Summary
Overview
Work History
Education
Skills
Personal Information
Timeline
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Rehan Shaikh

Rehan Shaikh

Bangalore

Summary

Accomplished business leader and E-commerce CXO with two decades of experience overseeing P&L for Fortune 500 companies and start-ups. Demonstrated track record of successfully growing businesses from inception to full scale, thriving in fast-paced and uncertain environments. Extensive cross-industry leadership expertise in Sales & BD, Marketing, Strategy & Planning, and Category Management, both domestically and internationally. Dedicated angel investor championing India's digital start-up ecosystem, showcasing a strong ability in developing and expanding direct-to-consumer brands.

Overview

21
21
years of professional experience

Work History

CEO and Co-Founder

Moksha Retails Global Pvt Ltd (Arzooo)
11.2024 - Current
  • Company Overview: Moksha Retails Global is a retail-technology and omni-channel distribution start-up, operating brands such as B2B marketplace Arzooo, D2C brand-NU and Online distribution for brands in Appliances and Electronics industry
  • Rebuilding the Arzooo B2B marketplace in Appliances/Electronics industry, building full-stack demand, sourcing and supply chain
  • Building online distribution business, offering operations, fulfilment and account management solutions for top brands
  • Relaunching D2C brand NU in Electronics-TV and Appliances omni-channel

CEO

Clicktech Retail
03.2022 - 10.2024
  • Company Overview: Clicktech Retail is one of the largest e-tailers on Amazon India and a strategic retail partner of Amazon, operating in Home, Business Supplies and Electronics categories, working with 700 plus brands.
  • Set-Up of the organization from scratch, building the team, setting up business processes and implementing tools and automation initiatives
  • End-to-end business and P&L management for business scaled up to greater than INR 2000 crores
  • Building own D2C private brand-Bonkaso, in the home and business category, with an ARR of INR 12 cr in 1 year, launching 275+ SKUs
  • Building strategic partnership with top brands and e-commerce partners through joint business planning
  • Interfacing with investors and banks for investments and working capital
  • Clicktech Retail is one of the largest e-tailers on Amazon India and a strategic retail partner of Amazon, operating in Home, Business Supplies and Electronics categories, working with 700 plus brands.

Category Leader-Home & Kitchen and Emerging Brands

Cloudtail India
02.2020 - 03.2022
  • Company Overview: Cloudtail was an Amazon-Catamaran JV company and the largest e-commerce retailer on Amazon India.
  • Leading P&L management, vendor and in-stock management for Home & Kitchen portfolio of greater than INR 5000 crores, managing Kitchen, Home, Sports, Home Improvement, Lawn and Garden, Industrial Supplies and Furniture categories
  • Headed and scaled the Emerging brands program across categories for Cloudtail, building a brand portfolio of more than 3000 brands with INR 1000 cr plus topline.
  • Managed vendor experience programs like vendor support and paid vendor management services as well as operational excellence
  • Cloudtail was an Amazon-Catamaran JV company and the largest e-commerce retailer on Amazon India.

Head of Sales

Prione
08.2017 - 01.2020
  • Company Overview: Prione was an Amazon-Catamaran JV company and the largest 3rd party seller enablement firm for Amazon India.
  • Responsible for enabling 3rd party SMEs to grow online with the help of 200+ member Sales teams across India
  • Drive seller success through Upselling solutions like Fulfillment by Amazon(FBA) and Sponsored Ads(PPC) solutions
  • Seller-base expansion through non-Linear Franchisee network covering 50+ cities across India
  • Leading the ‘Karigar' program to enable artisans/weavers in the Handloom & Handicrafts segment in India
  • Prione was an Amazon-Catamaran JV company and the largest 3rd party seller enablement firm for Amazon India.

