Reyanka Saha
Fashion Designer
Delhi
Summary
"Go-Getter", briefly defines Reyanka as an individual - both on the professional and personal front. Highly motivated fashion enthusiast, Have in-depth knowledge of working for global brands and clothing startups alike around fashion communication, website listing & cataloging management, product development & research. Gained international fashion market & business exposure as part of Masters from Istituto Marangoni, Milan- majoring in "Women's Wear" & started an entrepreneurial journey in India launching a pret-e-porter brand "Reyanka" Gained grounds up experience of running an independent business and get customer exposure, pan India. Currently looking forward to the next learning journey where I can work with new age fashion start ups, fashion e-commerce brands, multi designer stores and independent fashion houses as a fashion consultant & create outstanding fashion marketing campaigns, launch product lineups, practice creative designing & direction to help the brand standout and create value for the fashion community.
Overview
7
7
years of professional experience
6
6
years of post-secondary education
Work History
Fashion Designer
Reyanka
Kolkata
12.2020 - 05.2022
- Conceptualized and developed brand's aesthetics & overall identity for pret - e -porter brand
- Conducted market research to identify consumer preferences and used this information for product development.
- Sketched artistic and fresh designs for consideration.
- Designed seasonal styles according to upcoming trends and popular color palettes - created 25+ designs and product prototypes
- Selected fabrics, patterns and trims to use in final designs and meet desired aesthetics and quality standards.
- Conducted fittings and adjusted designs to produce comfortable and appealing final products for customers.
- Collaborated with stylists and photographers to create creative fashion campaigns & celebrity fashion shoots.
- Participated in on ground fashion exhibitions to showcase garments and acquire new clients.
- Designed and implemented social media strategies to align with business goals & increase customer engagement.
Showroom Assistant
You Concept Ltd.
Milan
09.2018 - 09.2019
- Assisted in showroom setup & preparation, including arranging clothing and accessories on display.
- Supported fashion buyers and media members during 4 fashion weeks by providing information about designers and collections.
- Assisted fashion show production team.
- Demonstrated strong organizational and time management skills while managing multiple projects.
Product Development & Research Assistant
B L International Private Ltd.
Noida
11.2016 - 04.2017
- Reviewed product development budgets, expenditures and research - developed 10+ products
- Directed concept design, feature definitions and production support.
- Identified product issues and gathered information on customer experiences..
- Collaborated with suppliers and manufacturers to source materials and ensure timely delivery of products.
- Negotiated with suppliers to secure best prices.
Assistant Designer
Utsav Fashion Pvt. Ltd.
New Delhi
07.2015 - 10.2016
- Created Design Illustrations & sketches using Adobe Illustrator & InDesign.
- Worked with kaarigars to create prototypes and over 100 samples.
- Updated sales and production teams on design progress.
- Communicated with suppliers & vendors to ensure end to end production on time
- Organized and maintained design records and archives.
Education
Master of Arts - Fashion Design - Women's Wear
Istituto Marangoni
Milan 10.2017 - 05.2018
Post Graduation - Fashion Design
Pearl Academy
New Delhi 04.2013 - 04.2015
B.Tech - Information Technology
Asansol Engineering College
Asansol 08.2009 - 03.2013
Skills
Fashion Designing
Timeline
Fashion Designer
Reyanka
12.2020 - 05.2022
Showroom Assistant
You Concept Ltd.
09.2018 - 09.2019
Master of Arts - Fashion Design - Women's Wear
Istituto Marangoni
10.2017 - 05.2018
Product Development & Research Assistant
B L International Private Ltd.
11.2016 - 04.2017
Assistant Designer
Utsav Fashion Pvt. Ltd.
07.2015 - 10.2016
Post Graduation - Fashion Design
Pearl Academy
04.2013 - 04.2015
B.Tech - Information Technology
Asansol Engineering College
08.2009 - 03.2013
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