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PIYUSH VERNEKAR
Digital Marketing Manager
Thane,MH
Summary
Experienced Social Media Marketer with over 5 years of experience in Digital Marketing Ed-Tech. Excellent reputation for resolving problems and improving customer satisfaction.
Overview
1
1
Language
2
2
Certifications
5
5
years of post-secondary education
6
6
years of professional experience
Work History
Social Media Manager
Alpha Marketer Academy
Chennai, Tamilnadu
2021.08 - Current
- Create engaging written, graphic, and video content while staying up to date on latest trends on social media
- Developed marketing content such as blogs, promotional materials and advertisements for promotions
- Analyzed and reported social media and online marketing campaign results
- Set clearly defined goals to drive customer retention, brand awareness and website or social media traffic
- Devised strategies and roadmaps to support product vision and value to business
- Engaged online audiences by placing strong focus on sales process support and responding to inquiries and comments timely and knowledgeably
- Managed team of 3 to generate original content and moderate online community members
Student Success Manager
Alpha Marketer Academy
Chennai, Tamilnadu
2021.07 - Current
- Onboard students with welcome call that gives success roadmap.
- Understanding candidate’s requirement and guide them on freelancing projects or job
- Developed team communications and information for coach-student meets
- Used critical thinking to break down problems, evaluate solutions and make decisions
- Created plans and communicated deadlines to ensure projects were completed on time
- Reduced refund rate from 19% to 12% by implementing learning initiatives that addressed long-standing problems
- Led projects and analyzed data to identify opportunities for improvement
Digital Marketing Specialist
Resparksales.com
Thane, Maharashtra
2020.11 - Current
- Worked on Facebook Ads strategy to achieve ROAS up to 3:1 for coaching business.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans
- Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring
- Optimized social media channels and web pages to improve SEO and usability
- Masterminded highly successful digital strategies for various platforms to attract customer engagement
- Helped clients develop website portals and social media pages to promote businesses
Enterprise Sales Manager
GlobalGyan Academy of Management Education Pvt. Ltd
Mumbai, Maharashtra
2019.05 - 2020.10
- Spearheading B2B Sales activities to generate 400+ leads in span of 12 months
- Designed marketing storyline for B2C product (newly launched) and initiated sales process in offline mode and generated around 500+ leads
- Managed accounts to retain existing relationships and grow share of business
- Applied channel partnering strategies to engage in new business opportunities and develop existing accounts
- Created and implemented new business opportunities by utilizing strategic networking strategies
Sales Manager
Wellness Vibe
Mumbai, Maharashtra
2017.03 - 2019.05
- Introducing and marketing new products by developing time-integrated plans with sales, advertising, and production
- Managed order cycle to enhance business development and maintain sustainability and customer satisfaction
- Pushed offline events revenue to new levels with more than 50% in yearly sales
- Reorganized and optimized leads management by implementing Facebook Ads Strategy
- Reduced costs 30% through vendor price negotiations
Intern
Start 24x7
Mumbai, Maharashtra
2016.12 - 2017.01
- Selling digital services related to web development, social media and content writing
- Developed business, financial and analytical skills needed for career
- Collaborated in professional team to solve workflow issues
Intern
Equinox Labs
Navi Mumbai, Maharashtra
2016.04 - 2016.06
- Partnering with Food Business Operators/Industrial Association & selling FSSAI related services to them
- Consulting social media websites to generate leads for selling FSSAI related services
- Conducting pre-sales activities with all targeted accounts and identified sales opportunities for company's services
- Delivering sales presentations for signing up new merchants and partners through in-person meetings, cold calls Identifying and sourcing key customer insights to marketing team.
- Analyzed problems, identified solutions and made decisions
Intern
Guiddoo.com
Mumbai, Maharashtra
2016.01 - 2016.01
- Developing 500 Meta Titles & Meta Descriptions for SEO Optimization.
CAD Engineer
CADD Centre training services
Thane, Maharashtra
2014.06 - 2015.05
- Facilitated mechanical design software training as instructor during certification course
- Worked on CAD software like AutoCAD, Creo, Solidworks and Nx-Cad and imparted training to participants.
- Used 3D and 2D CAD tools to design, develop and engineer high-quality models
Education
MBA - Marketing
SIES College of Management Studies
Navi Mumbai 2015.08 - 2017.04
Bachelors of Engineering - Mechanical
Konkan Gyanpeeth College of Engineering
Karjat 2008.08 - 2012.04
Skills
Problem-solving
Facebook Marketing
Instagram Marketing
Collaboration
Client Relationships
Strategic planning and analysis
Copywriting
Communication Skills
Accomplishments
- Accomplished target during the crowd-funding program for Nepal Earthquake Relief, Sneh Foundation India
- Consulting small business owners regarding best practices in digital marketing
- Mentored students regarding digital marketing fundamentals for their personal branding
- Helping young graduates to find their career niche and educate them on digital era.
Certification
DATE OF BIRTH
Interests
Timeline
Social Media Manager
Alpha Marketer Academy
2021.08 - Current
Student Success Manager
Alpha Marketer Academy
2021.07 - Current
Digital Marketing Specialist
Resparksales.com
2020.11 - Current
Enterprise Sales Manager
GlobalGyan Academy of Management Education Pvt. Ltd
2019.05 - 2020.10
Sales Manager
Wellness Vibe
2017.03 - 2019.05
Intern
Start 24x7
2016.12 - 2017.01
Intern
Equinox Labs
2016.04 - 2016.06
Intern
Guiddoo.com
2016.01 - 2016.01
MBA - Marketing
SIES College of Management Studies
2015.08 - 2017.04
CAD Engineer
CADD Centre training services
2014.06 - 2015.05
Bachelors of Engineering - Mechanical
Konkan Gyanpeeth College of Engineering
2008.08 - 2012.04