Summary
Overview
Work History
Education
Skills
Websites
Languages
Certification
Timeline
Generic
Shrishty  Ganguly

Shrishty Ganguly

New Delhi

Summary

I am a Sales & Customer Experience Leader with 10+ years of experience across EdTech, B2C sales, and high-performance contact center environments, currently working with Ultrahuman (via Digitech). My core strength lies in building revenue engines that are equally focused on conversion, retention, and customer satisfaction. I have led large teams of 100+ members across inbound and outbound operations, consistently delivering on aggressive revenue targets while improving key CX metrics such as NPS, CSAT, and retention. From counselling and admissions to post-sales experience, I bring end-to-end ownership of the customer lifecycle. Beyond execution, I have played a strategic role in: • Launching and scaling new sales verticals • Designing SOPs and training frameworks for sales and support teams • Driving funnel optimization and lead conversion strategies • Improving operational efficiency through process re-engineering and cost optimization With a strong data-driven mindset, I leverage CRM, analytics, and performance dashboards to identify gaps, improve productivity, and drive business outcomes. My Six Sigma certification further strengthens my ability to build scalable, efficient, and high-impact processes. Recognized with accolades such as “Hall of Fame” and “Best Relationship Manager,” I am known for delivering consistent results, building high-performing teams, and creating strong client and stakeholder partnerships. With a foundation in Mass Communication, I bring a unique blend of storytelling, people leadership, and analytical thinking—enabling me to thrive in fast-paced, high-growth environments like HealthTech and digital-first businesses. I am now focused on leadership opportunities where I can drive revenue growth, customer experience transformation, and scalable operations. Results-driven operations lead specializing in customer experience and process excellence. Proven track record of improving operational efficiency and enhancing stakeholder relationships, leading to significant revenue growth and higher customer satisfaction.

Overview

12
12
years of professional experience
1
1
Certification

Work History

operation Lead

DigiTech Call System Pvt. Ltd.
08.2025 - Current

Client - Ultrahuman

🔸 Customer Support & Operations Management

• Managed daily operations across chat, email, and call support, ensuring a seamless customer experience

• Owned ticketing systems and queue management, reducing turnaround time and improving resolution efficiency

• Ensured adherence to SLAs, quality benchmarks, and response timelines

🔸 Team Leadership & People Management

• Led, mentored, and coached a team of customer support associates

• Drove performance through regular feedback, training, and productivity tracking

• Managed shrinkage, attrition, and roster planning to maintain optimal team efficiency

🔸 Stakeholder & Escalation Management

• Acted as a single point of contact between customers, product, and tech teams

• Handled high-priority escalations and critical cases, ensuring timely resolution

• Collaborated with internal teams to identify root causes and improve product/service experience

🔸 Reporting & Analytics

• Tracked and analyzed key metrics such as CSAT, AHT, FCR, backlog, and SLA compliance

• Created and shared daily/weekly/monthly performance reports with leadership

• Derived actionable insights to drive process improvements and customer satisfaction

🔸 Process Improvement & Strategy

• Designed and implemented SOPs, workflows, and quality frameworks

• Identified gaps in customer journeys and drove continuous improvement initiatives

• Improved operational efficiency through automation, process optimization, and best practices

🔹 Key Achievements

Improved Trustpilot rating from 2.8 to 3.8 by proactively engaging with customer reviews, resolving concerns, and driving positive feedback loops

• Strengthened brand credibility by closing the feedback loop with dissatisfied customers and converting experiences into positive outcomes

• Improved CSAT, response time, and SLA adherence through process optimization

• Successfully managed high ticket volumes across multiple channels while maintaining quality standards

Operations Manager

Talentedge_In
Gurgaon
01.2021 - 05.2025
  • Client - E-Cornell University, UCLA & XLRI Jamshedpur

🔸 Process Management & Business Strategy

• Designed and implemented end-to-end sales processes, including SOPs, training frameworks, and operational strategies aligned with business goals

• Collaborated with leadership to define growth strategies, hiring plans, and team structures

• Established scalable workflows to improve lead handling, conversion efficiency, and overall productivity

• Built and maintained strong relationships with senior stakeholders at educational institutions through email, calls, and in-person interactions

🔸 Sales & Performance Management

• Led and scaled a team of academic counselors responsible for lead conversion and enrolments

• Owned complete sales funnel management — from lead generation to final conversion

• Improved lead conversion rates through structured follow-ups, call quality improvements, and timely outreach

• Partnered with marketing and dialer teams to ensure optimal lead flow, distribution, and utilization

• Monitored key business metrics including conversion %, revenue targets, pipeline health, and productivity

• Delivered consistent performance against monthly enrolment and revenue targets

🔸 Reporting & Stakeholder Management • Created and presented daily/weekly/monthly performance reports to internal leadership and external stakeholders

• Provided actionable insights to improve campaign performance, lead quality, and sales outcomes

• Acted as a bridge between business, marketing, and operations teams to align on targets and execution

🔸 People Management & Team Development

• Managed, coached, and mentored a team of counselors to consistently achieve and exceed targets

• Designed and delivered structured training programs (CRT & OJT) covering sales techniques, product knowledge, and communication skills

• Conducted regular 1:1s, performance reviews, and feedback sessions to identify gaps and improve performance

• Successfully improved underperforming team members

Achievements – Personalized appreciation from Chief Business Officer for setting up the sales process successfully.

