Richa Yashma

• • Generating leads through networking with developers/ real estate owners/ hotel owners/ companies for acquiring/ merging with interest of development of hotels/ hotel apartments in GCC.
  • Development of business prospects with Hotels/ F&B Outlets/ Retail/ Corporate etc.
  • Supervising and monitoring complete makeover of enrolled 18 properties from scratch to finish with regards to turnkey projects.
  • Co-ordinations with respective departments and teams, vendors and suppliers for projects.
  • Channelizing functionality of projects within budget and monitoring cost cuttings keeping quality control intact.
  • Developed and maintained relationships with customers and suppliers through account development.
  • Introduced new methods, practices, and systems to reduce turnaround time.
  • Developed and implemented strategies to increase sales and profitability.
  • Analyzed market trends and competitor activities to create competitive advantages.
  • Negotiated price and service with customers and vendors to minimize expenses and increase profit.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Assisted in recruiting, hiring and training of team members.
  • Interacted well with customers to build connections and nurture relationships.
  • Implemented business strategies, increasing revenue by 35% and effectively targeting new markets.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
  • Reported issues to higher management with great detail.
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.

• • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Generated new business with marketing initiatives and strategic plans.
  • Negotiated and closed turnkey contracts with new clients.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion in design and build turnkey projects.
  • Represented company and promoted products and services at conferences and industry events.
  • Developed process to analyze customer feedback to incorporate insights into products and services development strategies.
  • Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Established key performance indicators to track and analyze business progress and adjust strategies accordingly.
  • Kept meticulous client notes and updated account information in company databases.
  • Taught consultative selling techniques to new and existing staff members to build expertise.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Drove sales by developing multi-million turnkey projects and contracts.
  • Increased profit margins by 10% effectively controlling budget and overheads for maximum optimization.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
  • Compiled and analyzed data to determine approaches to improve sales and overall performance.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Prepared sales presentations for clients showing success and credibility of products and services.
  • Achieved established KPI for company and individual performance through teamwork and focus on customers.

• • Developed and nurture relationships with all potential key clients and generated new database of retail, F&B outlets and hospitality sectors from scratch also revived dormant client relationships.
  • Prospected new business leads through in-person presentations and cold calling.
  • Redefined scope of engagement and target markets to increase business success rates.
  • Developed presentations to expand hospitality design and build department and increase market share and volume by 60%.
  • Utilized CRM to create sales forecasts to target monthly, daily and yearly objectives.
  • Improved account management by predicting potential competitive threats and outlining proactive solutions.
  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
  • Facilitated strategic meetings with key stakeholders to understand customer needs and develop action plans.
  • Built and maintained strong client relationships to drive business growth.
  • Developed thorough understanding of key clients' needs and requirements to prepare customized solutions for design and build projects.
  • Negotiated and maintained cost-effective contract pricing structures with vendors to produce positive return on investment.
  • Achieved annual target of 10 million with good profit margin.

• • Sealed best project deals with spectrum of clients, primarily retail chain owners/franchise holders of various hospitality brands, owners/ F&B holding companies, and promotional kiosk, interior designers/ architects and consultants, mall management and property developers.
  • Developed strong communication and organizational skills through working on group projects.
  • Demonstrated strong organizational and time management skills while managing multiple high-end hospitality and retail projects.
  • Managed time efficiently in order to complete all projects within deadlines.
  • Completed SOPs paperwork, recognizing discrepancies and promptly addressing for resolution.
  • Successfully achieved 10 million sales target year on year.
  • Skilled at working independently and collaboratively in team environment.
  • Resolved problems, improved operations and provided exceptional service.
  • Applied effective time management techniques to meet tight deadlines.
  • Demonstrated creativity and resourcefulness through development of innovative solutions.
  • Demonstrated leadership skills in managing projects from concept to completion.

• Products & Services: Wallcovering, broadloom carpets, commercial carpet tiles, solid/semi solid wood floorings, artificial grass, outdoor decking, raised floors
• Developed and duly implemented strategic schemes to gain business tie up with upcoming hotel projects and established hotels.
• Served as Company Representative into different exhibitions, seminars, client training programs and other events aimed to ameliorate company's marketing.
• Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
• Contacted regular and prospective 30-35 customers weekly to explain product features and solicit orders.
• Oversaw sales forecasting, goal setting and performance reporting for all accounts.
• Directed sales support staff in administrative tasks to help sales reps close deals.
• Organized joint sales calls with current customers and outside vendors.
• Established hospitality segment and successfully grew business, whereby making it highest profit generating segment.
• Negotiated prices, terms of sale and service agreements.
• Consulted with clients after sales and contract signings to resolve problems and provide ongoing support.
• Maintained central database of key contacts, risk ratings, financial impact and key issues.
• Monitored market activity and quoted pricing to maintain healthy profit margins.
• Developed sales strategy based on research of consumer buying trends and market conditions.
• Maintained high standards of customer service by answering pricing, availability, use and credit questions accurately.
• Forecasted sales and established processes to achieve sales objectives and related metrics.

• Helped establish company's position in competitive market of real estate globally.
• Successfully achieved monthly target and recognized as top performer for 3 quarters.
• Revived globally lost agents/ channel partners and maintained good working relationship through regular update and follow up on projects, prices, inventory, payment schedule and latest offers.
• Leveraged market knowledge and analysis to provide guidance and advice on best options for clients.
• Studied property listings, interviewed prospective clients, accompanied clients to properties and discussed condition of sales.
• Conducted weekly open houses and provided feedback to channel partners on potential buyers.
• Followed-up escrow process, coordinated contingency removal of property inspection and maintained timely closing of escrow.
• Reviewed and executed confidential documents, contracts and disclosures with channel partners and clients.
• Established positive flow of communication with agents, clients, accounts and personnel involved in closing transactions.
• Collaborated with stakeholders to complete property sales and purchases.

• Promoted banquet services and facilities for 1,500 corporate clients such as Pfizer, Siemens, Hutch, Oracle, IL & FS, J&J, J W Thompson, Wyeth, Glaxo, Air-tel and Cadbury, among others.
• Increased ITC client base and included corporate giants like Oracle, Hutch, O&M, and J Walter Thompson to name a few.
• Received appreciation and recommendation from respective clients on my services and was acknowledged and rewarded in our Annual Function by company.
• Demonstrated exemplary customer service by engaging clients on sales floor.
• Trained new associates in successful sales and performance strategies.
• Assisted sales team with completing customer transactions and managing issues.
• Generated sales report to help upper management make effective decisions and sales plans.
• Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
• Built relationships with customers to establish long-term business growth.
• Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
• Organized promotional events and interacted with community to increase sales volume.

• Received appreciation from management for securing valuable clients, viz, Bharat Petroleum, HLL, Nestle, Cadbury, and Johnson & Johnson.
• Embarked undisputed record of 10 memberships including top corporate and celebrities of Mumbai in monthly in The Club.
• Utilized multiple marketing strategies to improve profitability.
• Facilitated relationships with target accounts through implementation of proven networking methods.
• Utilized multiple marketing strategies to improve profitability and outperformed targets for year on year.

• Received Young Turk Award for excellent sales performance for year.
• Sold Time Share Concept to 50 plus corporate and individual clients and accordingly established and fulfilled sales target.
• Utilized internal lead referral tools to solicit new business opportunities and contacts.
• Developed and presented valuable sales presentations to potential customers to highlight features and benefits of products.
• Analyzed past sales data and team performance to develop realistic sales goals