Rohan Garg
Navi Mumbai
Summary
- Seeking an opportunity to leverage my skills and expertise to drive ROI while embracing greater responsibilities and contributing to organisational success.
- A results-driven Marketing Manager with a tactical mindset and a passion for continuous learning, growth, and knowledge. Known for high productivity and efficient task completion.
- Specialise in strategic planning, digital marketing, and brand management, with strong communication, leadership, and creativity to drive team success and achieve marketing objectives, while remaining open to new ideas and opportunities for improvement.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Assistant Branding and Marketing Manager
Utkarsh Small Finance Bank
08.2023 - Current
- Coordinated and executed nationwide SMS campaigns, ensuring timely delivery and effective audience engagement
- Managed off-page SEO activities, including overseeing Google Business profiles and analytics tracking
- Served on the organising committee for the Utkarsh Marathon 2023, featuring Mary Kom as the Chief Guest
- Prepared regular competitor activity reports, provided actionable strategy updates, and suggested suitable actions to enhance market positioning
- Provided Actionable improvement Ideas for Overall Marketing and Content Strategy on Digital Media
- Oversaw SEO blog content management to drive organic traffic and improve search engine rankings
- Supervised website content management and strategy to ensure alignment with brand messaging and goals, while enhancing existing content to maximise customer engagement and appeal
- Drafted, reviewed, and proofread press releases to maintain high-quality communication standards
- Conducted website UI analysis and prepared detailed reports to enhance user experience and functionality
- Created campaign content for WhatsApp, emailers, and SMS to drive engagement and deliver targeted messaging
Marketing Intern
MyCaptain
07.2022 - 08.2022
- As a Mycaptain marketing Internee, I was required to increase outreach of the company’s online courses by penetrating various colleges across the nation using my Point of Contacts(POCs)
Gaming Ambassador
Basik Marketing
05.2022 - 07.2022
- Sales presentations to all potential buyers walking into the retail store
- Training of fellow sales professionals on gaming hardware and game titles
- Game casting inside the retail store & technology showcases
- Live Streaming of games on store Facebook page
- (if applicable)
- Demo content management on Demo PCs
- Other duties as may arise from time to time and as may be assigned to the Ambassador
Professional Competitor
XRGB Esports
03.2022 - 05.2022
- Professionally Competing in E-sports tournaments Under the XRGB name
- Representing XRGB E-Sports and agreeing to only use Sponsored equipment and clothing
- Independent Sponsored Contractor/Player
Education
BBA -
Amity University Mumbai
12.2023
Skills
- High internet etiquette awareness
- Social media strategy
- Campaign management
- Competitor analysis
- Brand-building strategies
- Social media marketing
- Web content branding
- Content coordination
- Digital marketing
- Critical thinking
- Content creation
- SEO management
- Digital marketing strategy
- Campaign analytics
- Brand development
- Customer engagement
- Competitive analysis
- Effective communication
Certification
- ISB- Indian School of Business Digital Marketing and Analytics Certificate
Affiliations
- Won multiple chess tournaments in high school consecutively, staying in the top 3 for 3 years in a row.
- Wrote Reports and Articles featured multiple times in Amity University’s Official Newsletters and magazines.
- Keen interest and aptitude in strategy and planning, resulting from years of playing chess
Other Skills
- Experienced in real-time strategic decision-making and game theory.
- Skilled in adapting strategies to competitors’ actions under constraints.
- Maintain composure under pressure and adjust strategies in response to changes.
- Capable of seeing the big picture while focusing on critical details.
- Strong communicator, fostering effective team dynamics.
- Align performance with superior expectations to achieve goals.
- Analyze situations from diverse, unbiased perspectives.
- Continuously learn from outcomes to enhance performance across domains.
Languages
- English
- Hindi
- Spanish (Elementary proficiency)
- Marathi (Secondary proficiency)
Personal Information
- Father's Name: Mohit Garg
- Date of Birth: 07/17/02
- Nationality: Indian
- Marital Status: Single
Timeline
Assistant Branding and Marketing Manager
Utkarsh Small Finance Bank
08.2023 - Current
Marketing Intern
MyCaptain
07.2022 - 08.2022
Gaming Ambassador
Basik Marketing
05.2022 - 07.2022
Professional Competitor
XRGB Esports
03.2022 - 05.2022
- ISB- Indian School of Business Digital Marketing and Analytics Certificate
BBA -
Amity University Mumbai
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