Results-driven professional equipped with background in supporting operational workflows and enhancing team productivity. Proven track record in streamlining processes and fostering productive collaboration. Committed to delivering high-quality results and adapting to dynamic environments with strong communication and problem-solving abilities.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Partnerships Associate
Good Business Lab
07.2024 - Current
Built and managed partnerships with corporate and non-profit organizations, connecting companies' goals with worker well-being initiatives
Developed partnerships for a just transition project in the textile and construction sectors, focusing on sustainable and equitable workforce solutions
Scoped new areas of work, including initiatives to support migrant workers and promote gender equality in the workplace
Researched market trends to identify potential partners and opportunities in sectors like apparel, automotive, and manufacturing
Created engaging client proposals, negotiated terms, and closed deals that aligned with Good Business Lab's mission
Represented Good Business Lab at industry events, networking to grow the organization's presence and form strategic partnerships
Worked closely with internal teams to develop partnership strategies and ensure projects were successfully implemented and sustained
Growth Associate
Good Business Lab
06.2023 - 06.2024
Led efforts to scale up venture products aimed at creating safer workplaces and promoting skill training programs to improve women's representation at the supervisory level
Drove lead generation by running and scaling performance marketing campaigns across platforms like Google and LinkedIn
Took charge of content creation from brainstorming to publishing, strengthening the brand's presence and increasing engagement
Monitored and optimized campaign performance, testing new strategies and ad platforms to improve results
Generated new business opportunities by prospecting and reaching out to potential partners
Consultant
Techmantu Digital Pvt Ltd
06.2021 - 04.2023
Designed, implemented, and pitched paid campaign strategies for B2B and B2C clients, resulting in 40% increased conversions and higher ROI
Utilized PPC and social media advertising techniques to create and manage effective ad campaigns on Google, LinkedIn, and Facebook
Conducted A/B testing programs and optimized ad copies to improve campaign performance and increase click-through rates
Identified and planned opportunities with over 20 third-party sites to improve lead generation programs and generate more high-quality leads
Performed SEO audits to identify issues impacting clients' search engine performance and implemented strategies to improve visibility and rankings
Prepared detailed reports and presentations for management and cross-functional team members, providing regular updates on project status, risks, and resource allocation
Utilized Google Data Studio and Analytics Stack to monitor website and campaign performance and provide insights and recommendations for improvement
Next Gen Assembly Participant, 03/01/24, 12/01/24, Global Fashion Agenda & Centre for Sustainable Fashion, Explored how traditional economic systems in fashion drive exploitation, inequality, and environmental harm., Engaged with alternative economic models such as circular, doughnut, and indigenous economies to redefine value and success., Delivered a Masterclass on well-being-centered business practices, providing actionable insights., Participated in the Global Fashion Summit: Copenhagen Edition 2024, collaborating with policymakers and industry leaders on economic transformation for social and climate justice., Continued post-Summit advocacy for systemic change, amplifying emerging voices in sustainable fashion.