Rinita Ganguly

Responsibilities:
 Managing a team of digital marketers, graphic designers, web designers, SEO analyst
 Working closely with all the businesses from various domains including Residential,
Commercial, Retail, Education, Coworking, Organic, Hospitality, Aerospace
 Quality Check
 Resource Allocation

 Project Management
 Tracking day-to-day activity of the team
 Ensuring quality output
 Forecasting
 Establishing procedures and putting them into effect
 Online Marketing
 Offline Marketing
 Social Media Management
 Ad Copy Content
 Blog Writing
 Content for close to 12 businesses
 PPC Content

Responsibilities:
 Blog Writing
 Social Media Content Writing
 Copy for Brandings
 Paper Ad
 Hoardings
 Website Content
 Radio Jingles
 Content for Ad Campaigns

Responsibilities:
 Managing a team of 30 people
 Working closely with the delivery team as well as CMs to meet deadlines
 Quality Check
 Resource Allocation
 Project Management
 Tracking day-to-day activity of the team
 Ensuring quality output
 Forecasting
 Establishing procedures and putting them into effect
 Working on project management tools like Wrike

Responsibilities:
 Content creation
 Social media ad creation
 PPC campaign ad creation
 Copy editing

Create document content and design concepts Documents worked on:

 Emailers
 Infographics
 Brochures and catalogues
 Landing page content
 Case studies
 PPT
 Posters
 Signature banners
 Product datasheets
 Awareness campaign ideation – concept and content creation

Achievements
Won the Quarterly award (Q3 2017) for best performance and client appreciation. Won the Quarterly award (Q2 2018) for best performance and client appreciation.
In Position2, I worked as a Copy Writer, primarily handling accounts like MacroAir, Kabbage, Airbnb and one of our biggest accounts – Lenovo. My work not only included creation of content, but also involved ideation for design. I worked closely with several teams, including story boarding, design, UI/UX and video creation.

Responsibilities:
 Writing Blogs for the blog page
 Writing website content related to Lifestyle, Fashion, health and other topics.
 Handling Social Media (Facebook, Twitter, LinkedIn, Instagram, Pinterest)
 Email Campaigning http://www.offineeds.com/blog/ (link to the blog page)

Responsibilities:
 Writing Content as per the client’s requirement
 Writing Copy for any upcoming campaign or event
 Proofreading, editing
 Handling the Social Media (Facebook, Twitter, LinkedIn, Instagram, Pinterest)
 Writing Blogs (entertainment, technical, travels, fashion, product based etc.)
 Working closely to make strategies for client
 Writing SEO friendly articles/blogs
 Conducting Social Media Audits

Responsibilities:
 Writing content for its website
 Writing Blogs on various products, services, current affairs for the Expinfo products and services and other related services http://blog.expinfo.com/ (link to the blog page)