Summary
Overview
Work History
Education
Skills
Languages
Accomplishments
Additional Information
Timeline
Generic

Ritesh Malve

Mumbai

Summary

Strategic operations leader with over 16 years of experience in retail, e-commerce,
FMCG, and instant delivery within the Indian market. Expertise in P&L management,
logistics, multi-city rollouts, and leading high-performing teams. Skilled in implementing
new processes, setting up ventures, and driving scalable growth using data analytics
(Power BI, Tableau, advanced Excel).

Overview

16
16
years of professional experience

Work History

Area Operartion Manager

Lenskart.com
Mumbai, Maharashtra
03.2025 - Current

1. Acting as a strategic link between regional leadership and frontline teams, facilitating smooth communication and execution of policy updates, SOP, changes, and organizational initiatives.

2. Evaluating and managing vendor performance across supply and service channels, ensuring alignment with SLAs, cost-efficiency, and quality benchmarks.

3. Led process development and optimization initiatives, introducing operational improvements to enhance store performance, customer experience, and backend efficiency.

4. Monitored key KPIs, including sales targets, NPS, conversion rates, shrinkage, and adherence to audit protocols; consistently achieved or exceeded set benchmarks.

5. Analyzed financial and sales reports to identify performance gaps, enabling targeted interventions that improved cost control and top-line revenue growth.

6. Conducted routine store audits and safety inspections, proactively identifying risk areas, and ensuring 100% compliance with company and legal standards.

7. Maintained real-time visibility on inventory, stock movement, and replenishment cycles; improved stock accuracy, and minimized stock-outs across locations.
8. Provided swift issue resolution for escalated operational challenges, minimizing downtime, and ensuring a seamless customer and employee experience.
9. Organized team engagement and capability-building programs, fostering a collaborative culture, and improving employee retention and productivity.

Senior Manager, Store Operation (B2C & B2B)

Innovative Retail Concept Pvt LTD (www.bigbasket.com)
Mumbai, maharashtra
08.2018 - 10.2023

1. Led P&L for 120K sq. ft. Retail operations, driving 360+ Cr revenue, while optimizing costs and maximizing profitability.

2. Directed a team of 15 managers, over 100 indirect reports, and more than 800 ground staff to ensure operational excellence and scalability.

3. Developed and implemented data-driven strategies to fuel business growth, enhance customer satisfaction, and streamline operations.

4. Spearheaded resource optimization initiatives, improving service delivery, and operational efficiency.

5. Recruited, trained, and mentored high-performing teams, cultivating leadership across all levels.

6. Generated detailed analytical reports to assess performance, and drive actionable insights for continuous improvement.

7. Implemented 5S principles, fostering workplace organization, safety, and efficiency across operations.

City Operation Manager

ZN RETAIL PVT LTD (www.zopnow.com)
Mumbai
04.2013 - 08.2018
  • Customer Service - Responsible for maintaining service parameters of LMD, (esp. Fill Rate and OTD) for the Customers.
  • Business Development - Developed strategic plan by studying technological and financial opportunities, presenting assumptions, recommending objective and implementing macro and micro strategies to achieve desired final objective. Collaborated with external stakeholders such as vendors, contractors, and partners on projects.
  • Operations Management - Handled Multiple store(6) & Hubs(8) in the region (Mumbai & Pune). Opening and handling of all new stores in Mumbai and Pune. Managed daily operations of the city, including budgeting and forecasting. Assisted in developing long-term plans for improving efficiency within the organization. Developed and implemented operational plans for the city's departments.
  • P&L Management - Forecast, plan and execute on annual, quarterly and monthly business plan for the City to ensure positive Bottom line. Conducted regular meetings with department heads to review progress and discuss new initiatives. Developed strategies to improve productivity and reduce costs associated with city operations.
  • MIS Reporting - Maintaining Reports, creating new dashboards for detailed analysis. Created reports & presentations summarizing operational data for senior management review.
  • Recruitment & Training - Increased management's effectiveness by recruiting, selecting, orienting, training, coaching, counseling and disciplining managers; communicating values, strategies and objectives, assigning accountability, planning, monitoring and appraising job results, developing incentives, developing a climate for offering information and opinions for Ops team executives.
  • Expansion - New Store Set-up (Strategy planning, Process analysis and Implementation, Vendor management, LOA, Marketing Management, Asset Management). Cultivated relationships with local businesses, government officials, and community groups. Provided support to other departments by researching and resolving issues as needed.
  • Process Implementation - Liaise between the implementation team and the operations strategy team, creating new strategies to enhance operations.
  • Finance & Account Management - Cash Management, Handling P&L and Cost analysis. Coordinated with other departments to ensure resources were allocated efficiently.
  • Supplier & Vendor Management - Logistic & Conflict Management. Onboarding Local Vendors and Optimizing Costs. Reviewed proposals from vendors for goods or services needed by the city. Negotiated contracts with vendors for goods or services required by the city's operations.
  • Marketing Management - Conducted various Marketing activities by analyzing available data and applied to evaluation of potential development projects. Ensured compliance with applicable laws, regulations, policies, procedures, and contracts.
  • People Management - Coordinating with various Stake holders, Vendor's, Handling white collar and blue collar employee's.
  • Done various other duties as and when required.

