Rohan Guwalani
New Delhi
Summary
Accomplished professional with extensive expertise in retail management and marketing strategy, driving e-commerce growth and brand building. Proven track record in client servicing, sales development, and KPI planning, enhancing business performance through innovative pricing strategies and visual merchandising. Adept at leading teams to achieve organizational goals, with a focus on fostering a collaborative environment. Committed to leveraging skills in team leadership and strategic planning to contribute to dynamic business environments.
Overview
4
4
years of professional experience
5
5
years of post-secondary education
Work History
Marketing Manager
Pehnawa Apparels
New Delhi
06.2025 - Current
- Assisted in end-to-end buying and merchandising activities for apparel categories
- Coordinated with vendors and manufacturers for sampling, pricing, and order execution
- Supported product selection, range planning, and assortment finalization based on trends and demand
- Negotiated costs, MOQs, and delivery timelines to ensure margin optimization
- Tracked purchase orders, production status, and delivery schedules to meet deadlines
- Worked closely with design and production teams to ensure quality and specification compliance
- Analyzed sales performance and stock movement to support replenishment and future buying decisions
Sales Manager
Swiggy
New Delhi
04.2024 - 04.2025
- Spearheaded partnerships with restaurants and managed key accounts to drive revenue growth.
- Negotiated deals and achieved sales targets in a highly competitive market.
- Strengthened brand presence through client relationship management and retention initiatives.
- Work on strategies to execute new product launches.
- Improve the MS as compared to competitors.
- Work on RCA and provide solutions for betterment.
- Make individual plans as per need the of individual client
Brand Growth Consultant
Diyas
New Delhi
08.2023 - 04.2024
- Conducted market research and competitive price analysis to define Indian pricing strategy and seasonal discount plans.
- Supported website development and social media handle creation, ensuring consistent brand positioning across platforms.
- Coordinated and executed brand shoots to enhance product presentation and digital catalog quality.
- Generated and nurtured retail store contacts, expanding brand outreach and potential offline presence.
- Managed product listings and sales strategy on Myntra, contributing to increased visibility and sales performance.
- Recommended optimal price points to balance profitability with market competitiveness.
Business Development Executive
Hawk eCommerce
Gurugram
05.2023 - 08.2023
- Developed business opportunities and onboarded clients for eCommerce solutions.
- Conducted product pitches and managed the sales cycle from prospecting to closure.
- Built long-term relationships with clients, contributing to recurring business.
Team Manage and Coach
Aditya Birla Fashion Retail Limited
Chandigarh
03.2022 - 01.2023
- Managed luxury retail operations for brands like Emporio Armani, Versace, Michael Kors, Polo Ralph Lauren, and Philipp Plein.
- Led a sales team, set KPIs, and tracked performance to achieve store targets.
- Oversaw visual merchandising and ensured luxury retail standards.
- Conducted client engagement initiatives to enhance customer loyalty and brand experience.
- Took calls with buyers to explain them the market and performance.
Education
PGPM - Marketing
ICFAI Business School
Gurugram, India 05.2020 - 03.2022
BBA - Finance
Symbiosis International University
Noida, India 06.2016 - 04.2019
Skills
- Retail Management
- Marketing Strategy
- Client Servicing
- Sales Development
- KPI Planning
- Visual Merchandising
- Pricing Strategy
- E-commerce Growth
- Brand Building
- Team Leadership
Timeline
Marketing Manager
Pehnawa Apparels
06.2025 - Current
Sales Manager
Swiggy
04.2024 - 04.2025
Brand Growth Consultant
Diyas
08.2023 - 04.2024
Business Development Executive
Hawk eCommerce
05.2023 - 08.2023
Team Manage and Coach
Aditya Birla Fashion Retail Limited
03.2022 - 01.2023
PGPM - Marketing
ICFAI Business School
05.2020 - 03.2022
BBA - Finance
Symbiosis International University
06.2016 - 04.2019