languages
Work History
Director Sales - Middle East & Africa
EC-Council
01.2022 - Current
- Responsible for setting the overall direction of the country's operation as well as the day-to-day operational management in my region.
- Strategic planning and descriptive approach toward enterprise, academic, and channel markets for multi-product portfolio.
- Work closely with the team to drive Business for each vertical
- Hire, mentor, and support the in-house team to perform the required goals in each vertical.
- Plan and Execute campaigns along with the marketing team.
- Helping Channel Partners identify the right business approach for their regions.
- Assisted with sales and marketing strategies to foster achievement of revenue goals.
- Leveraged professional networks and industry knowledge to strengthen client relationships.
- Nurture old partnerships and develop new ones in Enterprise, Government, and Academic Space
- Work towards a definitive approach to the country's advocacy strategy.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline the scope of positions for the organization.
- Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
Country Manager - Middle East
EC-Council
08.2019 - 12.2021
- Strategic planning and descriptive approach towards channel markets
- Work closely with the channel teams to drive Business
- Plan and Execute campaigns along with the marketing manager
- Helping Channel Partners identify the right business approach for their regions
- Nurture old partnerships and develop new ones.
- Drove and delivered sales leads to convert into new business.
- Articulated value proposition to assigned territory partners to maintain and increase the share of partner business.
- Cultivated and developed strategic partnerships to build assigned territory.
- Worked on leads generated by the sales team to set up additional meetings.
- Facilitated channel engagement to support territory sales goals.
Chief Operating Officer
Vibrant Tree Infosolutions P Ltd
01.2012 - 12.2018
- Conducted Data Server Establishment Project during Socio-Economic Caste Census in Himachal Pradesh, Orissa, Sikkim
- Developed and implemented recommendations for service improvement.
- Negotiated contracts and agreements to secure favorable terms and maximize profits.
- Identified and pursued business development opportunities to grow the organization and increase revenue.
- Developed quarterly business plans to evaluate cost projections.
- Successfully Established more than 400 Small Banking Centres in Rajasthan, Assam, Uttar Pradesh, and Delhi under the Financial Inclusion Project with HCL Infosystem
- Maintained P&L and shouldered corporate fiscal responsibility.
- Successfully upgraded iThink Learning Online Presence along with Server Configuration Modification
- Successfully Delivered Project Beawel (Dubai-based Beauty and Fitness Portal).
Chief Executive Officer
NIA Software India P Ltd
11.2013 - 10.2017
- Strategy & Direction Setting
- Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
- Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead industry in innovation and push progress.
- Developed key operational initiatives to drive and maintain substantial business growth.
- Built productive relationships with industry partners and competitors to support strategic business objectives.
- Monitored key business risks and established risk management procedures.
- Product and Brand Associations
- Generated revenue from 0 to 3.4 Crores in 3 years with a strategic tie-up with SBI, UTI, Religare, Paytm, PaySwiff, ICICI Bank, Swajal, NSDL, Prudent Brokers, and many more
- Created a brand - APNA SEWA KENDRA (single small e-gov based 800+ franchise points)
- Successfully delivery of Postal Department Data Entry Project worth INR 1.3 Crores under Infosys
- Worked with QSpear Consultancy on Big Data Analysis, Amar Ujjala on CBSE Exam Results.
Regional Manger
CMS Infosystems Pvt. Ltd.
08.2010 - 12.2011
- Business Generation
- Channel Expansion
- Brand Promotion
- Lead Generation
- Profit Centre P & L Management.
Territory Manager
HCL Infosystems Ltd
10.2009 - 07.2010
- Looking After UP East & Haryana Territory
- Business Generation
- Franchise Partner Management.
Centre Head
NIIT Ltd
04.2007 - 09.2009
- Business Generation
- P&L Accountability
- Team Management
- Started as Junior Faculty and held various roles like Group Leader, Admin Head, Centre Manager and Agra
- Profit Centre Head
- Last Role held as Gurgaon Profit Centre Head.
Education
Master of Science (M.Sc.) - Information Technology
KSOU
01.2000 - 04.2003
GNIIT - Computer Science
NIIT Limited
01.1997 - 04.1999
B Com - Acc (HONS)
Bhawanipore Education Soceity College
01.1996 - 04.1999
X and XII - CBSE Science
hindi high school
01.1991 - 04.1996
Skills
Team Managementundefined
Websites
Certification
MCSD
Honors Awards
Award of Excellence
Roles And Responsibilities
P&L Driver & Revenue Accelerator
Industry
- Information Technology
- Cybersecurity
Timeline
Director Sales - Middle East & Africa
EC-Council
01.2022 - Current
Country Manager - Middle East
EC-Council
08.2019 - 12.2021
Chief Executive Officer
NIA Software India P Ltd
11.2013 - 10.2017
Chief Operating Officer
Vibrant Tree Infosolutions P Ltd
01.2012 - 12.2018
Regional Manger
CMS Infosystems Pvt. Ltd.
08.2010 - 12.2011
Territory Manager
HCL Infosystems Ltd
10.2009 - 07.2010
Centre Head
NIIT Ltd
04.2007 - 09.2009
Master of Science (M.Sc.) - Information Technology
KSOU
01.2000 - 04.2003
GNIIT - Computer Science
NIIT Limited
01.1997 - 04.1999
B Com - Acc (HONS)
Bhawanipore Education Soceity College
01.1996 - 04.1999
X and XII - CBSE Science
hindi high school
01.1991 - 04.1996
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