Regional Manager

CollegeDekho
Gurgaon
02.2019 - 01.2021

Clients - UP West and Delhi NCR Region, NRTI Admissions, PGDM Admission), CD Loan

🔸 Business Ownership & Revenue Leadership

• Managed complete P&L ownership for the region, driving admissions and revenue targets across multiple programs • Led a team of 70+ academic counsellors with 4 Team Leaders, ensuring consistent performance and target achievement

• Designed and executed regional sales strategies aligned with business goals

• Forecasted admissions, planned monthly targets, and ensured revenue delivery through structured execution

🔸 End-to-End Sales & Funnel Management

• Built and optimized the complete sales funnel — from lead generation to application and final admission

• Established scalable processes to improve lead conversion, follow-ups, and pipeline movement

• Monitored and improved key metrics like conversion rates, lead quality, and funnel efficiency

🔸 Process & Operations Excellence

• Developed and implemented SOPs, process guidelines, and operational frameworks across multiple teams and locations

• Enabled operations teams (inbound, outbound, email support) to achieve performance targets through structured execution and monitoring

• Handled critical escalations and ensured smooth customer journey across touchpoints

🔸 Stakeholder & Client Management

• Built and maintained strong relationships with senior stakeholders at educational institutions

• Engaged through email, calls, and in-person meetings to drive partnerships and business growth

• Acted as a strategic partner to clients by aligning admissions goals with execution strategies

🔸 Reporting & Strategic Insights

  • Prepared and presented data-driven reports to senior leadership on performance, forecasts, and market insights
  • Identified opportunities for improvement and drove strategic initiatives to enhance business outcomes

🔹 Key Achievements

🏆 “Hall of Fame” Award – Q1 FY 2019–20

🏆 “Best Regional Manager” Award – Q2 FY 2019–20

• Successfully managed and scaled a 70+ member team, driving consistent enrolment growth.

Delivered strong performance against revenue.

Business Analyst

PeopleStrong
Gurgaon
01.2017 - 01.2019

Clients – ABFSG, Jubilant, OYO & HDFC

🔸 Sales Analytics & Strategy Enablement

• Partnered closely with regional sales leadership teams to drive data-backed strategies and improve overall sales effectiveness

• Analyzed sales performance trends and identified opportunities, risks, and growth levers across regions

• Delivered actionable insights to optimize conversion rates, pipeline health, and revenue outcomes

🔸 Business Partnering & Performance Management

• Acted as a strategic advisor to sales leaders, owning performance tracking and key business metrics

• Defined and monitored KPIs such as sales productivity, conversion ratios, and regional performance indicators

• Supported leadership in driving top initiatives and business priorities

🔸 Data, Reporting & Visualization • Designed and managed daily, weekly, and monthly dashboards and reports for multiple stakeholders

• Transformed complex datasets into clear, visually compelling insights to support decision-making

• Strengthened reporting frameworks to improve data accuracy, visibility, and turnaround time

🔸 Tools, Training & Process Excellence • Became a Subject Matter Expert (SME) on internal tools (ALT), dashboards, and reporting systems

• Conducted training sessions for sales teams to improve tool adoption and data-driven decision-making.

🔸 Operations & Governance

• Managed month-end and quarter-end processes, ensuring data accuracy and business closure compliance

• Led communication of sales processes, updates, and operational changes across teams

• Played a key role in operations reviews and leadership meetings, presenting insights and recommendations

🔹 Key Projects 📌

OYO – FMEA Risk Reduction Project (Project Lead)

• Led a critical initiative to identify operational risks and implement preventive measures

• Improved process reliability and reduced risk exposure through structured analysis and execution

🔹 Key Achievements

🏆 “Best Performer” Award – 2 Consecutive Quarters (2017–18)

CERTIFICATIONS

 Distinctively attained PROCESS EXCELLENCE CERTIFICATION TRAINING in Six Sigma.

 Distinctively attained YELLOW BELT CERTIFICATION in Six Sigma.

