Ritika Ravindra Prabhu

- Enhanced undergraduate course objectives, materials, and instructional strategies
- Oversaw day-to-day administrative operations of the Media department
- Supported continuous development, review, and planning for journalism program performance
- Evaluated and supervised student activities, fostering academic progress and rapport

- Convened academic and cultural events while also bringing in various international collaborations and MoUs.

- Revamped course objectives, materials, and assessment strategies for undergraduate and postgraduate journalism programs
- Coordinated NAAC criteria 4 focusing on Infrastructure and Physical Facilities at the school level
- Supervised day-to-day activities of Journalism department at both undergraduate and postgraduate levels
- Collaborated with faculty on community service projects, participated in curriculum revision, and utilized innovative teaching methods, while efficiently managing academic data through ERP software.

- Provided exceptional client service, ensuring satisfaction and fostering future business opportunities

- Facilitated communication between clients, management, and sales teams to comprehend needs and propose suitable solutions

- Assisted clients with business analysis, documentation, and data modeling support

- Conducted thorough primary and secondary research on industry, market, and company trends, serving clients such as Serum Institute of India, Amazon Prime, Westland Publications, Sony Kids, Hungama Music, and Disney+Hotstar.

- Developed campaigns for increased public awareness and engagement
- Forged strong media relationships, communicating weekly for optimized press coverage
- Implemented a content calendar for marketing campaigns and internal/external communications
- Strengthened industry partnerships, overseeing social media and brand media relations strategies for clients including Bosch Power Tools India, IMTMA, ITC Foods, and FMO.

- Supported marketing plan development through logistical coordination and secondary research synthesis.
- Drafted proposals, reports, and client correspondence.
- Created annual operations plan for entertainment client activities.
- Facilitated accurate invoicing through communication with the Finance Department.
- Coordinated internal approval processes for creative elements.
- Collaborated on publications, website content, and electronic communications.
- Conducted media outreach, produced press releases, articles, and newsletters.
- Cultivated strong media relationships, particularly with Zee Entertainment Media Pvt Ltd.
- Proficient in research, teaching, advertising, public relations, and curriculum development.