Area Operations Manager

Amalgamated Coffee bean trading company - CAFE COFFEE DAY
Mumbai
10.2011 - 04.2013
  • Store Operation - Handled designated stores operations in Mumbai western region.
  • Operation & Training - Responsible for smooth functioning of all store operations as per standard (SOP).
  • People Management - Responsible for developing an employee entered organization by conducting weekly meetings with manager's along with monthly meeting with all store employee's, for staff training.
  • Stock Management - Responsible for Inventory management, stock management.
  • Account Management - Maintained Store's P&L for profitability by balancing service with costs.
  • Business Development - Creating and executing plans for departmental sales, profit and staff development.
  • Auditing - Conducting visit reports and internal store audit, also accompanying external auditor.
  • Merchandising - Responsible for virtual display as per SOP of Merchandise.
  • MIS Reporting - Responsible for Daily/ Weekly/ Monthly MIS reports.
  • Coordinating with various departments for smooth running of Store Operations ( Training / HR / Maintenance / Marketing / IT / ADMIN / Business Development). Collaborated with other departments to develop strategies that would improve overall organizational effectiveness.
  • Done duties such as Marketing, Organizing outdoor events, B2B tie-ups.

STORE MANAGER - OPERATIONS

JUBILANT FOOD WORKS - DOMINO'S PIZZA
Bangalore
06.2009 - 06.2011
  • Responsible to generate profit through Store P&L. Analyzing sales data to develop targeted strategies for increasing revenue.
  • Responsible for training of new store employees and Managers. Provided leadership, guidance and support to team members in order to maximize performance levels.
  • Responsible for scheduling Monthly & Weekly muster for all employees. Managing shifts which include: daily decision making, scheduling, planning while upholding standards, product quality and cleanliness. Developed employee training programs to ensure customer satisfaction standards were met.
  • Ensured compliance with all safety regulations and policies in the workplace.
  • Conducted regular audits of store operations including cash handling practices, security protocols, visual merchandising displays.
  • Supervised loss prevention efforts in order to minimize shrinkage due to theft or fraud.
  • Motivated team members through positive reinforcement tactics in order to achieve desired results.
  • Created, monitored and adjusted schedules for store personnel.
  • Monitored performance metrics such as sales volume, profitability and customer service ratings.
  • Implemented new processes and procedures to improve efficiency within the store. Preserved product quality by maintaining stockrooms and disposing of damaged items. Delivered excellent customer service and adhered to standard practices to maximize sales and minimize shrinkage.
  • Responsible for Coordinating with various departments (Maintenance/Training/HR/IT/Marketing/Warehouse/ADMIN) in order to run store operations smoothly through cost optimization for profit generation.
  • Encouraged guest’s satisfaction for steady business by investigating and resolving complaints concerning food quality and service.
  • Developed marketing campaigns aimed at driving increased customer loyalty rates. Encouraged social cause events during employment through CSR activities (HIV Awareness / Blood donation camp / Save fuel / Clean City / Uniform distribution).
  • Zero Attrition during my tenure as a Store Manager. Handled a team of 90 team members and 5 Managers at a time during my tenure.
  • Updated and maintained store signage and displays.
  • Established customer service standards and monitored staff compliance.
  • Done various other duties as required (Marketing / ODC /etc).

Education

MBA - PGDM in Retail Management

NMIMS
Mumbai, India
07.2017

Bachelor of Science - BSc.HHA ( HOTEL MANAGEMENT)

IHM BANGALORE
Bangalore, India
04.2009

HSC ( COMPUTER SCIENCE) - Computer Science And Programming

MAHARASHTRA STATE BOARD
05.2003

Skills

  • Retail Store Management
  • Warehouse Operations
  • Inventory Control
  • Strategic Planning
  • Team Leadership
  • Process Improvement
  • Supply Chain Optimization
  • Customer Relationship Management
  • Financial Analysis
  • Negotiation
  • Market Analysis
  • Merchandising Strategies
  • Training and Mentoring and Performance Reviews
  • Policies and Procedures
  • Revenue Generation
  • Team Development
  • Risk Management
  • Advanced SQL
  • Advanced Tableau
  • Advanced Microsoft (Excel/Powerpoint/Word/Outlook)
  • Project Management
  • Program Management

Languages

Marathi
First Language
English
Proficient
C2
Hindi
Proficient
C2
Gujarati
Intermediate
B1
French
Beginner
A1
Russian
Beginner
A1
Spanish
Beginner
A1

