Rhea Dsouza
Worli
Summary
Results-driven SEO Associate at Performics India, adept at leveraging technical SEO and data analysis to boost organic traffic by 300%. Skilled in performance reporting and effective communication, I excel in crafting impactful strategies and mentoring teams to achieve outstanding results in digital marketing.
Overview
4
4
years of professional experience
1
1
Certification
Work History
SEO Associate
Performics India
Mumbai
06.2022 - Current
- Performed SEO and technical audits for staging environments and newly launched domains.
- Managed website migrations to ensure smooth, disruption-free transitions.
- Utilized data-driven insights to craft and implement impactful SEO strategies.
- Drove a 3x growth in organic traffic for new web pages and sections through intent-focused content planning, aligned with user behavior.
- Collaborated on designing SEO-friendly UI/UX enhancements to improve website usability, and drive conversions.
- Created in-depth, biweekly performance reports to monitor and evaluate key SEO metrics.
- Provided mentorship to analysts in handling day-to-day SEO operations.
Graphic Designer Intern
Happily Ever After
07.2021 - 09.2021
- Designed wedding cards
- Designed Infographic Created, designed social media post and edited videos for Virbac
Social Media Intern
Bookspot
06.2021 - 08.2021
- Collaborated with the team to create social and video content
- Manage the social media calendar
- Brainstormed campaign ideas
- Worked on creatives of every social media post
- Post on various social media platforms such as Facebook, Instagram, and LinkedIn
Social Media Intern
The Feisty Shots
05.2021 - 06.2021
- Developed, implemented and managed social media strategy
- Managed and oversee social media content & brainstormed campaign ideas
- Managed the day-to-day handling of all social media channels
Education
Bachelors - Mass Media
Jai Hind College
05.2022
Junior College HSC - Arts
St Andrews College
BandraSkills
- Technical SEO
- Website migrations
- Data analysis
- Content strategy
Certification
- Fundamentals of Digital Marketing, 05/22
- Meta Certification Buying - Current
- Meta Certification Planning - Current
Accomplishments
- Gold at EMVIES 2025 for Best Media Innovation, Digital Performance
- Silver at e4m 2025 for Best Use of AI – Beautiful Homes SEO campaign
- Silver ICMA Award for Asian Paints' Beautiful Homes SEO campaign
- Gold Award at Media Abby's 2024
Seo Skills
- Keyword Research
- On-Page Optimizations
- Content Gap Audits
- Technical audits
- Backlink Analysis
- Competitor Analysis
- User Experience (UX) Analysis
- Site Speed Optimization
- Content Strategy
- Website Migration
Languages
- English
- Hindi
- Marathi
Timeline
SEO Associate
Performics India
06.2022 - Current
Graphic Designer Intern
Happily Ever After
07.2021 - 09.2021
Social Media Intern
Bookspot
06.2021 - 08.2021
Social Media Intern
The Feisty Shots
05.2021 - 06.2021
Bachelors - Mass Media
Jai Hind College
Junior College HSC - Arts
St Andrews College
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