Regional Sales Mgr/Strategy and Planning Mgr

Shell
11.2011 - 07.2017
  • Company Overview: Shell is a Global Fortune 500 Top 10 company.
  • Responsible for the Global Annual Budgetary planning process with scope more than $500 million
  • Part of Strategy team responsible for the three-year Global strategy and investment planning for Technical & Competitive IT
  • Design and Delivery of the strategic MI landscape for the Convenience Retail(CR) business in Germany-Austria- Switzerland including performance analysis and customer insights tools
  • Accountable for short-term and long-term Business and Strategy planning exercise for Convenience Retail
  • Development and Execution of CR Data Commercialization Project for additional revenue generation for the business(Business Size: Euro 2 million annually).
  • Heading the Channel business for South India region for the Shell Automotive Lubricants
  • Design and Execution of Regional Trade Marketing Programs and Execution of Central Marketing Initiatives
  • Part of Extended Leadership Team responsible for formulating important strategy and tactical decisions
  • Shell is a Global Fortune 500 Top 10 company.

Regional Sales Manager

Johnson & Johnson Ltd
09.2010 - 11.2011
  • Company Overview: J&J is a Fortune 500 company in the Healthcare space.
  • Heading business for South and East India and Exports-Sri Lanka/Maldives for Johnson & Johnson-Vision Care Franchise
  • Management of channel-specific business strategy and expansion including retail and hospitals/institutions
  • Planning and Execution of category development and channel expansion initiatives including Key Account Management
  • J&J is a Fortune 500 company in the Healthcare space.

Global Key Accounts Manager/Senior Branch Manager

Madura Coats Private Ltd
10.2007 - 08.2010
  • Company Overview: Coats Plc is the world's largest threads manufacturer.
  • Business Development with leading Global Apparel and Footwear retailers
  • Liaise with the Global Key Accounts team to drive product development and production at key retailers.
  • Head for the Industrial business division for all products in Karnataka state, India
  • Sales, BD, account management and service strategy for manufacturers and global key accounts/domestic brands
  • Account-wise pricing strategy in conjunction with Marketing.
  • Coats Plc is the world's largest threads manufacturer.

Area Sales Manager

Dabur India Ltd
06.2004 - 10.2006
  • Company Overview: Dabur is India's 4th largest FMCG company.
  • Head of state for both Retail and Modern Trade Channel sales & distribution in Upcountry Maharashtra (Stint 1) and then Karnataka for the Foods business (Stint 2)
  • Modern Trade key account sales, service and merchandising strategy development and execution
  • Plan, Conceptualize & Implement localized below-the-line promotional and marketing activities.
  • Dabur is India's 4th largest FMCG company.

Education

MBA - Marketing

Symbiosis Institute of Business Management (SIBM)
06.2004

Bachelor of Engineering (BE) - Electronics

Mumbai University
06.2002

Skills

  • P&L Management
  • E-Commerce Strategy & Execution
  • Zero-to-one scale-up
  • Retail
  • Start-Up Management
  • D2C Brand Building
  • Investor Management
  • Strategy & Planning
  • Sales & Business Development
  • Key Account Management
  • Category Management

Personal Information

Title: CEO

Timeline

CEO and Co-Founder

Moksha Retails Global Pvt Ltd (Arzooo)
11.2024 - Current

CEO

Clicktech Retail
03.2022 - 10.2024

Category Leader-Home & Kitchen and Emerging Brands

Cloudtail India
02.2020 - 03.2022

Head of Sales

Prione
08.2017 - 01.2020

Regional Sales Mgr/Strategy and Planning Mgr

Shell
11.2011 - 07.2017

Regional Sales Manager

Johnson & Johnson Ltd
09.2010 - 11.2011

Global Key Accounts Manager/Senior Branch Manager

Madura Coats Private Ltd
10.2007 - 08.2010

Area Sales Manager

Dabur India Ltd
06.2004 - 10.2006

Bachelor of Engineering (BE) - Electronics

Mumbai University

MBA - Marketing

Symbiosis Institute of Business Management (SIBM)

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