RIYA TIWARI
Digital Marketing
Mumbai
Summary
Results-driven marketing professional with hands-on experience in lead generation, client relationship management, campaign coordination, and channel management at Runwal Enterprises. Currently pursuing a Digital Marketing Certification from IIM Mumbai and a PGPM at IBS Mumbai. Passionate about SEO, social media marketing, content marketing, performance marketing, and analytics. Skilled in data analysis, Advanced Excel, campaign tracking, and problem-solving, with a strong commitment to driving brand growth through data-driven digital marketing strategies.
Overview
3
3
Languages
1
1
year of professional experience
Work History
Management Trainee
Runwal Enterprises
MUMBAI SUBURBAN
12.2025 - Current
- Conducted market research and competitor analysis, identifying 20+ potential customer segments to support marketing campaigns and lead generation.
- Assisted in planning and coordinating 10+ marketing initiatives, ensuring timely execution and campaign tracking.
- Collaborated with 5+ cross-functional teams, improving campaign coordination and customer engagement processes.
- Maintained accurate CRM records for 200+ leads while supporting follow-ups and reporting activities.
- Completed 20+ hours of professional training in business analytics, marketing, and project management to strengthen analytical and digital marketing skills.
Summer Intern
Tata Power ltd
MUMBAI SUBURBAN
02.2025 - 05.2025
- Conducted primary and secondary research on 20+ OPGW cable industry reports, competitor offerings, and market trends to identify potential revenue opportunities.
- Collaborated with 4+ cross-functional teams (Sales, Finance, Operations, and Business Development) to design a distribution model and improve sales visibility among institutional clients.
- Compiled, analyzed, and validated data from 100+ records to support the development of a new distribution framework and enhance decision-making.
- Prepared 10+ analytical reports and presentations, providing actionable insights that supported business strategy and stakeholder discussions.
- Assisted in evaluating OPGW cable commercialization opportunities, contributing to recommendations for optimizing distribution and revenue generation.
Education
MBA -
ICFAI BUSINESS SCHOOL
Mumbai06.2026
Bachelor of commerce - undefined
S. M. Shetty College
Mumbai01.2023
Skills
Communication
Analytical Skills
Problem-Solving
Leadership
Proficient in Microsoft Excel, Word, and PowerPoint and Tally
Digital marketing management
Extracurricular Activities
As part of the IBS Mumbai PGPM Dance Club, I collaborate on choreography and performances, enhancing my creativity and teamwork. It offers a perfect balance between academic challenges and artistic (Official dance club of IBS MUMBAI ! ) As part of the IBS Mumbai PGPM Dance Club, I collaborate on choreography and performances, enhancing my creativity and teamwork. It offers a perfect balance between academic challenges and artistic (Official dance club of IBS MUMBAI ! )
certifications
- Digital Marketing Certification Program (Pursuing) – IIM Mumbai
- Business Analytics: Advanced Excel (15 Hours) – Forevision, IBS Mumbai (January 2025)
Timeline
Management Trainee
Runwal Enterprises
12.2025 - Current
Summer Intern
Tata Power ltd
02.2025 - 05.2025
Bachelor of commerce - undefined
S. M. Shetty College
MBA -
ICFAI BUSINESS SCHOOL