R Kirubakaran
Coimbatore
Summary
I aspire to work in a challenging environment that fully utilize the skills and talents. Proficient in the area of Corporate sales, School sales, Revenue Generation, Logistics, Administration, P&L working and Branding. I look for an opportunity for innovation and continuous learning.
Overview
20
20
years of professional experience
Work History
Role : Head - Sales & Marketing
Babyama Edutech Pvt Ltd
2022.12 - Current
- Recruiting Sales and Training team, Developing Sales Strategies, Sales Forecasting, Develop Sales Training program, Event identification and participation for Brand building and to generate leads, Analyzing Market trends and competitor activity, Identifying the Market opportunities, Framing strategy for reaching goals, New product Ideas to the management to fill the gap, Defining and executing territory sales plan, Evaluating performance, Customer retention through post sales service, Negotiating and closing the deals, Collection Payment tracking, Monitoring Digital Team for leads generation
Role : Sr. Manager - Sales
Extramarks Education India Pvt Ltd
2021.12 - 2022.12
- Handling the team for generating revenue through B2B sales, Conducting events to increase the sales through B2B2C, Increasing the market share through client service and cordial relationship, Generating reference for easy penetration into the schools, Identifying the need of the client and customizing the events to the school, Bridging the gap for B2c into the schools through events, Handling problems from the parents and the school management for better relationship, Handling Govt projects for the School sales in RoTN, Handling Corporate to route the CSR Funds for the schools
Role : Asst Regional Manager
KML Publishing Pvt Ltd
2019.01 - 2021.12
- Generating revenue through event activation, Directing team members to identify the clients for every kind of event Pitching clients along with the team for event sponsorship, Event Ideation & customization for framing of events, Framing event calendar and coordinating with the team across RoTN for sponsorship activities, Teaching scopes on crowd pulling activity to the team players, Coordination with IT team for online events web page & digital promotions Vendor management and signing MOU for the events for revenue sharing
Role : Asst Regional Manager
THG PUBLISHING PVT LTD
2016.08 - 2019.01
- Revenue Generation through Advertisement and Event Activation, Allocation of targets to the team in Trichy, Madurai and Salem, Training the team to conceptualize themes to rope in the clients, Identifying clients to get sponsor for the Marquee events of The Hindu Students edition, School activation with the clients having CSR budget for outreach program, Developing customized concepts for the clients to generate walk-in to their showroom, Handling on ground events in ROTN for school vertical, Maintaining RPC for the products THIS, THYW and THSW through advertisements, Conducting the activities for the school Principal to maintain the relationship for renewal of subscription copies
Role : Manager - Sales
Kal Publications pvt Ltd
2012.03 - 2016.04
- Heading sales for Trichy region covering 9 Districts (karur to Karaikal), Responsible for the Dinakaran Tamil Daily, Tamizh Murasu Evening Daily & other, Revenue generation through marketing Team, Increasing the numbers through circulation department, Innovative concepts to build more numbers and retain the ABC figures, Cost cutting measures to maintain the outgo of branch expense, Handling Legal issues, Administrative head for all companies under Sun Tv network in Trichy
Role : SALES EXECUTIVE - CHANNEL SALES
KASTURI AND SONS
2010.12 - 2012.02
- Territory Management /Trade, In charge of 368 vendors/ distribution boys and 56 Depot and agencies, Handling 12-member team contains 6 customer Relation Executive and 3 sales officers territory wise, Preparation and allocation of territory wise budget, Planning and implementing new Trade scheme, vendor incentive scheme, product display scheme etc to increase our sales and dominance in the market, Visit the Depot/distribution point alone or along with the concerned area officer and Executive, Cross check the supplies of our publications on arrival of the transport and address if any discrepancy, Monitor/Track supply, stock in hand details day to day, Analyzing business potential, conceptualizing & executing sales, pricing strategies to drive sales, augment turnover and achieve desired target, Inform Regional General Manager about competitor's activity (plans schemes and events) in the market, given for the trade, Major trade issues of hawkers/vendors in coordination with agents, Problem related to trade union/newspaper association are sorted out amicably
Role : RMD OFFICER
BENNETT COLEMAN AND CO LTD
2008.12 - 2010.12
- Part of the team for the launch of The Times Of India in Tamilnadu.I was given south Chennai (Adyar - Mahabalipuram) to handle the sales and distribution, Sales & distribution and promotion of BCCL brands in Chennai and Tamil Nadu, The Times of India, the Economic Times, Top Gear, Hello, Grazia, Good Homes, Femina & Filmfare, Planning, budgeting and execution through channel & Direct Sales, Logistics, billing and collections for sales across my territory through dealer network, Managing TOI brand promotion program 'Newspaper in Education' in the school segment in Chennai City.