Operation Analyst

Aon Hewitt
Noida
06.2016 - 05.2017
  • Clients – Centerpoint & Entergy
  • Key Responsibilities & Impact
  • Conducted call, case, and process audits based on defined CTQs and quality parameters to ensure compliance and service excellence
  • Monitored agent interactions (online/offline) to identify gaps in communication, process adherence, and customer handling
  • Delivered structured feedback and coaching to agents, improving performance in soft skills and process knowledge
  • Identified recurring issues and partnered with operations to drive process improvements and reduce errors
  • Led quality calibration sessions and ensured alignment between QA and operations teams
  • Conducted new hire training and refresher sessions on quality standards and customer experience
  • Performed root cause analysis (RCA) on quality deviations and CSAT bottom box cases to identify improvement areas
  • Developed action plans to improve quality scores, CSAT, and overall team performance
  • Generated daily/weekly quality reports and dashboards using NICE system data, highlighting trends and training needs
  • Actively participated in client and internal reviews, sharing insights and recommendations
  • Collaborated with stakeholders to bridge process gaps and enhance team capability

🔹 Key Contributions

• Improved quality scores and compliance through targeted coaching and training initiatives

• Strengthened CSAT performance by addressing bottom box feedback and recurring issues

• Enabled better decision-making through data-driven reporting and insights

  • Analyzed operational data to identify process improvements and efficiencies.
  • Collaborated with cross-functional teams to support project initiatives and enhancements.
  • Developed reports using advanced Excel functions for performance tracking and analysis.

Root Cause Analyst

Snapdeal
New Delhi
09.2014 - 06.2016
  • Diagnosed performance and learning gaps, and designed targeted training, coaching, and development programs
  • Mentored teams across Customer Support, CEO desk, and Social Media escalation channels, improving service quality and resolution efficiency
  • Provided real-time operational support to resolve customer issues and help teams meet service targets
  • Monitored team performance against KPIs and implemented corrective action plans to drive continuous improvement
  • Conducted call monitoring and feedback sessions to enhance communication, process adherence, and customer handling skills
  • Identified training needs and created structured learning roadmaps to improve team capability
  • Collaborated with Training & Quality teams to gather updates and ensure consistent communication across voice and email channels
  • Participated in quality calibrations and process improvement initiatives
  • Shared weekly performance insights with leadership and contributed to decision-making
  • Coordinated with multiple stakeholders through daily connects to ensure smooth resolution of escalations
  • Maintained effective floor management and operational discipline

🔹 Key Contributions

• Improved team performance through targeted coaching, training, and real-time support

• Strengthened escalation handling and cross-team collaboration

• Enhanced customer experience by ensuring consistent process adherence and faster issue resolution

  • Customer Solution Specialist –Customer Experience
  • Handled customer queries and service requests across channels, providing accurate and timely resolutions
  • Ensured quick turnaround time (TAT) while maintaining high standards of customer satisfaction
  • Maintained accurate and updated customer records in internal systems
  • Followed standard processes while taking appropriate approvals for exception handling to resolve unique customer cases
  • Worked in a high-pressure, deadline-driven environment, managing multiple customer interactions effectively
  • Responded promptly to urgent requests and escalations, ensuring minimal service disruption

🔹 Key Contributions

  • Consistently delivered reliable and customer-centric support
  • Built strong foundation in customer handling, communication, and problem-solving skills

Education

Bachelor of Arts - Bachelor of Mass Communication

Patna Women's College
Patna
03-2013

High School Diploma -

St Josephs Convenr
Patna
03-2010

Skills

  • Contact center operations
  • CRM, Lead Lifecycle & Performance Analytics
  • SLA, KPI & Quality Governance
  • SOP Design, Training & Process Excellence
  • Cost Optimization and Process Re-engineering
  • Team Leadership & Capability Building (100 Teams)
  • Client & Stakeholder Management
  • Customer Experience (CX), Retention & NPS
  • B2C Sales, Counselling & Admissions
  • Revenue Growth and Sales Strategy
  • New Business Launch & Scaling

Languages

English
Proficient (C2)
C2
Hindi
Proficient (C2)
C2
Bengali
Native
Native

Certification

  • Six Sigma Green Belt

Timeline

operation Lead

DigiTech Call System Pvt. Ltd.
08.2025 - Current

Operations Manager

Talentedge_In
01.2021 - 05.2025

Regional Manager

CollegeDekho
02.2019 - 01.2021

Business Analyst

PeopleStrong
01.2017 - 01.2019

Operation Analyst

Aon Hewitt
06.2016 - 05.2017

Root Cause Analyst

Snapdeal
09.2014 - 06.2016

Bachelor of Arts - Bachelor of Mass Communication

Patna Women's College

High School Diploma -

St Josephs Convenr
Shrishty Ganguly