ROBIN A

Marketing and Operations MBA graduate with expertise in business strategy, consumer behavior, and operational optimization. Proven track record of integrating domain knowledge with automation tools like Microsoft Power Platform and UiPath to streamline workflows, boost marketing campaign effectiveness, and enhance operational efficiency. Proficient in translating MBA-level insights into automated solutions that align with strategic objectives, cut costs, and drive tangible business outcomes.a

• Capstone Project – Decathlon, Conducted market and consumer behavior research to propose CRM improvements., Created Power BI dashboards using SPSS results to visualize marketing effectiveness.
• Mini Project – BHEL (FGD Market Research), Performed competitor benchmarking and adoption study for Flue Gas Desulfurization (FGD) systems., Presented recommendations for strategic market entry and positioning.