Summary
Overview
Work History
Education
Skills
Certification
Timeline
Social Links - Linkedin
Beyond Work / Personal Interests
Generic
Robin Gupta

Robin Gupta

Mumbai

Summary

CORE COMPETENCIES KEY ACHIEVEMENTS

Proven telecom & CPaaS sales leader with 15+ years of experience growing messaging business from ₹0 to ₹2500+ Cr cumulative revenue across ValueFirst, Karix, Tata Communications, and Reliance Jio. Strong expertise in customer hunting, deal structuring, and building new revenue lines from scratch with carrier partners and enterprise channels.

Currently managing a ₹2500 Cr+ portfolio at Jio with Tier-1 aggregators (Tanla, Route, Sinch, Gupshup). Key wins include a $40K govt RFP at Tata Comm and 3x revenue growth via combo deals and service innovation (RCS, SMV, Mobile Identity) at Jio. Known for commercial strategy, long-term account farming, and high-trust CXO engagement.


  • Revenue Multiplication | Customer Retention & Satisfaction | Process Innovation
  • GTM Strategy | Enterprise Platform Sales | Marketing-Driven Growth
  • Technical-Commercial Bridge | CPaaS/A2P Messaging | High-Energy Leadership
  • Jio: Generated ₹12,500 Cr in 5 years via combo deals, NOC processes, and bi-weekly assurance calls.
  • Karix: Scaled accounts 4-24X by deploying Technical Account Managers and marketing solutions:
    Lenskart: 5L → 1.2Cr/month
    Paytm: 20L → 90L/month
    UrbanClap: 1L → 80L/month
    Hero Insurance: 2L → 25L/month
  • Built Karix’s e-commerce sales vertical (20% of over all north revenue in 2 years).



Overview

16
16
years of professional experience
1
1
Certification

Work History

Sr. BD - Domestic and International A2P Messaging

Jio
08.2020 - Current
  • Business Strategy & Revenue Leadership
    Spearheaded strategic BD initiatives at Jio, contributing to ₹12,500 Cr+ revenue in 5 years; targeting ₹2,800 Cr through partner-driven growth.
  • Product Innovation & Launches
    Launched new-age services like RCS, Mobile Identity, and Silent Mobile Verification; drove 3x carrier revenue through combo deal structures.
  • Strategic Partnerships & Customer Onboarding
    Successfully onboarded and managed top domestic and international partners including Tanla, Route Mobile, Netcore, Gupshup, and more.
  • Stakeholder & Telco Relationship Management
    Built and nurtured high-trust relationships with key players like Airtel, Vodafone, BSNL, and TTSL, enabling long-term collaboration.
  • Infrastructure & Compliance Oversight
    Oversaw SMSC, firewalls, provisioning, and ensured compliance with TRAI and COAI; maintained secure and high-quality messaging systems.
  • Market Intelligence & Deal Structuring
    Delivered insights on customer behavior and competitive activity to craft winning market strategies and pricing models.
  • Work Ethic & Execution Excellence
    Known for adaptability, attention to detail, and strong communication; consistently delivered in high-pressure, fast-paced environments.

Senior Manager - Messaging Product Sales

Tata Communications
06.2018 - 07.2020
  • Pan-India A2P Messaging Expansion
    Successfully led A2P messaging enablement across India by driving market development, client onboarding, and enterprise engagement.
  • Enterprise Sales & Product Strategy
    Identified high-value enterprise clients and helped shape pricing and product refinement strategies to fuel national growth.
  • International Messaging & Govt Wins
    Closed ILD hubbing/swap deals and secured a government RFP (Ministry of Women & Child Development) generating $40K in net revenue.
  • Revenue Growth & Key Account Management
    Delivered ₹100 Cr+ annual revenue while expanding product usage across Gold and Silver tier accounts like Shaadi.com, MMT, and Pine Labs.
  • Client-Facing Role Across Regions
    Managed enterprise product sales across Delhi, Bangalore, and Kolkata with frequent client interactions and executive presentations.
  • Leadership & Cross-Functional Collaboration
    Led diverse teams to meet project goals, enhanced team performance through mentorship and created a strong performance culture.
  • Training & Team Enablement
    Elevated team output by implementing structured training and nurturing a collaborative, high-trust work environment.

