Adobe Photoshop
Rithik J Unni
Performance Marketer
Chennai,Tamil Nadu
Summary
Skilled multitasker with superior work ethic and good teamwork, problem-solving and organizational skills. Willing to take on any task to help team. Reliable and dedicated team player with hardworking and resourceful approach.
Overview
3
3
years of professional experience
5
5
years of post-secondary education
3
3
Certifications
4
4
Languages
Work History
YouTube Metadata Handler
Create Music Group
Los Angeles , California
2020.12 - 2022.05
- Used coordination and planning skills to achieve results according to schedule.
- Collaborated with team members to achieve target results.
- Proved successful working within tight deadlines and fast-paced atmosphere.
- Worked with customers to understand needs and provide excellent service.
Client Service Executive
Medrona Billing Services
Chennai , Tamil Nadu
2020.06 - 2020.12
- Identified business challenges and presented solutions to challenges.
- Provided knowledgeable service and support for all customer needs.
Customer Support Agent
BankBazaar
Chennai , Tamil Nadu
2019.07 - 2020.02
- Provided primary customer support to internal and external customers.
- Updated account information to maintain customer records.
- Processed customer adjustments to maintain financial accounts.
- Recorded account information to open new customer accounts.
- Answered customer telephone calls promptly to avoid on-hold wait times.
Education
B.com - General
Nazareth College Of Arts And Science
Avadi, 2016.04 - 2019.04
Class XII -
Sri Venkateswara Matriculation HS School
Thirumullaivoyal, Chennai 2015.06 - 2016.03
Class X -
Shree M K Mehta English Medium School
Gujarat 2013.06 - 2014.04
Skills
Metadata recordkeeping
undefinedAccomplishments
Had been a Partner in a FMCG business called SS agencies and helped with Sales and Marketing for a period of one year
Attended so many workshops on Vocal Singing and performed in Live Concerts
Had performed in Black Sheep Awards 2022 alongside renowned singer Yuvan Shankar Raja
Won so many prizes and Certificates in singing and dancing competition during Schooling and Under-graduate
Managing own YouTube Channel with more than 8330 views
Model at Vino Creations and had performed several Portfolio Shoots
Software
Adobe Premier Rush
Adobe Lightroom
FL Studio
MS Excel
Canva for Creating Images (Basics)
Google Calendar (Scheduling)
Google Sheets (Basics)
Weje.io
Certification
Add on course on Digital Marketing
Training in Digital Marketing at Zapskill Edutech Private Limited
Got Trained at ZapSkill Edutech PVT LTD for over 3 months to be a Performance Marketer. These are some of the things that I have done during my period of training.
- Launching Ad Campaigns
- Facebook Ads Manager Navigation and Google Ads Dashboard Navigation
- Budgeting the campaigns and Selecting right objective
- Niche Targeting, audience targeting (Practical)
- Scaling - horizontal and vertical scaling
- Media Planning
- Writing Ad copies
- Meta Pixel Setup
- Analyzing & Reporting KPIs
- LLA, custom audience
- Reverse Engineering and Optimizing
- Facebook-targeting, Budgeting, Scaling, Custom Audience, Lookalike Audience, Reporting, Analyzing in reverse order the metrics
- D2C Brands Marketing Performance planning
- Retargeting, Lead Generation
- Customer audience
- Ad Account Reports & Audit
- Created Customer Journey
- Launched campaign for heckro.in (Practical)
- Collection Ads and Carousels Ads
- Google and Facebook Retargeting Event Setup
- Targeting with various Adset (Practical)
- TOF, MOF, BOF
- Funnel Creation
- ABO
Google Ads
- Google-keyword planner, Performance planner, Selecting the Audience , Conversion Tracking, Reporting, Display Ads, Discovery Ads, Shopping Ads
- Bidding Strategy
- Report and Dashboard
- Video Ads
- Attribution Model
- YouTube Ads
- UTM Parameter Setup
- Experimenting
- Keyword research
- Custom Segment
Timeline
YouTube Metadata Handler
Create Music Group
2020.12 - 2022.05
Client Service Executive
Medrona Billing Services
2020.06 - 2020.12
Customer Support Agent
BankBazaar
2019.07 - 2020.02
B.com - General
Nazareth College Of Arts And Science
2016.04 - 2019.04
Class XII -
Sri Venkateswara Matriculation HS School
2015.06 - 2016.03
Class X -
Shree M K Mehta English Medium School
2013.06 - 2014.04
Add on course on Digital Marketing
Corporate Walk during Interdepartmental Meet
Fundamentals of Capital Market Module
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