Accomplishments

  • Led team to achieve TRAI award in last 2 years consequently, earned recognition from upper management and financial reward.
  • Recognized as Employee of the Month for outstanding performance and team contributions continuously 3 Quarters.
  • Achieved Top Line by 120% and Bottom Line with 3% Profit in last 4 Quarters.
  • Sales increased by 150% in First years took Store from 4.00 Cr at 8.77 Cr in Bigbasket.
  • Achieved Highest Pan-India Sale of 14+Cr during 2020 for consecutive 2 quarters.
  • Exceeded sales goals by average of 150% in 2020.
  • Initial part of NSO BB-Now Opening Team & opened more than 25 Stores across Mumbai.
  • Cost Optimized in various aspects and reduced cost; ie.: earlier CPD was Rs.122/- and closed with CPD of Rs.64/-(Blended) in 5K Bigbasket .
  • Reduced Customer Complaints from 3.06% to 0.97% in 2 quarters, also increased NPS.
  • Achieved highest audit score in last 3 Quarters with more than 92.5 % averagely.
  • Sales grew from 21.5 lakhs in 2015 to 2.95 crore in 2017 monthly in ZOPNOW.
  • Done highest Area Sale in PAN India in CCD in Dec'2012.
  • Achieved 98% incremental sale in a month during period of my employment in CCD.
  • Increased quarterly sales by 45% during period of my employment in DOMINO'S PIZZA.
  • First Store manager to score 100% in Regional training audit in south region in DOMINO'S PIZZA.
  • Achieved 68% increment in training and other internal audits in DOMINO'S PIZZA.
  • Won Rolex challenge twice in a row in DOMINO'S PIZZA.
  • Completed 6 months industrial training from HOLIDAY INN's, Mumbai with A+ certification in training and Project.

Additional Information

  • Product Manager & Operations - (Freelancer for Business Start-Up)
    Various Projects : From 2010 onwards till date
  • Successfully managed and advised multiple diverse business streams as a freelance consultant and Product Manager, demonstrating adaptability and expertise across different industries.
  • Tech-Start-up: Assisted in launching and establishing a tech-focused start-up, contributing to strategic planning, curriculum development, and operational execution.
  • Bar & Restaurant Chain Opening: Played a key role in the offline set-up and expansion of a bar and restaurant chain, overseeing operations, staffing, and customer experience enhancement.
  • Accounting and Payroll: Managed the accounting and third-party payroll processing for Aroma's Franchisee, ensuring accurate financial records and compliance with regulations.
  • Other Start-Up Ventures: Provided valuable insights and guidance to various start-up initiatives, contributing to their successful launch and growth.
  • Offline Start-Up Manager
    One-ways Foods Pvt Ltd - Restaurant Chain
    [2010 - 2020]

    Led the offline establishment and expansion of a restaurant chain in Pune, overseeing all aspects of operational setup, business & marketing development strategy , expansion strategy, team development, and customer service enhancement.
    Collaborated with cross-functional teams to ensure seamless operations, effective inventory management, and adherence to quality standards.
  • Offline 3rd Party Payroll Manager
    Aroma's Franchisee
    [2018 - 2019]

    Managed the offline accounting, payroll, and compliance processes for Aroma's Franchisee in Mumbai, ensuring accurate financial reporting and adherence to legal requirements.
  • Offline set-up and Expansion Manager
    Gajanan Hotel (Hotel East 21 - Restaurant & Bar)
    [2019 - 2023]

    Orchestrated the successful set-up and expansion of Gajanan Hotels in Miraj, now rebranded as Hotel East 21, including the management of restaurant, bar, and lodging operations.
  • Online Start-Up Manager (Product Manager)
    A3 Kredit notes (www.kreditnotes.com)
    [2021 - till date]

    Pioneered the launch and operations of an online resale goods start-up, Kredit notes, coordinating activities across Pan-India and contributing to its growth and success from Zero.
  • Personal Development and Hobbies:

    Enthusiastic about continuous learning, I am planning to pursue online courses in self-discipline, time management, AI integration, and other valuable tools with certification..
    Reading, writing, and exploring new businesses and visiting different places are among my hobbies, fostering a well-rounded and creative mindset.

Timeline

Area Operartion Manager

Lenskart.com
03.2025 - Current

Senior Manager, Store Operation (B2C & B2B)

Innovative Retail Concept Pvt LTD (www.bigbasket.com)
08.2018 - 10.2023

City Operation Manager

ZN RETAIL PVT LTD (www.zopnow.com)
04.2013 - 08.2018

Area Operations Manager

Amalgamated Coffee bean trading company - CAFE COFFEE DAY
10.2011 - 04.2013

STORE MANAGER - OPERATIONS

JUBILANT FOOD WORKS - DOMINO'S PIZZA
06.2009 - 06.2011

MBA - PGDM in Retail Management

NMIMS

Bachelor of Science - BSc.HHA ( HOTEL MANAGEMENT)

IHM BANGALORE

HSC ( COMPUTER SCIENCE) - Computer Science And Programming

MAHARASHTRA STATE BOARD
Ritesh Malve