Senior Sales Manager

Karix
03.2013 - 05.2018
  • Business Development Leadership (North India)
    Led A2P business for Karix across North India, covering SMS, voice, email, and marketing automation platforms with a 300 Mn INR annual portfolio.
  • Enterprise & Government Engagement
    Managed 80+ enterprise clients, including banks, Indian Railways, and government bodies; enabled in-bank app hosting and P2P alert systems.
  • E-Commerce Growth Driver
    Built and scaled the e-commerce vertical (30% of revenue); drove exponential growth with accounts like Paytm (4.5x) and UrbanClap (80x).
  • International Messaging Initiatives
    Launched Karix’s international messaging service; onboarded global clients like SAP, Adobe, and Oracle.
  • High-Impact Deal Execution
    Closed strategic deals including AB InBev platform deployment and mission-critical bank integrations across key verticals.
  • Sales Team Building & Performance Culture
    Recruited, trained, and mentored a high-performing sales team; instilled accountability and drove consistent overachievement of targets.
  • Marketing-Driven Sales Enablement
    Worked with marketing teams to craft targeted campaigns; generated qualified leads through trade shows, cold calling, and localized networking.

Sr. Associate Sales

ValueFirst
01.2012 - 03.2013
  • Enterprise Account Hunting & Market Entry
    Solely led enterprise acquisition for A2P communication products, crafted and executed a go-to-market strategy, and successfully onboarded key clients including Freecharge, Career360, and Midea.

Manager-Campus Relations

Aspiring Minds
02.2010 - 06.2011
  • Campus Account Development & Regional Operations
    Led college account acquisition and managed aptitude testing programs across 5 states, achieving 240% growth and reaching 60,000+ students through a tiered discount model tailored for institutional clients.

Education

MBA/PGDM - Marketing

EMPI Business School
01.2010

B.Com - Commerce

Punjab University
01.2007

Skills

    Strategic Enterprise Sales

    Sales Optimization & Market Penetration

    Customer Engagement & Retention

    Cross-Functional Collaboration

    Analytical & Competitive Insight

    Problem Solving Under Pressure

    Effective Communication & Listening

Certification

  • Business Analysis & Strategy
    AMCAT Certified Business Analyst | English Comprehension
    Digital & Marketing Analytics (Coursera)
  • Advanced Negotiation & Leadership
    4x Coursera Certifications: Negotiation Fundamentals, High-Performance Collaboration, Conflict Management
    Leadership Communication & Storytelling (Coursera)
  • Customer Engagement & Automation
    Marketing Automation Platforms (Coursera) | Problem-Solving & Self-Motivation

Timeline

Sr. BD - Domestic and International A2P Messaging

Jio
08.2020 - Current

Senior Manager - Messaging Product Sales

Tata Communications
06.2018 - 07.2020

Senior Sales Manager

Karix
03.2013 - 05.2018

Sr. Associate Sales

ValueFirst
01.2012 - 03.2013

Manager-Campus Relations

Aspiring Minds
02.2010 - 06.2011

B.Com - Commerce

Punjab University

MBA/PGDM - Marketing

EMPI Business School

Social Links - Linkedin

linkedin.com/in/robin-gupta-41970b12

Beyond Work / Personal Interests

Active Corporate Cricketer for 12 years; played 300 matches in the last 5 years

  • Achievements include multiple half-centuries and a rare hat-trick, reflecting consistency and a competitive edge
  • Passionate about team collaboration, focus under pressure, and maintaining a winning mindset
  • Deeply spiritual; committed follower of Lord Shiva, which anchors personal discipline and values

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