Richa Sharma

• Affise Technologies provides a tracking platform that helps Affiliate Networks, Agencies and Brands to create and fully automate their Affiliate ecosystem.
• Role & Responsibilities included prospecting and lead generation by employing diverse channels like cold outreach, emails, meetings, social media engagement, and participation in industry gatherings to identify potential clientele
• Conducting solution demonstrations; onboarding clients for trials of the platform; negotiating and closing deals independently.;enabling the client's smooth transition into a paid customer

• Strategically positioning Affise’s product portfolio in congruence with prevailing market dynamics
• Engaging closely with multifunctional units encompassing marketing, product development, and customer support, therefore translating customer insights into actionable input for product refinement
• Meticulously record sales endeavors, prognostications, client interactions, and burgeoning opportunities within the confines of the HubSpot platform.

• Partnered with the curriculum development team to create and update training materials, courses, and learning resources.
• Spearheaded training sessions, workshops, and webinars
• Mentored participants, addressing their queries and provided personalized feedback to help them improve their skills and performance.
• Provided leads to sales team orchestrated through industry connections and oversaw its allocation and campaign management and health management
• Conceptualized, articulated, and coordinated PR & Marketing promotions and events

1. Forge strategic alliances with key stakeholders including advertisers ((GoAir; Railyatri; Honda; Freshtohome; Gamezy; Revv; Upgrad), and agencies (IA; REsultrix;ARM Digital; Lyxel Labs; Innocean) to expand the network's reach and clientele.

2. Develop sales strategies according to Admitad’s capabilities of delivering CPS/CPL/CPI/CPA/CPAT campaigns and clients performance marketing objectives and setting expectations

3. Negotiate and closing of deals independently, and overlooking every aspect of campaigns from integration to having it taken live.

4. Utilized the data driven insights to asses campaign performance to identify areas of optimization for delivery team’s and client’s benefit

5. Maintaining pipeline and provide accurate sales forecasts and regular reports on sales activities, and achieved targets to the senior management team.

1. Hired particularly to onboard direct clients and agency business for Appsdiscover

2. Positioned the company as an leading Ad Network thus to forge relationships with agencies like IA; Pivotroots, Mindshare

3. Restructured the internal team’s flow of information to enhance sync and favorable outcomes

1. To the Regional head, responsible for bringing performance business focused on Lead based campaigns

2. From identifying new prospects, closing and overlooking new campaign’s lifelong health, to making strategies in expanding current campaign’s numbers to achieve targets

3. With Policybazaar, KSMEDU, Naukri.com being one of the direct clients, maintaining relationships with agencies such as GroupM, Crayons, iProspect, Havas Media, Foxymoron, IA, DDB Mudra

1. I catered to traffic requirements of the clients in terms all modules- CPS/CPL/CPM/CPV/CPI

2. A team member of edtech iCubeskonnect; presented the company in front of reputed colleges for the purpose of educating and enrolling them in our digital workshops

3. Initiated market positioning of the company with comprehensive plans on gifting; Booths at industry events; Social media posts;

4. I had the opportunity to work with HolidayIQ, Pepperfry, Hidesign, Metroshoes, Babyoye, Kohler, Cardekho, Gaadi, Truelymadly, Lakme, Goair and many more, alongside the agencies such as GroupM, Crayons, iProspect, Havas Media, Foxymoron, IA, DDB Mudra, Foxymoron, Ecosmart Commerce.