Role : EXECUTIVE
Kal Publications Pvt Limited
2005.12 - 2008.01
- Handling channel partners, Meeting retailers, getting feedback about the product, Market survey about competitors, Implementing strategies to overcome competition, Motivating sales representatives to increase the sales, Appointing of new agents, Collection of sales amount from Agents, Checking of van schedule
Role : CORPORATE SALES EXECUTIVE
HUTCHISSON ESSAR PVT LTD
2004.12 - 2005.01
- Handling CTS (COGNIZANT TECHNOLOGY SOLUTIONS) employees, Converting Corporate people from AIRTEL, AIRCELL to HUTCH postpaid connections, Explaining the plan to the customers, Attending the complaints, Maintaining good relationship with the existing customers to get more connections through referrals, Following with the technical team and account managers until the new customers connections get activated, Identifying new corporate to give lead to the DSA team
Role : SALES PROMOTER
THE NEW INDIAN EXPRESS
2004.07 - 2004.12
- Attending cold calls, Stall Survey, Checking of Dropping points, Improving sales by identifying the needs of the reader, Attending readers complaint, Active participation at the time of new low priced (Rs.1.50/-)launch and improvised the sales on vigorous canvassing
Education
Bachelor of Business Administration -
Ponnaiyah Ramajayam college of Arts & Science, Thanjavur, Bharathidasan University, Trichy
Skills
- Business Planning
- Sales Strategy
- Market study
- Team Handling
- Marketing
- Sales
- Budget management
- Inventory management
- Financial analysis
- Administrative support
Accomplishments
- You are the best award from Hutchison Essar pvt Limited
- Won The best Performer Award from The Hindu for my Sales performance
- The Best leader Award from Braindemics
- Best salesman award from The Times of India Director for selling The Crest
Special Assignements
1) Launchpad work in The New India Express for the product relaunch in 2004
2) Project handling for South Chennai in Dinakaran post Sun Tv Network take over in 2006 for Circulation and Sales
3) Launchpad of The Times of India in Tamil Nādu in 2008 for South Chennai for Sales and Distribution
4) The Hindu in School Events Launchpad experience in RoTN
5) Vetrikodi launchpad in Colleges in KML Media Pvt Ltd
6) Product revamp in Babyama Edutech Pvt Ltd
Personal Information
- Age: 06/08/83
- Gender: Male
- Nationality: Indian
- Marital Status: Married
Languages
Telugu
Tamil
English
Timeline
Role : Head - Sales & Marketing
Babyama Edutech Pvt Ltd
2022.12 - Current
Role : Sr. Manager - Sales
Extramarks Education India Pvt Ltd
2021.12 - 2022.12
Role : Asst Regional Manager
KML Publishing Pvt Ltd
2019.01 - 2021.12
Role : Asst Regional Manager
THG PUBLISHING PVT LTD
2016.08 - 2019.01
Role : Manager - Sales
Kal Publications pvt Ltd
2012.03 - 2016.04
Role : SALES EXECUTIVE - CHANNEL SALES
KASTURI AND SONS
2010.12 - 2012.02
Role : RMD OFFICER
BENNETT COLEMAN AND CO LTD
2008.12 - 2010.12
Role : EXECUTIVE
Kal Publications Pvt Limited
2005.12 - 2008.01
Role : CORPORATE SALES EXECUTIVE
HUTCHISSON ESSAR PVT LTD
2004.12 - 2005.01
Role : SALES PROMOTER
THE NEW INDIAN EXPRESS
2004.07 - 2004.12
Bachelor of Business Administration -
Ponnaiyah Ramajayam college of Arts & Science, Thanjavur, Bharathidasan University, Trichy
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