Richa Giri
Mumbai
Summary
Experienced Process Associate with over 2.9 years of experience in the insurance and media sectors. Skilled in optimizing operational workflows, managing content delivery processes and providing customer-centric solutions. At BUPA insurance, I gained expertise in processing claims, improving service efficiency and ensuring compliance with industry standards. My tenure at Foxtel Media honed my skills in media content management, broadcast operations, and content distribution, ensuring seamless media delivery and high-quality customer experiences. Proficient in using industry-specific tools and systems to drive performance and support cross-functional collaboration.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Process Associate
Tata Consultancy Services
10.2023 - 11.2024
- Ensure that ads are scheduled and aired on the correct platforms (TV channels, digital streaming services like Binge and Foxtel Now) and comply with Foxtel's quality standards, legal requirements and client specification (e.g., ad duration, format, content).
- Monitor the progress of live campaigns to ensure they are running as planned. This could include verifying that ads are aired at the correct times and on the correct channels.
- Generate regular reports on campaign performance, such as audience reach, ad impressions, engagement, and other KPIs. As well as assist in compiling these reports for internal or directly for clients.
- Assist clients in setting up their campaigns, which involve gathering necessary information, ensuring that all technical aspects are in place such as ad formats, video files, targeting data and facilitating smooth onboarding.
- Use various systems to manage campaigns, track ad placements, and maintain customer data. Familiarity with tools such as Salesforce, Google Analytics and Foxtel's internal tools for ad scheduling and reporting.
- Ability to handle multiple tasks and prioritize responsibilities, especially when managing multiple campaigns simultaneously.
- VOD and OTT platform content distribution.
- Escalation management and resolution of technical problems.
- Clear and concise communication with internal teams and external partners.
- Collaborated with finance team to collect and monitor reliable budget data for forecasting and performance tracking.
Process Associate
Genpact
11.2021 - 07.2023
- Delivered exceptional customer service through live chat conversations while maintaining a personable approach.
- Prepared invoices to customers, processed payments and respond to the issues reported.
- Research customer complaints and answer customer queries regarding policies and procedures within established time limits and following up to ensure the resolution.
- Experience in administrative team (work on policy enrolment, amendment and lapse).
- Performed opening and closing procedures to keep operations running smoothly on an average of 40-50 tickets per day.
- Track and follow-up all customer requests in a timely manner.
- Maintain accurate case histories of patients.
- Protect the security of medical records to ensure that confidentiality is maintained.
- Post medical insurance billings.
Education
Bachelor of Arts -
Bharti College affiliated with the University of Delhi
Master of Arts - Digital Marketing
MCTA
Skills
- Cross-functional team Collaboration
- Digital Marketing
- Quality Management
- Internal Auditing
- Public Relations
- Multichannel Campaign Planning
- Campaign Development
- Target Audience Segmentation
- Budget Management and allocation
Accomplishments
- Four-time Star Employee of the Month
- Successful Media Campaign Support
Certification
- Generative AI
- AI Tools Workshop
- Digital Marketing Specialist
Timeline
Process Associate
Tata Consultancy Services
10.2023 - 11.2024
Process Associate
Genpact
11.2021 - 07.2023
Master of Arts - Digital Marketing
MCTA
Bachelor of Arts -
Bharti College affiliated with the University of Delhi
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